Up until recently I never properly experienced VR and didn't want to plunk down a massive sum of cash to do it. So last summer I rented a Vive Pro for a month with Knuckles just so I could play Half Life Alyx. 6 months later I'm still thinking about how engaging the experience was and would love to play it again.
But I couldn't believe how much fragmentation there is in this very small marketplace. I'd really like Apple to succeed in this but they won't create a device to unify all this mess, they'll just force through their own vision just like everyone else is doing.
Before I learnt anything about VR, I thought Steam was the only PC platform, I didn't realise Facebook bludgeoned their way into a creating an exclusive store forcing me to install a bodge like ReVive to play anything from it.
Soon we'll have SteamVR, Facebook, PSVR, WMR, Apple and more all trying to take a bite of the cherry.
A good AR experience is about the only thing that could differentiate this, and despite Apple pushing AR for years and even adding LIDAR and U1 chips to lay the hardware foundation for this, very little interest has been made except for a few "place the virtual object on your table" gimmicks.
What someone really needs to do is to create the defacto standard for controllers that don't need lighthouses or the headset to track them.
Sorry that was just a stream of my random thoughts.