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I have to agree. I think the high end gold plated Edition is gonna be a massive mistake by Apple. Nobody saw it coming because nobody thinks it's necessary. With some of the possible prices that have been quoted, I can't see Apple selling many of those.

I disagree. It's relatively low risk for Apple. If it doesn't sell, but the other two do, then they can just quietly drop it, or make it a "limited edition." But this gives them a chance to go after the market of those who do spend thousands on a watch. It also gives them a bit of a halo effect to the rest of the line. IOW, don't compare the Sport or standard Apple Watch to the Moto 360 or Galaxy Gear.

It's also not a gold plated edition. It's an 18kt gold case.
 
Actually there was a video made a while back about the production of Apple's product images and they do actually stem from real life photos. They're just meticulously edited and enhanced to make the product look 'flawless'. Also, any screens are super imposed because you can't really make a digital screen look good on a photo.

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I have to agree. I think the high end gold plated Edition is gonna be a massive mistake by Apple. Nobody saw it coming because nobody thinks it's necessary. With some of the possible prices that have been quoted, I can't see Apple selling many of those.


Yeah probably not at very high prices.
 
I suppose it feels like a Subaru Impretsa in a gold case.
No amount of Gold and fancy electronics and sales pitch's is going to make it a Bentley, Jaguar, Daimler, Rolls, etc etc

It's not competing with Rolex or Breitling. It's probably competing with the kind of watches they sell at Burberry. They sell gold-plated stainless steel watches in the $2-4K range. Adding a true 18kt gold watch for $3-5K could attract a decent market. Remember, the Edition doesn't need to sell in the millions.
 
Piggie, your posts reveal a substantial lack of understanding of the watch industry and a willingness to rant authoritatively about a product where you have only the tech perspective and not the luxury / fashion one. The entire fashion watch industry is predicated on selling a product for hundreds or thousands of dollars that does its job worse than a 10 dollar quartz from China. Thinner bezels and engineering challenges are only a few of many variables.


Exactly.

Oh I know it's all a created thing.

It was just silly hearing someone saying that all the watches in the big stores they are selling probably thousands or tens of thousands a day, normal every day moderately priced from say 20 to 100 dollars, that no one if buying that junk.

When of course they are, as most people who buy a watch, just buy a reasonably priced watch they think looks ok that does the job.



I understand this is not the market for Apple, but it's stupid to deny average people are buying basic watches all day every day.


Look, I didn't read anything you posted above but you are the person who claimed I had a "lack of a grasp" on watches---you, the guy who said he hasn't bought watches in years and thinks those horrendous crap watches were in vogue among anyone except poverty stricken menopausing women in UK (maybe).

I would never have lashed out against you if you didn't start.
 
But the watch isn't currently for sale and Apple hasn't provided any display dimensions. Plus they corrected the offending materials. So really this is much ado about nothing, IMO.

I completely agree with that, nobody got fooled into buying anything, no measures were given. The :apple: Watch is nowhere near a release date, the error has been corrected. It is surprising how many people criticise a product that is not yet available. The criticism I find hardest to understand is the rectangular shape. If it was just a watch and nothing else, then I could understand it. But the :apple: Watch also displays text and photos, our human eyes are not used to read from round shapes, it just doesn't really work very well for us. Actually this is where Apple shines yet again, they understood this problem, and their solution is still the sexiest around.
 
If I'm honest, and the more I think about it.

The Apple watch will look and work great as a sports watch, with some health monitoring.

The Apple watch will work fine for general folks, those who love their tech, and playing with the latest gadgets.

As the the upper end, Breitling, Rolex, amongst other brands, and fancy dinner parties, I think it will be an utter joke and an embarrassment to be seen wearing the toy from Apple.

that may seem harsh, but its a cheap gadget pretending to be a real quality item and no amount of gold wrapped around the 350 dollar watch is going to change that, no matter how many Paris trips jony makes.

I can just imagine sitting around drinking champagne, waiting for the lobster to be served. Immaculate high end suits and dresses, the women with stunning diamonds, and the guys clean cut with their hand crafted swiss timepieces, and you pull out your gold Apple watch and start playing with the icons.

Sorry, it really does not make a great picture in my mind.

for sports, and techies, and typical people who want the latest thing, sure, but I think it's going to have to be a LOT more special and exclusive to even put a dink into anything upper end. Even if it had a gold bar hanging from it.

I'm not putting it down, or saying it bad, or wrong, or anything.
I just feel it should 'Know it's place'
A nice, but still mass produced consumer item for the masses.

But they can try spending money to try make it seen as a high end product if they want.

I suppose it feels like a Subaru Impretsa in a gold case.
No amount of Gold and fancy electronics and sales pitch's is going to make it a Bentley, Jaguar, Daimler, Rolls, etc etc

I think you think about it way too much. :D

In regards to your last paragraph I'm not sure if you're just being willfully obtuse or what but I don't think anyone seriously believes Apple is targeting the gold Watch to compete with high end swiss watches that cost more than most people's cars. Apple knows if they're going to get into wearables they'll need to compete on fashion. And designing something cheap that's supposed to look expensive would get them laughed off the stage. That's what their competitors in Android land do. As others have said, I doubt Apple is expecting to sell a lot of the edition watches.
 
Yes I prefer dark to light (except not Windows phone implementation). I hope a dark mode comes to iOS some day though I don't know how feasible that is with the current display technology they use. Battery life is paramount. Going dark on the watch and attempting to hide the bezel as much as possible was a good idea. I wouldn't be surprised if there are Yosemite and Watch UI influences in the next major iOS release. I think the white will get toned down a bit.

Actually, we're both not thinking right :)

I betcha Apple went dark and AMOLED to conserve battery.
THIS. OLED uses little to no power displaying black elements on the screen. With LCD what color you display has no real bearing on how much power the display uses.
 
They probably just corrected the video.
Seems like the right paddings around the image.

http://images.apple.com/v/watch/a/gallery/images/watch_blue_leather_large_2x.jpg

Thanks for the picture.

I know, no one here agree's with me, when I say this:

That's one HELL of a lot of border round the screen, even more when you do the percentage wise. Screen to Bezel ratio.

Given how small the area is, in the 1st place, it seems such a crying shame to lose 1/3rd the entire screen area to dead black bezel space :(

I know there are technical issues for whichever company is making the screen for Apple, but seeing we don't need a bezel, like some argue we do on an iPhone or iPad, I do, so so hope in future models this can be improved upon, and more of the front of the device can actually be used as the display and not just the current area.

(And yes, I know there are some who will utterly disagree, and call me stupid for wishing this, but hey, we all wish for different things, and much much less bezel, for me, is a BIG wish)
 
Who have they duped? No one can buy this product right now. Apple has offered up very few if any specs like screen size. By the time this product is available for sale everyone will know exactly what the screen dimensions are, how much storage it has, what the battery life is etc.
Meanwhile they got worldwide exposure with fake mockups that the sneakily change a few days after the keynote.
 
Meanwhile they got worldwide exposure with fake mockups that the sneakily change a few days after the keynote.

The exposure this product got had nothing to do with the size of the bezels as originally shown on Apple's website.
 
I know, no one here agree's with me, when I say this:

That's one HELL of a lot of border round the screen, even more when you do the percentage wise. Screen to Bezel ratio.

Given how small the area is, in the 1st place, it seems such a crying shame to lose 1/3rd the entire screen area to dead black bezel space :(

It isn't that bad in action. https://www.youtube.com/watch?v=-IUiNbl_YbQ
 

Thanks for the video, very nice :)

Oh no, I agree. It's not BAD.

It would just be nice if it was a bit better in that aspect.

I mean, as the moment, you kinda can't help but notice the bezel, or rather that the nice graphics go into blackness quite some way away from the actual black front of the watch.

I'm not saying ZERO Bezel as that's not possible, and would distort probably as the front glass curves.

But say it was half what it is, or only, in my ideal world, say 1/3rd of it's current amount, then the nice images would fade into blackness at about the point where the black glass front starts to curve around, and you'd really feel like the whole thing was there to enjoy.

I remain hopeful that, perhaps after 2 or 3 models, this can be improved upon. and it will fill the front of the device more completely.

So, for sure, not bad, just could be better, and like a dead pixel on your screen, it's hard not to see the graphics stop some way from the side.

Here's to the future :)
 
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