Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
This information always is delayed so I doubt this close to an announcement it’s being delayed. It probably was over the summer during final validation. If anything maybe it’ll launch in October.
 
  • Love
Reactions: orbital~debris
Small scale only last week? For a roll out in September?
I think you're looking at a longer lead time between pre-order date and delivery time like we've seen with the new iMac's and iPad Pro's. Forget about the days when it was announce new iPhone on Tue for order on Fri and delivery the following Fri. SAD!
 
  • Haha
Reactions: calstanford
Sigh. Don’t we hear about production issues a few weeks leading up to the event??? In July we hear about production issues for iPhone, then late August it’s a specific issue which will cause a delay. This happens every year only to find out that things are running smooth before the main event…
Because lots gets lost in translation. Someone probably heard there was a delay. Which could mean literally anything.
 
this doesn't seem believable. no way production just started now for starters and it has been made pretty clear there absolutely positively is no blood pressure monitoring in this device this year. the story seems flawed all over.
 
This report is stupid. There is no way Apple or it’s manufacturing partners discovered issues due to a ’complicated design’ in August when new watches are usually announced in September.
 
If the quality issue is that the battery barely lasts 24 hours, then that’s no problem bc my SE has been this way since the start.
 
lmao I thought the same. It’s cause the quality of the design blows! Chinese knockoffs already out. Most likely apple has a few and checking them out. Then find the leaked source.
Makes no sense. Chinese were able to put The clone Apple watch 7 into the market and a 2.1 trillion dollar company is struggling with the production? haha

 
  • Like
Reactions: DeepIn2U
Folks! Let me save you with a headache. This report is bogus.

Just wait till one more week, Tuesday, September 07th for an Apple event announcement.

The production itself started last week? This makes no sense. But this report is coming from a highly reliable source. I hope Apple manages to pull it off.

Maybe this is a marketing trick Apple is throwing off.

anyone else recall the original round of Watch S7 design rumours? Was the crown not to be replaced with touch sensitive area like indented volume rocker (no actual buttons). If this was actually happening and kept very secretive after first round leaks then yes if not working would be a huge major design flaw.
either way we’ll see in a week.
 
i call bs. they only started making these in the last two weeks?

odds are that there are warehouses of these, under lock and key, that have been manufactured since May.
Not really as long as May. iPhones for example usually begin being manufactured at the end of July.
Given the Apple Watch usually launches at the same time, I'd imagine that's when they started manufacturing them too (or a month later given some delays from last year and this one)
 
I agree with everyone’s sentiment. These articles get released with information as if it’s in real time. Everything we hear and read has a huge lag time. Design and feature decisions get made months and over a year out from product release. That includes testing and trial runs. These things do not happen weeks before release. The information could be real but this happened long ago. I know this to be fact.
 
This may be a fake rumor Apple is using to weed out leakers. Or just another annual "production issue" story.

Apple starts sourcing components well before the month of a product release, but assembly generally doesn't begin that far in advance. You also need to keep in mind that loading the software onto the devices before shipping is somewhat limited by the software's development cycle. As an example, in recent years, the last beta released to the public in mid-late August is typically the same build that ships on new hardware in September. Apple is ahead internally in terms of builds, but I'd place my bet on hardware manufacturing really beginning 3-4 weeks before it goes on sale and not much further in advance.
Totally agree. Apple is weeding out leakers
 
If they can release it by October, then dont announce AW in September, but wait and present the AW 7 in October with the macs
 
"Three sources said the current disappointing production quality could be attributed to the complexity of design, which is significantly different from that of previous generations of the watch"

Significantly different? How? They just squared up the outer casing. Otherwise this thing is identical internally to every version before. More likely some of the new companies Apple expanded production to this year suck and aren't up to the task, which is resulting in yield issues. Way to go, Timmy. I thought logistics were supposed to be your thing. Too distracted by all the Anti-trust cases, CASM backlash and internal mutinies going on within your own company to notice things weren't peachy overseas?
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.