6S Plus lasts for me 2 days and i still usually have some juice left.
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Apple Working on Thinner, Brighter Displays at Secret Taiwanese Lab
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6S Plus lasts for me 2 days and i still usually have some juice left.
It's still a thinner phone for when I am not using a battery case with it. And not everyone is going to be using that case.
Put in a thicker battery, and it means extra bulk and weight for the users who may not need that much battery life. And unlike a battery case, I can't go around ripping out half the battery capacity when I don't need it.
What Apple has simply done here is settle on a degree of battery life which they feel is sufficient for the majority of their users, while doing their best to not compromise on other aspects of the phone such as size and heft. The rest of us power users will simply have to work around this, be it going with the 6s+, being prepared to charge it more often, or bring a battery pack around with you.
It's nothing personal; Apple's design considerations don't just revolve around us and us alone.
Apple are pretty relentless in their pursuit of ever thinner designs. I don't know anyone who sells a premium laptop at a premium price with one port on it, so it can be thin.
Or remove the dvd drive from their desktop computer so the edges could be thin.
And then they make a ghastly design of a hump case to boost the IPhones battery life?
Yes something seems wrong, this pursuit of thinness hasn't effected me yet though with my devices.
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How about in addition to just thinner screen panels, Apple also focuses on losing those giant eye soar bezels on the iPhone and develop a larger edge-to-edge screen that reduces the size of the phone itself?
Where are your tests?
There are improvements.
Not much, admittedly, but I was referring to whole model upgrades (e.g. 5 to 6)
I can find you other tests that swing the other way due to variations between devices.
Look at the tech specs apple shows.
You stated each iPhone improved. The 6s is a new iPhone, and a new model. I guess you wanted to day each new major new design.
Majority of reputable tests: Anandtech, Arstechnica, GSMArena, show better battery life.
And whith a smaller battery to make room for the Taptic Engine, more powerful processor, better touchscreen, etc...
Apple has competent engineers and the laws of physics don't always apply.
It's identical battery life, there is no spinning it that battery life improvoved in the 6S.
http://www.apple.com/uk/iphone-6s/specs/
http://www.apple.com/uk/iphone-6/specs/
If they could somehow get rid of the screen then they'd surely be on to a winner? Massive weight loss,and battery gains there, surely? And the casing? Lose that - as well as the speakers and it could literally fit in a jacket pocket. In fact. Thinking about it. I've got one there now! 
From the picture it looks as if it will not be there long.
Looks like it will cave in any minute.
Because nobody needs that - a few nerds from MR and iOS-Gaming kids aside..
When it comes to B2B (and there is the high profit), thin as possible devices are desired.
Well thanks for the unsolicited life advice, meanwhile there are many use cases where heavy use or being away from an outlet is a reasonable scenario and what's more, this is 8h of use OR less when coupled with background tasks, such as listening to music, GPS tracking (activity trackers or navigation), it's also a lot less when you consider that 8h is the battery life on day one, not on day 500 or 600 before your contract allows for a new phone. (hello (officially) user-unservicable battery!)
It's also a lot less if you try to stay in the sweet range of 20-80, which is considered the optimal charge level for Li-Ion batteries to avoid excessive wear.
So if you actually try to keep your battery in tiptop shape you'll have 40% battery life less! Of course everyone's charging up to 100% and the effect of going there is probably not as bad as going down to 0% regularly (0% as displayed, because technically iPhones don't go down to0%, they shut off a little before that because an actual empty battery is a huge risk to the battery's lifespan, especially when stored for prolonged periods of time) - but all that's still 20% less if you want to have a balanced battery life vs. wear ratio.
Do you honestly think people are perma-using their iPhones 8 hours a day, everyday and lack all social contact?
Come on. So many factors to run a battery down. A battery doesn't hold an 8 hour charge, it holds an n mAh charge, which can be used for SO MANY DIFFERENT things that the 8h figure can be highly misleading.
I hate to break it to you, but their pro-sumer and professional products take the backseat (of a BUS) now.
It's all about the "can I get it in rose-gold?"/"do you have the Edition Watch in stock"-fashion demographic now.
The computer-illiterate is where the money's at.
When they now claim that they want to make their hardware for everyone, they really mean everyone but those who know specs.
One might say that Apple's never been about winning spec wars and to SOME extend it's true, but that was also the Apple that made things an appliance and affordable, taking into account that after quality of service, ACTUAL reliability and well crafted materials the surcharge over Windows PCs was very much justified, all of this is watered down and us folks seem not too welcome anymore.
We're class B citizens, we're still being dragged along but without any real effort.
Glassed Silver:mac
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Given the new battery case, I wouldn't be surprised if we see a keychain-sized external battery that could easily double the battery life of an iPhone.
They could even implement touch-ID/security into it to give it more purpose. I mean, there's an offering on Amazon for $10 that claims 125% battery life for a 6S. If Apple made something a little more robust with a retractable (or Apple Pencil style) lightning cable, I could see it being popular with travelers / photographers, among others. Of course, wireless charging would be awesome.
Current battery life is fine as long as they keep making slight improvements. Don't cripple the design because of a battery that's fine. The MacBook pushed design to the next level, and they found a way for the battery to work. There are still software improvements to be made on the iPhone. We just got low power mode and now the screen doesn't turn on when the phone is face down, etc.
I am interested, though, to see how multi-tasking in iOS 10/X, will affect overall battery life.
They could even implement touch-ID/security into it to give it more purpose. I mean, there's an offering on Amazon for $10 that claims 125% battery life for a 6S. If Apple made something a little more robust with a retractable (or Apple Pencil style) lightning cable, I could see it being popular with travelers / photographers, among others. Of course, wireless charging would be awesome.
Current battery life is fine as long as they keep making slight improvements. Don't cripple the design because of a battery that's fine. The MacBook pushed design to the next level, and they found a way for the battery to work. There are still software improvements to be made on the iPhone. We just got low power mode and now the screen doesn't turn on when the phone is face down, etc.
I am interested, though, to see how multi-tasking in iOS 10/X, will affect overall battery life.
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Really? Every iPhone I've had, including my current 6+, has had increased functionality and features.
What ubiquitous and oft-used features have declined over time? What additional features will Apple be getting rid of in the future?
I would not want a heavier iPhone 6+, or even a 6.
What people don't understand is what's really being driven. It's not thinness per se. It's weight.
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The argument for/against thinner devices can be subjective. I'm all for better battery life, give me that any day. But my personal experience tells me lighter is better, for me and folk like me.
I bought an iPad Air 1 and while I don't think anyone could class it as heavy, it was heavy enough that due to my nerve damage holding it for any length of time wasn't an option. So I ended up with an iPad Mini. Fine, but not what I wanted.
Skip forward to the iPad Air 2 and it's just thinner and lighter enough that I can hold it for a decent enough amount of time to justify keeping it.
So, for some, the thinner and lighter war is definitely worth fighting. It goes far beyond mere aesthetics.
I bought an iPad Air 1 and while I don't think anyone could class it as heavy, it was heavy enough that due to my nerve damage holding it for any length of time wasn't an option. So I ended up with an iPad Mini. Fine, but not what I wanted.
Skip forward to the iPad Air 2 and it's just thinner and lighter enough that I can hold it for a decent enough amount of time to justify keeping it.
So, for some, the thinner and lighter war is definitely worth fighting. It goes far beyond mere aesthetics.
I would say at least every other day, get an iPod touch 5. It is so thin and light you don't even need a case. You drop that thing on all but the hardest surfaces from the highest heights and it will be fine. If the iPhone was that weight and thinness I would understand people arguing it doesn't need to be thinner but until then yes it is nicer to hold an iPod touch then an iPhone! Significantly better!
He is referencing the rumor about the iPhone no longer having a audio port, which is just a rumor. It would still allow headphones from the Lightning port and would likely include an adapter for standard headphones so not a big deal to me.
I would argue the battery on the iPhone and most phones suck. It's great if all you do is make calls, but it dies in 2 - 3 hrs if you use the camera - and that's not even leaving the app on for the full 3 hrs. When I'm traveling or at a concert or at an amusement park using the Camera KILLS the battery. Again that's not even keeping the camera open for 2 or 3 hours, it's taking 3 or 4 minute videos here and there, snapping some photos and closing the app, right after you are done. I don't care about the amount of "standby" time.