CNet reports that the Council of Better Business Bureaus has recommended that Apple stop comparative performance claims with respect to the PowerMac G5.
Responding to a complaint initiated by Dell, the council "determined that the evidence provided by Apple did not provide a reasonable basis for its broad unqualified claims that its Power Mac G5 is 'the world's fastest, most powerful personal computer' and that it 'edged out the competition on integer.'"
The ad campaign has already been completed but Apple reportedly "will be mindful of NAD's views in its future advertising".
Responding to a complaint initiated by Dell, the council "determined that the evidence provided by Apple did not provide a reasonable basis for its broad unqualified claims that its Power Mac G5 is 'the world's fastest, most powerful personal computer' and that it 'edged out the competition on integer.'"
The ad campaign has already been completed but Apple reportedly "will be mindful of NAD's views in its future advertising".