Problem 1 - old connector is too large
Problem 2 - retain as much functionality as possible from a 30-pin connector into as few pins as possible
Problem 3 - existing connector designs suck
There, found your problems.
I agree. Yes it sucks that we have to change over and I hate, so very much, having to change over... But it's been once in 9 years. And it's a smaller, more compact, more well designed cable that is designed for the future that the ancient 30 pin cable simply can't do. People hated having to get a new TV and new Bluray player, but it came with benefits. This, however, is different as we don't see those immediate benefits and may not ever truly see the depth of the benefits to the tech these cables have provided.
Yes, apple is making a truckload on the new cables, but I honestly don't think the minds behind apple went "Ooh, we need to invest years in creating a cable that will make people upgrade their existing cables just so we can make a minor profit from customers!" In reality, the average customer might buy 1 or 2 extras, and if Apple is making a profit of even 15 on the cable (not including the cost to package and store/display them), that's REALLY not a road that anyone would want to jump on and undertake.
So then if you negate that, we are sitting here with a new cable that the engineers deemed necessary for the future of their mobile devices. Seeing the damage caused to ALL of my 30 pin cables, I'm hoping they are built more sturdily, like advertised. That alone will save me in the long run.
And as a person who has purchased enough cheap faux cables from FocalPrice/DealExtreme, they suck. Every one. They're poorly made and I've gone through countless cables that get damaged just by normal usage, they don't charge nearly the same and have caused the phones to respond oddly while charging, and swapping in a genuine cable with the same charger there were zero issues.... Cheap cables are just that, cheap.
That said, I saw a cheap set of the cable + adapter come up on a Canadian Grouponlike site for $15, how can I turn down the possibility that they may not suck like the 30 pins did, maybe the authentication chips will ensure that knockoffs WILL be both more functional and more reliable.