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Apple's Longtime Design Chief Jony Ive Leaving to Start New Design Company With Apple as a Primary Client
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This is something that's been bugging me for a while now. All the crazy gestures required to use iOS devices reminds me of the Palm Graffiti system. Some people swore by this system and said it was the best way to use it. In hindsight, it was complete insanity to memorize such a complex setup to solve a problem that wouldn't even exist just a few short years later. I find it highly doubtful that all those iOS gestures are really the best way forward.
If you’re reffering to iPhone X/Xs/Xr - I think these are the second best looking iPhones ever made - after the iconic iPhone 4 (which was, also, designed by Ive’s team, btw).
These new iPhones are beautiful. They are also copied by the entire phone industry.
This has nothing to do with Apple no longer liking Ive's work or Ive being discontent with Apple. It's about Apple being able to determine which of his projects they'll pay for and which they won't. Tim Cook really resented that Apple footed the bill for Jony Ive's new design for the human penis when such a project request was never made. 
DISCLAIMER: This website it "macrumors.com", not "macfacts.com".
DISCLAIMER: This website it "macrumors.com", not "macfacts.com".
Can't say I didn't see it coming.
Probably wont have any major implications. Ive will still be around, and if not, his old team (that probably did most of the work anyway) probably know what they are doing.
I'm not really sure what Jony has brought in terms of design innovation in recent years. Granted, there are many things in Apple's labs that we will never see. Still, the new laptops have been a disaster in terms of reliability. iMac has looked the same for a decade. Mac Mini has looked the same for a decade. Mac Pro Trashcan, while innovative, was a complete failure.
The only true innovation I see in recent years is with the AirPods, Apple Watch, iPhone X and iPad Pro 3rd gen.
Probably wont have any major implications. Ive will still be around, and if not, his old team (that probably did most of the work anyway) probably know what they are doing.
I'm not really sure what Jony has brought in terms of design innovation in recent years. Granted, there are many things in Apple's labs that we will never see. Still, the new laptops have been a disaster in terms of reliability. iMac has looked the same for a decade. Mac Mini has looked the same for a decade. Mac Pro Trashcan, while innovative, was a complete failure.
The only true innovation I see in recent years is with the AirPods, Apple Watch, iPhone X and iPad Pro 3rd gen.
In Jony’s words,
His unapologetically absent one self from apple in a revolutionary way
His unapologetically absent one self from apple in a revolutionary way
Amazing, I mean hilarious.
People believe that because J.Ive was "in charge" of the design at Apple, he designed everything.
Since 2004, at best he said yes/no to proposals from his team and did the convincing job during exec. meetings.
People believe that because J.Ive was "in charge" of the design at Apple, he designed everything.
Since 2004, at best he said yes/no to proposals from his team and did the convincing job during exec. meetings.
As we all do in Britain & the rest of the world. Those in North America found it too complicated & had to dumb it down to "aluminum".
How long until the "Jony Ive wouldn’t have let this happen!" posts?
What is Android, if not a fork of Linux? What do have the so called smart things (TVs etc.) if not Linux? Not to speak of routers, NAS etc. Most of these are using some kind of Linux or BSD (yeah, this is Unix) kernel.
I for one would love a new iPhone that is as thin as my old iPhone 6 (the XR is absurdly thick!). And I'll pay whatever it takes to get a phone without a camera bump. It's ridiculous how bad (thick, heavy! & camera bump) phones have become really in that regard.
Very sad news. Loved this guy. He is apple through and through. Design is what made apple different from the rest and he is one of the main reasons apple has been so successful. If it wasn’t for him laptops and smartphones these days would be hideous as hell. Other companies have been better at design in recent years to keep up with apple.
wow.. didn't expect that. now, can we go back to thicker and properly working devices rather than thin and overpriced ones?
This is what I really wonder about.
There have been clear issues with form over function that appear to be due to SJ (Apple III overheating due to fan / case design, G4 cube cracking), but newer design problems like the butterfly keyboard, the trashcan Mac Pro (overheating and non-pro design-uber-alles form-factor) makes me wonder if it is Ive or TC that is responsible.
Everything has to come to an end.
Plenty of genius designs but also plenty brainfarts....
Plenty of genius designs but also plenty brainfarts....
This is the test for Apple. While Jony Ive was of course not solely responsible for every product Apple produced in the last twenty years, he was the figurehead who represented the design integrity of the company. Regardless of what people may think about the products that Apple released under Ive, they did involve a deep concern with the design process that their competitors simply lacked. Maintaining this ethos as the company diversifies into other areas without this central figure is the challenge that Apple now faces.
Lol...yeah, we still remember bendgate and thermal throttling, crap keyboard keys and no ports, all in the mindless quest for thinner is better.
He just realized that he can cut himself in for a much bigger slice of apple's profits as a consultant than as an employee.
And since he'll be peddling his designs to others, there will be even less difference in style among products.
The only thing that made me like apple was the OS, and Ives had nothing to do with that other than cosmetic meddling. Everything else is more convenient and appealing on the pc side.
Apple under Steve Jobs Apple seemed like kids running to push a Billy Kart along a street, and when he died the billy kart was let go. It got a good long ways on momentum, but now it's slowed to a halt with Tim Cook rocking back and forth trying to get it to budge one more inch. But his parents are cheering from the side anyway so he thinks he done good. Jonny Ive leaving is indication that even he knows Apple is yesterdays company.
Apple may well be a a ~$1t company, but thats due to brand loyalty, new markets (rapidly becoming saturated), price hikes, and ecosystem lock in. But as the markets become saturated; the products become less innovative and more people are priced out of the ecosystem; Apple will have no choice but to continue to rise prices (hmmmm). But that can only happen so long. Apple will become like Sony in the early 90s after its golden decade.
Jeff Bezos once wrote to his employees about having a start up "day 1" mentality. Becasue, "Day 2 is stasis. Followed by irrelevance. Followed by excruciating, painful decline. Followed by death. And that is why it is always Day 1."
This description is exactly what is happen(ing) to Apple, it hit stasis, now it's hit irrelevance, and now with its innovators leaving a sinking ship, we are going to have a trillon dollar fall from grace over the next decade or two.
Apple may well be a a ~$1t company, but thats due to brand loyalty, new markets (rapidly becoming saturated), price hikes, and ecosystem lock in. But as the markets become saturated; the products become less innovative and more people are priced out of the ecosystem; Apple will have no choice but to continue to rise prices (hmmmm). But that can only happen so long. Apple will become like Sony in the early 90s after its golden decade.
Jeff Bezos once wrote to his employees about having a start up "day 1" mentality. Becasue, "Day 2 is stasis. Followed by irrelevance. Followed by excruciating, painful decline. Followed by death. And that is why it is always Day 1."
This description is exactly what is happen(ing) to Apple, it hit stasis, now it's hit irrelevance, and now with its innovators leaving a sinking ship, we are going to have a trillon dollar fall from grace over the next decade or two.
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