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The people who want a logo on the front are losers! Who wants to see branding all day? My 27-inch iMac would look much nicer without the logo. Apple makes timeless designs and it’s unnecessary to have two logos on the iMac, like when they had “MacBook” labels under the front bezel.

Do they want it to say iPad Pro around the bezel of their tablets too? Will they forget how affluent they are without the constant in-your-face branding?
 
White is funny. A car can look pure white until you see snow on it then it can look to be tinted yellow or gray against the pure white of snow. The bezels are light grey, but you can’t really see that unless you look really close. From a distance against anything other than pure white the bezels will look white.

And note how shadows cast on snow look rather blue.

You can put the exact same colour on different shapes, surfaces and textures and you will swear it’s not the same colour on all of them.


Regarding the logo. Apple has chosen to rely on the design itself to identify it. There are some things that are unmistakeable even without a logo. Several cars are like that such as a VW Beetle, a Ford Mustang, Camaro, Challenger, old Corvette. Even from a distance they’re all immediately recognizable.

Few will confuse the iMac for another generic AIO.
 
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I wished Apple would sell that Touch ID keyboard separately! I have a 2017 iMac that I selected some great upgrades when I purchased it. So, I will not be buying a silicon iMac until several years down the road. However, I would love to have that keyboard. Apple probably wants folks like me to "upgrade" to silicon iMac and hopes that I want that keyboard and/or other features so badly that I will buy silicon although I actually don't need to. Sorry Apple, although you're my favorite tech company, this fish will not bite!
 
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I wished Apple would sell that Touch ID keyboard separately! I have a 2017 iMac that I selected some great upgrades when I purchased it. So, I will not be buying a silicon iMac until several years down the road. However, I would love to have that keyboard. Apple probably wants folks like me to "upgrade" to silicon iMac and hopes that I want that keyboard and/or other features so badly that I will buy silicon although I actually don't need to. Sorry Apple, although you're my favorite tech company, this fish will not bite!
Just so you know, even Intel chips are made with silicon. You’re looking for the term “Apple silicon” which just means Apple designed chips.
 
Other people have gotten confirmation of the opposite. Although you don’t attach the stand, they will replace the entire backplate for you (for a cost).
Hmm interesting…, they said to me something to do with components on the back that won’t allow you to attach a stand to a VESA version. Yeh they never mentioned to me about replacing the backplate.

Do we know much it would cost?
 
I wished Apple would sell that Touch ID keyboard separately! I have a 2017 iMac that I selected some great upgrades when I purchased it. So, I will not be buying a silicon iMac until several years down the road. However, I would love to have that keyboard.
I doubt if it's that cut n' dry. Pretty sure the operation of that Touch I.D is in firmware and not software so you can't just add a Touch I.D. keyboard and have instant Touch I.D added to an old Mac that doesn't have Touch I.D.
Apple probably wants folks like me to "upgrade" to silicon iMac and hopes that I want that keyboard and/or other features so badly that I will buy silicon although I actually don't need to.
Come on man. That's really over-the-top. So Apple wants you to buy a whole new Mac just to get Touch I.D. Apple is not stupid. They know people who just bought Intel Macs (such as the iMac Pro) without Touch I.D are not going to get rid of them just to get a Mac with Touch I.D. no matter how much they try to coerce them. You're taking that too far.
Sorry Apple, although you're my favorite tech company, this fish will not bite!
Not sure what you're apologizing to Apple for. They're not a mom & pop company that will die tomorrow without you buying their latest model.
 
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I wished Apple would sell that Touch ID keyboard separately! I have a 2017 iMac that I selected some great upgrades when I purchased it. So, I will not be buying a silicon iMac until several years down the road. However, I would love to have that keyboard. Apple probably wants folks like me to "upgrade" to silicon iMac and hopes that I want that keyboard and/or other features so badly that I will buy silicon although I actually don't need to. Sorry Apple, although you're my favorite tech company, this fish will not bite!
They will sell the keyboards eventually, I’d think. But they’ll only work with M1 (or above) Macs.
 
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The missing Apple Logo on the Front still bothers me. Did that save them 20 cent?
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True, though I wonder how many will actually be watching movies on an iMac as opposed to say their big screen TV. Watching movies on my desktop setup with my office chair has never been a thing for me.
Agreed. I've been on Macs exclusively for the past 25 years and every time I buy a new Mac I try to watch a movie on them and barely get through the first 10 minutes before I switch to my Plasma TV. Watching TV/movies on a computer just isn't the same. Watching YouTube videos yes, watching movies no. You can trust the fact that if this had been Microsoft's Surface machines nobody would say a word if they added a white border. In fact there would be people applauding Microsoft to spite Apple.
 
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This looks horrid. Fisher Price. (Bad/average) style over substance. For the sake of style. Really, they COULD have thickened the body by a centimetre, put all the components in the chin up in the thickened body, got rid of (much of) the chin and had overall a package that weighs the same. Perhaps it’s that colour? No, I don’t think so.
 
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I'm laughing because people are trashing the iMac's looks thinking they're "opinion" will influence others not to buy and get Apple to change things. The real truth is the new iMac will be a huge hit and one of Apple's biggest selling Macs and the people hating on it know this and just burns them up that they are powerless in their opinions.
 
I doubt if it's that cut n' dry. Pretty sure the operation of that Touch I.D is in firmware and not software so you can't just add a Touch I.D. keyboard and have instant Touch I.D added to an old Mac that doesn't have Touch I.D.

Come on man. That's really over-the-top. So Apple wants you to buy a whole new Mac just to get Touch I.D. Apple is not stupid. They know people who just bought Intel Macs (such as the iMac Pro) without Touch I.D are not going to get rid of them just to get a Mac with Touch I.D. no matter how much they try to coerce them. You're taking that too far.

Not sure what you're apologizing to Apple for. They're not a mom & pop company that will die tomorrow without you buying their latest model.
Not just the Touch ID. Apple hopes that the total package will inspire folks to trade-in and get a new machine. The Touch ID is just one enticement.
 
Not just the Touch ID. Apple hopes that the total package will inspire folks to trade-in and get a new machine. The Touch ID is just one enticement.
I absolutely understand what you're saying but not everything Apple puts out is targeted towards customers who bought the previous model. New features are to entice people to buy who've had the same Mac for well over 5+ years. Keep something in mind, the current iMac you have has features that the previous model before yours didn't. There are perhaps customers that feel you got an unfair advantage too. That's how the world of tech works.
 
I wished Apple would sell that Touch ID keyboard separately! I have a 2017 iMac that I selected some great upgrades when I purchased it. So, I will not be buying a silicon iMac until several years down the road. However, I would love to have that keyboard. Apple probably wants folks like me to "upgrade" to silicon iMac and hopes that I want that keyboard and/or other features so badly that I will buy silicon although I actually don't need to. Sorry Apple, although you're my favorite tech company, this fish will not bite!
Buying the keyboard will not install the authentication hardware in your 2017 iMac.
 
I absolutely understand what you're saying but not everything Apple puts out is targeted towards customers who bought the previous model. New features are to entice people to buy who've had the same Mac for well over 5+ years. Keep something in mind, the current iMac you have has features that the previous model before yours didn't. There are perhaps customers that feel you got an unfair advantage too. That's how the world of tech works.
Yes, new features are to entice people to buy who've had the same Mac for well over 5+ years. However, Apple also attempts to catch fish like me who can be enticed to trade in the previous model. Apple wants us all because they want profits. That's understandable and I'm not complaining. I wished I could afford to always trade-in and get the latest. I will have to skip this model and maybe even the next is my reason for saying "sorry Apple". I'm not thinking Apple cares a lot about me. That's just my way of saying I'll be skipping this.
 
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I understand not liking it because they would prefer something else, but to say it’s fugly, or whatever, is really over-the-top absurd. Calling it a Fisher Price or Playschool toy is also over-the-top absurd.

Set aside the colours and just look at the Silver and put it beside a previous 21.5 or 27 iMac. It’s the same damned design only tweaked. The bezels are much slimmer and a different tone, the chin is slimmer and the pedestal is squared up some. It’s the same concept refined.

Looking at it I’m reminded of how the iPad has evolved in terms of minimalist design—make it lighter and with as much display area as possible within a given size. The iPad Pro represents the concept in full, and it’s likely the future of the mainstream iPad. So Apple took the iMac, with a design that worked, and said: “How can we make this even better even though it’s still pretty good as is?”

Exaggerated ranting over not getting exactly what you wanted makes one look ridiculous.
 
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