Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple's Phil Schiller: 'We Don't Design for Price, We Design for the Experience'
- Thread starter MacRumors
- Start date
- Sort by reaction score
They are so full of s h i t that if you gave Tim an enema, he could go to sleep in a matchbox.
You can NOT be serious! Sure MS has a lot of mechanical engineers coming up with fancy hinges, but I'll take the Apple electrical engineers who come up with the best I/O in the business. You know stuff people really need like fast read/write speeds to SSDs and things.
Removal of MagSafe makes as much sense as training all your life as a runner, getting to the Olympics and a minute before your race grabbing a .45 and shooting both your feet!
In my month long experience with the Macbook's similar if not identical keyboard, I found the rate of errors to be triple what they were on my previous 2013 MBP. The keys are so shallow and poorly defined that there's no natural rest position, and I found myself constantly having to look down to recenter my fingers over the proper home keys. It slowed my typing time down considerably while increasing my frustration. Add to that the soreness in my finger tips and joints from the extremely limited key travel distance and what I ended up was a nightmare of a typing experience. Had I kept the thing, I would have had to buy an external keyboard just to make proper use of it at home, and suck it up while on the road. While initially skeptical of chicklet keys since my first unibody MacBook way back when, I've never had any issues with an Apple keyboard until this new thin scissor design came out. I don't know who Apple designed this line for, but it sure as heck wasn't the professional typist.
True. But in this case they are 4 Thunderbolt 3 ports over USB-C connectors. Insane data transfer rates! Apple really kills it when it comes to SSDs and I/O.
They're not doing anything fancy or revolutionary with read/write speeds. The Samsung 960 gets up to 3.5 GB/sec. That's the Kool-aid at work.
And other computers have Thunderbolt 3 as well. Again, they're not doing anything that doesn't already exist.
It's like some people don't recall the first-gen MacBook Air that started at about $1,799 and had I think 64GB of flash storage. It was by no means priced for everybody nor meant for everybody. Eight years later and you can't find a MacBook of any flavor with a hard disk drive. The same size MacBook Air is $1,000.
Also since nobody pays attention to inflation, the $1,799 price for the MBP with Touch Bar is the same as paying $1,580 back in 2008 (if you pretend that it's still 2015 because the calculator I used only went up to 2015).
Also since nobody pays attention to inflation, the $1,799 price for the MBP with Touch Bar is the same as paying $1,580 back in 2008 (if you pretend that it's still 2015 because the calculator I used only went up to 2015).
W T F are you babbling about?!? Everyone here complaining is almost certainly using a Mac!
[doublepost=1477633173][/doublepost]
You should go and read the writings Gordon Moore and then how economies of scale work, because your post illogically contradicts both of those.
Lol....yeah that is why the Apple just raised the price of the ancient Mac Pro in UK by £500 for the base model, it's all about the customer and not profit.....they must be selling so many that they could not absorb the hit in currency change.
People Tim Cook is Steve ballmer
https://steveblank.com/2016/10/24/w...allmer-and-why-he-still-has-his-job-at-apple/
People Tim Cook is Steve ballmer
https://steveblank.com/2016/10/24/w...allmer-and-why-he-still-has-his-job-at-apple/
Yep, the adapter situation is getting messy. A new MBP on my desk would look terrific with
1 Thunderbolt to Ethernet adapter
1 Thunderbolt to HDMI adapter
1 Thunderbolt to USB adapter with Steinberg eLicenser Dongle attached to it
Final thunderbolt port connected to power
And the HDMI and USB adapters would have to be dragged with me everywere. It's bad enough having to take the Steinberg dongle with me, but two more white bits of plastic to plug in?
Your Apple Pay alternative requires more work and is much slower than Apple Pay.
Honestly, the Touch Bar is pretty neat. It's not a super deal maker, as you can already drag and select things with the track pad (i.e, iMovie etc). And by making the trackpad better/bigger, it kinda defeats the purpose of the Touch Bar, but whatever. It's a great feature, but perhaps leans more towards gimmick, than revolutionary for the experience. Just on first glance.
Apple always seems to drop some "new feature" subtly to test people's reactions to them and how they can then implement it in future lineups of products. We all know the next iPhone will have OLED, so this is the first "test" of that tech for the company, IMO. They did the same with ForceTouch and other things.
That said, the lack of Skylake or whatever new processor, is a big slap in the face. Using 2015 graphics chips.... great. I don't care if it's thinner than a penny. We're almost in 2017, so the chips will be dated very soon. The price hike? Dongles? Jobs is rolling in his grave.
The Pro line seems to be dying a very painful death.
Apple always seems to drop some "new feature" subtly to test people's reactions to them and how they can then implement it in future lineups of products. We all know the next iPhone will have OLED, so this is the first "test" of that tech for the company, IMO. They did the same with ForceTouch and other things.
That said, the lack of Skylake or whatever new processor, is a big slap in the face. Using 2015 graphics chips.... great. I don't care if it's thinner than a penny. We're almost in 2017, so the chips will be dated very soon. The price hike? Dongles? Jobs is rolling in his grave.
The Pro line seems to be dying a very painful death.
Yes! I love reading through the comments. When Apple ruffles this many feathers, causes this much controversy, you know they're doing something right.
It's hilarious, how selective and biased people's memories are. People criticize Apple of not innovating, or gimmicks, or whatever else people on here want to moan about. They yearn for the Steve Jobs glory days. Yet they've completely forgotten that all the "amazing" things Steve Jobs introduced, or killed off, were just as controversial and heated when he announced them. To the point where developers would passive-aggressively insult Jobs to his face at Q&A sessions (WWDC97) or call him a washed up hack who lost his vision and doesn't care about what users want. The iPhone was a gimmick. The MB Air was an insultingly overpriced toy. The original Macintosh wasn't a "real computer."
And yet here we are today. Now that he's dead, he's the Messiah who was never doubted and never pissed off Apple users. Current Apple is lost without, doing things that he would have never done. Lmao, I find it fascinating the effect time and selective-memory has on people's brains
It's hilarious, how selective and biased people's memories are. People criticize Apple of not innovating, or gimmicks, or whatever else people on here want to moan about. They yearn for the Steve Jobs glory days. Yet they've completely forgotten that all the "amazing" things Steve Jobs introduced, or killed off, were just as controversial and heated when he announced them. To the point where developers would passive-aggressively insult Jobs to his face at Q&A sessions (WWDC97) or call him a washed up hack who lost his vision and doesn't care about what users want. The iPhone was a gimmick. The MB Air was an insultingly overpriced toy. The original Macintosh wasn't a "real computer."
And yet here we are today. Now that he's dead, he's the Messiah who was never doubted and never pissed off Apple users. Current Apple is lost without, doing things that he would have never done. Lmao, I find it fascinating the effect time and selective-memory has on people's brains
Yeah. Don't get mad at Apple for not getting into touchscreens.
If anything, they're still honoring his wishes here five years after his death.
[doublepost=1477633969][/doublepost]So bump up the prices and then make you buy adaptors for what was on the laptop last year, nice Apple. The prices for Apple stuff are creeping up year on year, way beyond any inflation figures anywhere. They are pushing their products to the rich it seems and taking them away from the less well off creative people. Perhaps Tim needs to go and take a look at Steve's street sign slide and see if he will still meet that company goal. In the UK they have increased their prices by about 20% in the last year and we are now seeing prices at £1 to $1. Its been great to be part of the Apple family the past 7 years but now I'm considering leaving to less expensive alternatives that will get me the same results. Sometimes form isn't better than function apple.
Following the launch of the redesigned MacBook Pro, CNET has published an interview with Apple executives Phil Schiller, Jony Ive, and Craig Federighi, highlighting some of the design decisions that went into the new machine.
The contextual OLED Touch Bar on the new MacBook Pro, which is its key feature, has been in development under the direction of Jony Ive for at least two years, and according to Ive, it "marks a beginning" of a "very interesting direction" for future products.
Apple's new MacBook took so long to develop because the company didn't want to "just create a speed bump," aiming instead for something that's a "big, big step forward." Apple marketing chief Phil Schiller says the MacBook Pro will allow Apple to "create many things to come," some of which "we can't envision yet." He also said Apple isn't driven by a calendar, but is instead aiming to create "new innovations" in the Mac line.
Many customers are unhappy with the high price of the new MacBook Pro models, something Schiller addressed in the interview. An entry-level 13-inch MacBook Pro with a Touch Bar costs $1,799, a full $500 more than previous-generation models, and 15-inch models start at $2,399. Schiller says Apple cares about price, but has to design for experience rather than cost.The MacBook Pro's Touch Bar doesn't signal a future move into touchscreen Macs, something the Apple executives made clear. A Mac with a touchscreen isn't "particularly useful," Ive said, while Schiller said Apple investigated the possibility of converging iOS and Mac devices but decided against it.Both Federighi and Schiller believe the laptop is a form factor that's going to be around for a long time. "As far as our eyes can see, there will still be a place for this basic laptop architecture," Schiller said, pointing out that it's been useful for the past 25 years.
Apple's 13-inch MacBook Pro model with no Touch Bar is available for purchase starting today and will deliver in just a few days. The new 13 and 15-inch models that do include Touch Bars are available for order, but won't ship until mid-to-late November.
Along with a Touch Bar, Apple's new MacBook Pros feature upgraded processors, new graphics capabilities, improved displays, faster SSDs, Thunderbolt 3 support, and 10 hour battery life.
CNET's full interview, which also focuses on the history of the Mac notebook lineup, is well worth checking out.
Article Link: Apple's Phil Schiller: 'We Don't Design for Price, We Design for the Experience'
