Yeah, they really hit the mark with Deep Purple - it's out of stock here in the UK, so I had to go with black (I put it in a case anyway). A friend of mine in the US had to wait a month to get hers too! Must be popular.
When preorders went live, I knew this color was going to sell out fast, but it didn’t, and I received it on launch day. I preorder through Apple and always get my first choice on launch day.