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Awe Dropping: Everything Coming at the September 9 Apple Event

Kottu said:
I miss the days when I did buy a pack of chips for watching keynote presentations. Mostly Steve was doing a one man show but they were authentic and natural. Now, I can wait until someone uploads an edited video of 10 minutes.
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Yeah, I've stopped watching since Think Different. Who really needs thinner, lighter...more breakable (e.g., MBA 15" screen).

Rather than making high-quality devices, Apple as a trillion-dollar company has relied on impressing the know-nothings' gullibility or the wannabe-rich show-offs.

It's now all about money instead of perfection to detail.
 
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Let’s say the new AirPods Pro are announced, how soon might they be available for purchase? I would really love to buy them before next weekend.
 
ProbablyDylan said:
I really hate the name they picked for this one. Awe Dropping sounds like I need to watch out for animal droppings.
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Really…what is the “awe dropping” about this year’s iPhone event..A thin iPhone? What is “awe dropping” about that?!? The rumors that have already come out is not “awe dropping” at all. Decent updates, “Yes” but “awe dropping”? No..

Unless something comes along the presentation that would make us go “wo” what is that? And my jaw drops in “awe”, Apple may be shooting themselves in hyping us up for a letdown. And it would instead be a tomato in the face or throwing a shoe on stage event. Again, nothing that has been heard so far is “awe dropping”

I am not negative about Apple, for Apple Silicone to me was awe dropping” for me (coming from frustration with intel over the years”.

Apple should save the marketing ploy for something that is really “awe dropping” and not just a thinner iPhone.

They should fire their marketing person. UNLESS… they have a “Oh…and one more thing…” moment.
 
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Apple_Robert said:
For all those continually complaining about the back of the phone design, may I remind you that the phone is a tool. As such, it should matter more how the device performs not how it looks on the back when most of you are going to have a case. And it's not like you will be constantly looking at the back when using the front, although a small few here will do just that.

It is a good thing that MR doesn't represent the norm of tech society. Otherwise, the wold would be plunged into darkness just because of a camera bump.
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They should update the website

"functional and utilitarian, don't look at the back!"


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jz0309 said:
I think everything that needed to be said about the various rumors - has been said.
We''ll probably get some last minute rumors/leaks on Monday but I'm just going to focus on the actual event and the specs/prices that Apple will announce on Tuesday.
For me personally it's potentially a 17PM and an U3, but I might end up with neither ;)
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Currently have the 16PM and U2. Apple will need to have me in “Awe” to upgrade both. Spoiler alert, it’s not looking good so far. We shall see. On the watch side, if no new health updates. Pass.
 
I really wasn't sure if I was going to upgrade my 15 Pro Max this year, but I am so tired of it heating up, screen dimming. With the move to aluminum, new rumored cooling changes internally, I may go ahead and upgrade to 17 Pro or Pro Max. I'd love to upgrade my watch to Ultra 3, but the rumored changes seem so insignificant, and unlike my 15 Pro Max, I have no complaints whatsoever with my Ultra 1. It's been far and away the best Apple Watch, and one of my very favorite Apple devices.
 
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ProbablyDylan said:
I really hate the name they picked for this one. Awe Dropping sounds like I need to watch out for animal droppings.
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MacRumors said:


Apple is holding its annual iPhone-centric event on Tuesday, September 9 at 10:00 a.m. Pacific Time. This is the biggest Apple event of the year, and we'll see Apple unveiling new iPhones, new Apple Watches, the AirPods Pro 3, and possibly some other surprises.


We've highlighted everything that we're expecting to see at the "Awe Dropping" event based on current rumors.
iPhone 17 Air

Apple is planning to release a super thin iPhone alongside the standard iPhone 17 and iPhone 17 Pro models, and while we don't know what it'll be called just yet, it will mark the biggest design update to the iPhone in almost a decade.

iPhone-17-Air-Thumb-2-Blue-Electric-Boogaloo.jpg

We'll find out Apple's official name for the iPhone soon, but it's become known as the iPhone 17 Air during the rumor cycle. It's a logical choice for the device, since Air often pairs with Pro in Apple's product categories.

The iPhone 17 Air will be around 5.5mm, which means it's going to be more than 2mm thinner than the 7.80mm iPhone 16. It'll be the thinnest iPhone Apple's released to date, though it won't be quite as thin as the 12.9-inch iPad Pro.

There will be a thicker camera area, with Apple adding a pill-shaped horizontal camera bump to accommodate a single-lens 48-megapixel rear camera and flash setup. At the front, there will be a new 24-megapixel selfie camera, an improvement over the 12-megapixel front-facing camera in the current models.

iPhone-17-Air-Colors-Fanned-Feature.jpg

The iPhone 17 Air's display will measure in at 6.6 inches, and there are rumors that all iPhone 17 models could support 120Hz ProMotion refresh rates, meaning that would no longer be a feature only for the Pro models. Apple is upgrading all of the iPhone displays to LTPO OLED technology this year, which is what has led to those rumors, but there's no word on whether always-on display functionality will be supported.

Apple is using a hybrid titanium-aluminum frame for the iPhone 17 Air, and it could weigh somewhere around 145 grams. At 145 grams, the iPhone 17 Air would be just a little heavier than the iPhone 13 mini.

The iPhone 17 Air will have the same A19 chip that's in the iPhone 17, along with a vapor chamber heat sink that will improve thermal performance. It's expected to have 12GB RAM.

iPhone-17-Air-Rumored-Colors-Majin-Bu-Feature.jpg

We've heard some rumors about a slimmer Dynamic Island, but that might not happen. The iPhone 17 Air is expected to get other standard iPhone features like MagSafe, Camera Control, and an Action Button.

The iPhone 17 Air will use the same C1 modem chip that Apple debuted in the iPhone 16e, which means it won't support faster mmWave 5G speeds. All iPhone 17 models will use a new Apple-designed Wi-Fi chip with Wi-Fi 7 support, and Apple's own hardware could bring efficiency and connectivity improvements. Apple doesn't have the space for a SIM slot, so the iPhone 17 Air will be eSIM only.

There's not a lot of room inside the iPhone 17 Air for the battery, so battery life might suffer. A leaked image suggests the iPhone 17 Air battery is half as thick as the iPhone 17 Pro battery, and rumors indicate that it'll come in at around 2,800mAh. Apple may be able to improve battery life with the more efficient C1 modem and updated A-series chip.

Read more about Apple's super thin iPhone in our iPhone 17 Air roundup.

iPhone 17 Pro

The iPhone 17 Pro models are getting some updates that will improve durability and change the exterior look of the devices. Rather than a titanium frame, Apple is rumored to be swapping to aluminum, and also doing away with some of the glass at the back.

iPhone-17-Pro-Feature-Dual.jpg

Rumors suggest the iPhone 17 Pro models will have a half-glass, half aluminum design with a glass area for MagSafe charging. The rest of the iPhone chassis will be aluminum, improving durability because aluminum is much less breakable than glass. With a partial aluminum back, the iPhone 17 Pro models will be much more durable than the iPhone 16 Pro models. The glass area is expected to take up the bottom 2/3rds of the iPhone, and it could result in the Apple logo being shifted lower on the device.

While titanium is seen as a more premium material that can better hold up to scratches, aluminum is lighter and it is better at dissipating heat. There have been ongoing complaints about the iPhone 16's penchant for heating up when under heavy load and when wireless charging.

iPhone-17-Pro-in-Hand-Feature-Lowgo.jpg

Apple is redesigning the camera bump, though it's not quite clear why. Rather than a square-shaped bump at the left of the iPhone, there will be a large horizontal bump that takes up nearly the entire width of the device. There will be three lenses arranged in the same triangle shape as the current models, but the flash and LiDAR sensor are shifting over to the right. The antenna lines on the iPhone 17 Pro models could wrap back to the camera bump, and Apple might get rid of the bottom antenna lines.

The iPhone 17 Pro models will come in orange, dark blue, gray, white, and black. Orange is an unusual shade for Apple to choose for the Pro lineup, so it might end up being a more muted copper shade.

As for the display, it's going to look largely the same, but Apple might add a more scratch resistant anti-reflective coating. The coating could be more durable than Ceramic Shield while also cutting down on reflections, but it won't look as dramatic as nano-texture.

The iPhone 17 Pro Max could have Apple's biggest iPhone battery to date, bringing an increase in battery life, and both pro models could be a little thicker to accommodate bigger batteries. Faster 25W Qi 2.2 charging will be supported with compatible accessories, and while there are also rumors of reverse wireless charging for things like AirPods and the... Click here to read rest of article

Article Link: Awe Dropping: Everything Coming at the September 9 Apple Event
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Google Gemini replacing Siri is the only AWE inspiring news we need to hear!

The paint job over the user interface, and a paper thin phone will only i"nspire the ‘look at ME” crowd to once again shout. I a playa’" - won’t cut it this time. Apple Intelligence, meets military intelligence! One can only dream….
 
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There’s such a lack of elegance in all of these compared to past Apple products. Jony Ive had his flaws, but at least there was attention paid to making something beautiful when it was possible. To my eyes, these all look like Frankenstein designs, with enough ideas tacked on to the original idea/vision so as to make them silly looking. I’m sure they will function just fine, but the aesthetic all around is a clear miss.
 
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IJBrekke said:
There’s such a lack of elegance in all of these compared to past Apple products. Jony Ive had his flaws, but at least there was attention paid to making something beautiful when it was possible. To my eyes, these all look like Frankenstein designs, with enough ideas tacked on to the original idea/vision so as to make them silly looking. I’m sure they will function just fine, but the aesthetic all around is a clear miss.
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Clearly Ive needed replacing, but come on, Apple appears to be using a teenager from India and that is not hitting the mark either. I am guessing that it doesn't cost Cook as much either.

And that is the real problem. Apple has serious problems with software quality and software and hardware design aesthetics.

Why, because Cook cannot or will not hire and rightfully pay the right people. It appears to me that Cook sees software engineers like foreign child labor assembly line workers. Pay less that acceptable wages and work them night and day, then somehow he is going to get an acceptable software product. Well it does not work like that.
 
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More Apple is doomed... Again.

Yet Apple's 1+ Billion active and repeat customers continue to open their wallets and purchase Apple products. Year after year after year. Making Apple one of the most successful consumer tech companies in the world. A pretty good trick for such a doomed company.
 
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Kottu said:
I miss the days when I did buy a pack of chips for watching keynote presentations. Mostly Steve was doing a one man show but they were authentic and natural. Now, I can wait until someone uploads an edited video of 10 minutes.
Click to expand...
So you don’t eat chips anymore, or you just can’t afford them now?
 
citysnaps said:
More Apple is doomed... Again.

Yet Apple's 1+ Billion active and repeat customers continue to open their wallets and purchase Apple products. Year after year after year. Making Apple one of the most successful consumer tech companies in the world. A pretty good trick for such a doomed company.
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“Apple only sells because of all the iSheep that will buy anything for the name.”

When you can’t understand why the iPhone dominates the smartphone world outselling Pixel and Galaxy by 10:1 so have to tell yourself it’s because every single one of those sales went to a fanatic rather than admitting they make the best smartphone.
 
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justanotherdave said:
“Apple only sells because of all the iSheep that will buy anything for the name.”

When you can’t understand why the iPhone dominates the smartphone world outselling Pixel and Galaxy by 10:1 so have to tell yourself it’s because every single one of those sales went to a fanatic rather than admitting they make the best smartphone.
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Yup... Apparently Apple customers have no agency over their lives. They're all living under Tim Cook's magical spell!

What's astonishing is that some people really believe that.
 
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citysnaps said:
Yup... Apparently Apple customers have no agency over their lives. They're all living under Tim Cook's spell!

What's astonishing is that some people really believe that.
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People are really something. They know they've lost when they try to attack customers. (Is this on topic moderators?)
 
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