It's way easier for me to just use contactless pay than Apple Pay on my phone. All I need to do is hold the card over the reader and boom! Done
All I need to do is hold my phone over the card reader and it's done, what's your point?
You already carry your phone with you, why should we have to bring another thing like a wallet anymore, it about time, really. My daily commute, lunch and various things are all done using my phone now, I don't have to take an extra item in my back pocket with three loyalty cards, a debit card and cash anymore.