Well let's not get too carried away. If you're able to limp along with upscaled DVD, more power to you. Personally I think that's a HUGE stretch. (ha see what I did there)
I enjoyed the pun (really), but even with my glasses on, I just don't see a huge difference between quality upscaled 1080p and blu-ray. This is on a top of the line Sony XBR mind you. Yes, I can see a little more detail with blu-ray, but not enough that I really care. VHS to DVD was a bigger step IMO.
I understand that Blu-Ray has much better audio. DVD videos after all had rather poor audio, less than CD quality. But I don't have a surround sound system, just the two speakers built into my television, which for movies, I'm fine with. (I have a separate stereo hi-fi system for when I want to hear really really good sounding music).
And crippled, really? Exactly how do you view this part? Ok, they are tougher to rip.. but aside from that you put them in a player and they play. I think crippled is a vast overstatement.
Yes they play... only in a legally licensed player with royalty fees paid, and the proper region encoding, and you only get HD quality when the signal goes over an HDCP encrypted connection to your TV. Sorry, but some of us a/v geeks like to use things like external DAC's and signal processors and splitters and other high end stuff, but the movie-nazi's have effectly prevented that by treating everyone as criminals.
Even with DVD, the DVD-Audio standard was DOA because of this - 24 bit 192 khz audio when you use the crapass internal DAC of the player, but downgraded and down scaled to 16 bit and 48 khz if you want to use your high-end external dac.
I'm just so sick of dealing with downgraded signal quality and bring treated like a criminal that I won't financially support that any more. RIAA and MPAA can go fu$& themselves. Now ask me how I really feel about it.
The A/V that Blu-ray provides can't be replicated by DVDs, nor streaming. The question is when will streaming get close enough.
I've never used the Apple services, but I've been extremely happy with Netflix streaming via my PS3, which does stream at a native 1080p resolution without any upscaling (new, as of just 3 or 4 months ago).