Checkout Problems Hindering Growth in Apple Pay Usage

[Fenez]

Market demographics.

Go into any low income urban area... You would be wrong.

 

[DudeDad]

I'll match and raise you an ID check @ Staples for a $4 pay transaction.

I fold.

 

[Heltik]

Go into any low income urban area... You would be wrong.

http://www.businessinsider.com/android-is-for-poor-people-maps-2014-4

 

[Weiser878]

Exactly so contactless payments in general for you guys is a completely new concept. Therefore there is a lot of confusion around the whole contactless payments thing. Had you been using contactless without apple pay for a while consumers and retail staff would be more familiar and issues with Apple Pay would occur less.

So I guess Im trying to say that its not Apple Pay that people are having problems with, its actually contactless payment technology and the terminals already deployed which don't sound like they are fully optimised for NFC. Which is absolutely not Apple's fault.

Exactly. A) we just aren't used to it. I remember the first time my phone buzzed in my pocket at a NFC terminal that I didnt previously know took Apple Pay—I thought it was just a text at first, and B) it's not widely implemented here so the places you see it are pretty rare unless you're in a large city

 

[ron7624]

Exactly. A) we just aren't used to it. I remember the first time my phone buzzed in my pocket at a NFC terminal that I didnt previously know took Apple Pay—I thought it was just a text at first, and B) it's not widely implemented here so the places you see it are pretty rare unless you're in a large city

I have not noticed, nor was i aware that the iPhone would buzz, thus alerting you at a terminal that would accept Apple pay. Does it happen every time for you? I holster carry my phone and may not have noticed.