We've all gotten used to that scenario where we're willing to get up absurdly early and wrestle with a Web site in order to get that order in right at midnight in order to nearly guarantee one on launch day.
But now we're just buying a window, with no guarantee that we'll get one on launch day, even if we're early. Heck, the whole process is governed by some complex logistics no one has quite figured out yet. Maybe this is the future of new Apple products, and we'll have launch weeks and maybe even launch months instead of just a specific day.
Don't know about anyone else, but I'm thinking more know about the whole ordering process right now than the actual product I'll have at the end of day.
I think thats a big part of it for sure. Then I have to admit all the negative posts and problems and defects has taken a bit of the magic out too... I guess its my own fault for not steering clear of the forum.