The money part comes in the sales. There are folks like the creator of “Only UP” that are not getting subsidized by anyone and yet still made a good chunk of change from the game based on how well it sold. Many varied games appear on the PC because of the potential sales opportunity from the large market. The Mac market is nowhere near as large.
Apple subsidizing any company that’s not in it for the potential sales they expect to make, would just be throwing money away.
Look through threads on Mac gaming. Apple consumers don't want to pay more than a few dollars for an app, abhor in-app purchases, abhor advertising (revenue models), abhor subscription (revenue models), etc. Who among us pays $50-$100 or more for such a game? Will 5 or 10 people say they would? Could that get to 20? To make it worth it to the developer to develop for Silicon vs. the other options, we need more numbers willing to pay up than the numbers that will on those other platforms. Can that many hold their hand up ready to pay? Is there that many using Silicon?
Netflix raises their fee by a dollar and "we" flip out. Are we ready to pay more than the cost of PS5, Xbox, etc games to make up for being a relatively small market? Or do we expect the developers to develop out of love and just accept less revenue & profit for the same time & talent investments? That's where the subsidy model comes into play. Else, it only makes sense to keep developing for the other platforms where the same time & effort yields more profit.
- Abundant subsidy money THERE... no subsidy money HERE.
- Abundant size market there... relatively small market HERE.
- A market accustomed to paying up for game there, rolling with advertising/subscription/in app there... rebels against all of that HERE.
If developers could see "more money" developing for Apple Silicon, they would
already be doing it... for years now. How do they make the "more money" developing for our favorite platform? Solve that and AAA games will be abundant on Apple Silicon. Else, "build it and they will come" is the same old spin we've heard for 20+ years... very likely leading to the same yield of AAA games.
Consumer revenue is like ticket revenue for movies. Long before the first ticket is sold, the movie companies have spent many millions funding the development of the movie. If movie-making had to be funded solely on ticket sales, there would be no more big movies made. See YouTube $0 budget, volunteer movies vs. the blockbusters made by the pros.