So you are comparing the popularity of a mature product to a cutting edge product, which aren’t really available in the consumer space yet?
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DigiTimes: Apple Has Temporarily Stopped Developing AR/VR Headsets, Team Disbanded in May [Updated]
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So, this should prolly been a sidebar blurb rather than a click-bait headline article?
Same way the airpower would have been the whole point behind all the wireless charging stuff and fragile glass iPhone backs.
Cook's pipeline is a random pies-in-the-sky-line where dated, dysfunctional or unproven "innovations" (Lenovo's original touchbar, AR, USBc-only) meet formerly useful but killed features (MagSafe, audiojack, TouchID) and a conundrum of legacy+new tech (lightning port on some devices, USBC on others, FaceTime on some, TouchID on others etc) into derivative product enclosures that don't push any envelope other than the price point. There's no cohesive product vision at all. Some will say AirPods and Watch 4 are great, sure they are for accessories. But also the HomePod has been a disaster and Apple hasn't figured out how to fix a MacBook keyboard design. Others will say it's "all part of a process". Well.. how much longer will it continue proceeding until we are "there"? Apple was "there" in 2012, it had a kickass trim portfolio of products that rocked.
Even if Apple used to copy ideas (half of Ive's portfolio has been inspired by Dieter Rams), at least they did it in a way that left us all bamboozled with excitement. Now it's like slow meandering dad humour, over and over with every product release, and "they think we're gonna love it". Well.. we don't.
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Exactly.
Someone needs to hold Tim accountable for this kind os statements. They are misleading and can have an impact on stocks value.
Of course they had to cancel the glasses. Siri sucks balls and the only way to interact with the glasses would be with siri (or through the phone which would seemingly make the glasses pointless).
Tim "Not a product guy" Cook needs to go. The failure of maps, siri and homekit is an abomination at this point with how poorly Apple has done with improving a lackluster first attempt.
Tim "Not a product guy" Cook needs to go. The failure of maps, siri and homekit is an abomination at this point with how poorly Apple has done with improving a lackluster first attempt.
You misread. Kuo said they’re going into production later this year/first half of 2020.Considering this rumor is coming from Ming-Chi Kuo and his contacts are almost exclusively within the supply chain, the more likely "truth" is that Apple has terminated production contracts that they might have had in place to produce these devices.
So rather than scrapping the entire project, another possibility is that Apple does not feel they are ready to go into production near-term and will continue to develop the product internally until they are. So expect another article from MCK in a year or two detailing how Apple is preparing to ship these things.
It’s DigiTimes claiming they’ve been cancelled.
There’s an stand for a monitor, a wireless charging pad for all your devices..., um wait, possibly not that last one..
Glasses make most sense for uses such as gaming and industry, IMO. They be great for the tourism industry and medical, for e.g., but I’d bet the vast majority of users of Apple AR will be iPhone users and Car buyers.
Yes, they are doomed. They are spending over a BILLION dollars every single month on R and D to improve Apple News. (Maybe that's why Apple News is now the largest news app in the world with over a 100 MILLION regular monthly users???)
PS. As far as "no car," someone should tell those driving the 75 plus Apple Autonomous vehicles, that the project has been canceled per a rumor site, and they can stop wasting fuel on the thousands of miles a day they are putting on those cars. And Apple can release the hundreds of engineers, etc. And finally, Tim Cook can stop hiring those industry leading people from Tesla, etc., and buying those autonomous vehicle companies. All for a project that has been cancelled! What a shame!
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You're right. Start dumping that Apple hardware on Ebay as fast as you can. Warrant Buffet is already dumping Apple stock right now based on an unsourced, anonymous rumor that they are allegedly "giving up," on a single unannounced product posted on a website.
Meanwhile, Apple is "struggling" with hardware so much that they are now de facto THE CATEGORY for tablets and watches, Number 1 in All-in One by far, owning over 90% of the ENTIRE smart phone industry profits, now #1 in wireless headphone sales, #1 in premium headphone sales, etc., while putting out new MacBook Airs, MacBook Pros, Mac Mini, iMac Pro, Mac Pro, iPads, iMacs, HomePods, AirPods, Apple Watches, and of course iPhones, all in the past 18 months.
For investors pro tip--- for Apple to be "giving up" on AR headset/glasses is about the most silly and unlikely rumor out there. They are all in on AR and some type of handsfree/glasses is essential in the future for anyone who thinks about this for a minute.
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They haven’t even sold me on a watch yet, so I’m not heart broken these babies are not coming down the pipe line any time soon.
AR glasses are a great idea but until tech advances to not make them a bulky mess they’re pointless.
The real gem will be if they’re ever able to make them a contact lens that allows for correctives and is powered off the eye itself.
The real gem will be if they’re ever able to make them a contact lens that allows for correctives and is powered off the eye itself.
I think people are jumping to conclusions on this site. It’s not confirmed that Apple have cancelled the glasses, Digitimes doesn’t have the best track record.
I think Apple will spend their time on it, if it’s ready they will release, if not they won’t. The Apple Watch is a great device, I do believe that they have been working on and are probably still working on more wearable devices.
I think Apple will spend their time on it, if it’s ready they will release, if not they won’t. The Apple Watch is a great device, I do believe that they have been working on and are probably still working on more wearable devices.
Microsoft's HoloLens 2 had torn the industrial sector out of its sleep. During a personal test within industrial applications I found both resolution and their imaging technology of the current bulky V2 (and the currently integrated ideas) rather poor. But all developers are aware of its huge potential.
It is no more about silly VI games for boys and girls.
If you haven't heard anything about it yet, keep believing your story...
IMO Apple slept the pocket gimbal camera and drones market (the Chinese high-tech company DJI was awake).
Also about the integration of hydrogen internal combustion engines into future Apple cars (instead of slow charging conventional electric cars) one doesn't hear much anymore. It is completely unclear whether the talks with BMW were broken off.
Apple must (and can, since it is actually a strong, robust American corporation) really define where it wants to go. And then Apple has to go.
Of course there are still big problems with the glasses (weight, battery, transmitter unit, projection...). Nevertheless it would be a gimmick that everyone will love to put on, if one gets an extended visual access to the real world, without picking up an iPhone, without looking at your wrist.
Apple will launch the glasses to market. When? When it's ready. DigiTimes... who were those crazy?
Apple will be at least that far. But that status it's not mature enough for Apple. Of course they will work even harder on that project.
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Of course Apple could do it, but I think they need to bring something not just for the ‘entertainment factor’, but in the educational factor, these will be huge in the medical field, especially for those who would have training for more hands-on experience with something like this. The potential with AR glasses doesn’t have a foothold yet, but can be very promising if it executes to the right demographic with appropriate pricing.
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