I have seen the channel lineup for the $35 promo package, and it's better than what my cable company offers for the price (excluding local channels in my market). CBS is not something I'm interested in, so I don't mind its exclusion. I still have a few questions. I'm hoping as people sign up we can get some of these answered. 1. Is it a fully functional and current-gen Apple TV with the 3 month pre-pay? (I assume so. I can't see Apple allowing a third party to control their products by locking it down in any way, but a channel for the previous-gen Apple TV could be created even though it's officially discontinued) Edit: deal includes a 32 GB 4th-gen Apple TV. No indication is locked down. 2. Since there is no DVR function or pause until a "later date," can you log into third-party apps with your DirecTV Now credentials and perform those functions as if you logged in with a standard cable TV account (as you can now)? 3. Single Sign On? 4. TV app support? 5. If there is TV app support, will we get recommendations to download third party apps that are part of the package? 6. If there is no TV app support, does the DirecTV Now app have a built in guide of its own? 7. If you sign up for the free trial, does that screw up your chances of getting the "free" Apple TV, due to "while supplies last" fine print after a week (or glitchy UI that doesn't let you take advantage of two offers)? Edit: when you sign up, you get a "free" week added to your three month prepay if you choose the Apple TV offer. These are my "first impression" thoughts right now, and I think I'm not alone, so hopefully we can get some more details in the coming days.