Disney CEO Bob Iger Staying on Apple's Board, Will 'Continue to Monitor' Situation

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Disney CEO Bob Iger has sat down with CNBC's David Faber to discuss a wide range of topics, including the company's upcoming streaming service Disney+ and how that will impact his position on Apple's board of directors.


Despite the fact that Disney+ will compete with Apple's upcoming TV+ streaming service, Iger said the business of direct-to-consumer television or movies is "still very small" to Apple. At this point, Iger doesn't believe the situation is "problematic," but said it is one he will "continue to monitor."


Transcript via CNBC:
DAVID FABER: The Apple board. It's another thing I just was curious about. Can you stay on that board?

BOB IGER: Well, obviously, when you sit on the board of a publicly traded company, you have to be very mindful or your responsibilities, fiscal responsibilities to the shareholders of that company, and I have been. When the business of direct-to-consumer or television or movies is discussed on the Apple board, I recuse myself from those discussions. There aren't many of them. It's still very small business to Apple. And I'm not at the point where I, you know, I believe it's problematic, but it's something that I have to continue to monitor.
Apple named Iger to its board of directors in 2011 under the leadership of CEO Tim Cook.

Disney+ will feature both new and existing movies and series from Disney and its brands, including Pixar, Star Wars, Marvel, and National Geographic. It will also series from Fox, including all 30 seasons of The Simpsons.

The service is slated to launch November 12 for $6.99 per month in the United States, with a worldwide rollout in major countries expected by 2021. Disney+ will be accessible on the web, smartphones, smart TVs, tablets, media players like Roku, game consoles like the PS4, and likely the Apple TV.

Apple TV+ will feature original movies and TV shows with well-known directors, producers, and actors such as Jennifer Aniston and Steven Spielberg. The service will be accessible through Apple's TV app on iPhone, iPad, Apple TV, and the Mac starting in the fall, but Apple has yet to reveal pricing.

Article Link: Disney CEO Bob Iger Staying on Apple's Board, Will 'Continue to Monitor' Situation
 

Plutonius

macrumors G3
Feb 22, 2003
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Aren't there many other capable people for Apple's board who don't have a conflict of interest ?

Not gonna lie... AppleTV+ still sounds lame, but Disney+ sounds awesome.
I'm not sure how someone can make the comparison since AppleTV+ is still relatively unknown.

You may end up being correct but I would wait till both are out before making the comparison.

One note on Disney+. Customers are now expected to get another subscription when a good portion of the content used to be on Netflix ? I can't see how this favors the customer since they only used to need one subscription.
 

Analog Kid

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Mar 4, 2003
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I really hate the fragmentation in the streaming market, and it seems to be driven by the fact that everyone wants to own the end to end experience. I feel like the consumer would benefit much more from a separation of content providers and delivery services. If I had my druthers, I'd be watching Disney content on Apple hardware through the Netflix service.

I'm starting to feel like Netflix is going to get squeezed out if it keeps heading in this direction, which would be a shame because they really did remake the face of media consumption.
 

az431

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Sep 13, 2008
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Iger is WAY smarter than Cook and it shows.
Not sure how you can glean that from quotes in an article, but it certainly doesn't show where it counts-- Disney's revenues, profits, and stock price, all of which have been flat for nearly 5 years.

Business intelligent, definitely not smarter than Tim Cook, but maybe he could beat Tim Cook at chess.
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lol! Helps to know what the competition is doing. :)
Did you read the part where it says he recuses himself when matters relating to competing products come up?
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Funny he is on the board but they cant get 4K disney in iTunes.
Pushing his own company's products and services while serving as a member of the board would be a breach of his fiduciary duties. So not funny or unusual at all.
 

Aldaris

macrumors 68000
Sep 7, 2004
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Iger also signaled he would be stepping down as CEO at the end of his contract in a few years... granted he could change his mind.
 

az431

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Reminds me of Eric Schmidt sitting on Apple’s board before the iPhone launch.

Not that i’d care about Apple’s TV service, though.
Tim Cook sitting on Disney's board would be analogous to Eric Schmidt sitting on Apple's board before the iPhone launch.

This is the complete opposite.
 

Plutonius

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Feb 22, 2003
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I'm starting to feel like Netflix is going to get squeezed out if it keeps heading in this direction, which would be a shame because they really did remake the face of media consumption.
I believe that it's the customer that will suffer in the end. With the fragmentation, I think that all the streaming services will do poorly.
 

Analog Kid

macrumors 603
Mar 4, 2003
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Aren't there many other capable people for Apple's board who don't have a conflict of interest ?
Yes, and when it comes to it they'll probably part ways. Eric Schmidt was on the Apple board when iPhone launched and Android followed shortly after. He left the board in 2009.

Part of this is just what happens when you seek advice from experts in the areas of your business (which is largely what the role of the board is)-- and it gets more likely the more sprawling these megacompanies get.
 
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az431

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I really hate the fragmentation in the streaming market, and it seems to be driven by the fact that everyone wants to own the end to end experience. I feel like the consumer would benefit much more from a separation of content providers and delivery services. If I had my druthers, I'd be watching Disney content on Apple hardware through the Netflix service.

I'm starting to feel like Netflix is going to get squeezed out if it keeps heading in this direction, which would be a shame because they really did remake the face of media consumption.
You hate the fragmentation of the streaming market, but feel that the consumer would benefit from separation of services? o_O
 

Mgamma

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Mar 15, 2013
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The way this needs to go is bundled subscription services, not everyone including Disney vying for 9.99 a month to increase profits, Cable/media provider service have become insanely expensive because everyone wants to increase their share. What happened to responsibility over profiteering? This may be a case where lower pricing or bundling can increase sales/profits.
 

AZ63

macrumors 6502
Aug 13, 2009
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So, what’s the over/under on Apple’s monthly streaming charge?
I really think, being Apple, the monthly ding will be $14.99 to start and that it will have different tiers of access.
My bet, Apple won’t make it cheap or easy.
 

Baymowe335

macrumors 603
Oct 6, 2017
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Iger is WAY smarter than Cook and it shows.
Because?

Ridiculous, unfounded statement.

Go over to DISboards or WDWForums and see what they think about Iger.

From a factual perspective, AAPL has outperformed DIS over the last 10 years and is about 4 times the size.

Cook added $600B in market cap to AAPL since he took over, or about 3 total Disney companies.

Again, Cook has a better record with his company than Iger. Fact. He’s performed better in terms of annual returns (easily) and added FAR more total value.

Iger is CEO of a media company and they STILL don’t have a streaming service. Based on market response today, they’ve been dying to have it and Disney was SUPER late.

I own shares in both companies and think Disney is a top 5 company, but Cook has done better.
 
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Analog Kid

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Mar 4, 2003
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I believe that it's the customer that will suffer in the end. With the fragmentation, I think that all the streaming services will do poorly.
Yeah, I feel the same, but I need to step back and think about it a bit more. It's odd to say that the consumer suffers from greater competition in the market-- there are definitely businesses where that's true, but is entertainment one of them?

There's a few things happening here and I need to tease them apart. There appears to be more competition in streaming services and there's consolidation of the content generation-delivery system. I'm frustrated that I can't just use one service to access all the content that I would like to, but is that because I'm limited or because there's so much more good content being created by this system that I'm forced to choose?

Maybe it's just a false assumption that if Netflix didn't try making content, I'd be able to stream Disney through their service, and if Apple didn't then I'd be able to consolidate Netflix into the Apple TV app.

It's probably good business because I feel pressured to subscribe to more than one service to get the content I want, which means I'm spending more than I would have otherwise, which means this sector is growing. I'm frustrated by the pressure to spend more or be disappointed that I can't see Game of Thrones, Stranger Things, Marvelous Mrs. Maisel, Monsters Inc, Star Trek Discovery and... I dunno, I'm sure TV+ will put something out worth watching...

I'm trying to figure out if I'm actually frustrated by the consolidation or the massive wave of good content... And then I'm trying to think of what the end game is and whether we'll forever have this much good content or if the natural outcome is going to be two major competitors charging enough that I can't justify subscribing to both.
 
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Baymowe335

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Oct 6, 2017
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Not sure how you can glean that from quotes in an article, but it certainly doesn't show where it counts-- Disney's revenues, profits, and stock price, all of which have been flat for nearly 5 years.

Business intelligent, definitely not smarter than Tim Cook, but maybe he could beat Tim Cook at chess.
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Did you read the part where it says he recuses himself when matters relating to competing products come up?
[doublepost=1555094853][/doublepost]

Pushing his own company's products and services while serving as a member of the board would be a breach of his fiduciary duties. So not funny or unusual at all.
Woah. Some who knows the facts.

I’m a DIS shareholder and haven’t been happy over the last several years. You correctly point out the severe under performance of Disney shares over the last 5 years.

Excellent post.
 
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