Disney Officially Lays Out Plans for Cessation of 'Disney Infinity' Services

[DesterWallaboo]

I can't say for sure but IMHO, they musta sold terrible. We had a giant wall of 'em and no one has touched them in the year I've worked at my store except to stock them. We also had a big overflow cart. Once and a while we'd sell them to an over-enthused kid or a person who just wanted it was a statuette, but as a game accessory? very infrequent.

Actually the game was crazy successful. I have ties to this game, but I won't mention the details. Reality is that this game Disney over a billion dollars with Infinity 1.0... when Infinity 2.0 was about to be released, Disney expected the same sort of sales. Despite the fact that experienced persons very familiar with sequels and marketing told them otherwise. They were told sales would be about half, as that is typical of sequels. Disney didn't take their advice and manufactured the same amount of avatars and hardware as for the 1.0 release. Guess what? 2.0 went exactly as predicted. Not about to be just stupid once... they did the same thing with the 3.0 release. Now, Disney had a LOT of excess inventory, yet was still making between $2 million and $10 million per month. It wasn't losing money, it was making a healthy profit. Yet Disney wanted bigger profits. Some bean counter looked at the inventory they had and decided it wasn't enough.... and they canned the project.

Now you know.