Well, been reading this thread with interest. However here is a real-world scenario that has just played out at my station.
Our Marketing area has two Avid Media Composer Adrenalines, tied to Avid's Interplay. Due to the fact we can't upgrade INterplay (cost) we're locked at a 2.5 year old version of Media Composer. Now we're doing more HD, we started to look at a new system, either bite the bullet and get a Mac Pro/FCP setup or a new PC and the latest Media Composer. (isolated from INterplay)
The editors are extremely talented, and know MC extremely well, and one is an FCP lover too. He was excited that the Mac Pro/FCP option was on the table.
Due to our workflow, which is a mixture of file based ingest/tape as well as exporting files for transcoding to the playout server, often with tight deadlines, one week ago, both options fitted the bill.
This morning we pulled the Mac/FCP option off the table. We had no choice. We still need tape ingest, our HD files are XDCam and the editors NEED the real-time broadcast monitor for Quality Control etc. The editing window monitors vary a lot, different gamma's etc. so they need to see exactly what the viewer sees. They do a little color correction, not a lot but enough.
For our workflow, we don't care about FCP7 import, nor EDL/XML import/export but the lack of Tape ingest, XDCAm file I/O as well as a real-time playout/monitor feed (sometimes we actually play a spot live, rare but sometimes) had yanked that option..
Yes, we could wait, but large corporate budgets often dictate a "Now or lose the money" approach, so right now, Avid may get an order for MC5.5 which sadly, is not where I was hoping to go with this.
If FCP7/FCS3 was still able to be purchased, then it could go back on the table.
Prefer it to be different but c'est la vie.