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How in the world did an O2 cost a quarter of a million dollars? Those things were on the low end of SGI's offerings. Did you mean Onyx2?
Haha well we bought it at the start of the product cycle and it was 250 Canadian including taxes :( I wish I knew where they are now. I worked at two diff companies that purchased the same little bugger :)
 
...The shame is that now so many people are walking in with the preconception that it sucks and isn't for them before trying it...
Oh well no soup for them ;) But really if an editor doesnt like it, it doesnt stop me from using it. Crap I use Avid MC and the horror stories I can tell yaa. does it stop others from using it? nope cause Im still using it :p
LOL!
 
To make enough money in such a small niche market as a big company you have to price your products accordingly. Thats why they cater to the high end market. Its not just a $999 price point but often in the tens of thousands of dollars range.

To be able to charge a smaller price you have to appeal to a larger mass market of people.
The companies don't have to make as much money as Apple they just have to make enough money to run a profitable business. I agree that economies of scale are a factor but many of the companies I l listed sell their products for a few grand or less. And Blackmagic recently purchased Resolve, the pinnacle of color grading to many, and started selling a software-only version for $999. They are even coming out w/a Resolve Lite this summer which will be free! Prior to that the entry price on Resolve (which was tied to hardware) was around $250,000.

It is certainly possible to run business that targets niche markets and not have to charge an arm and a leg for your products/services.


Lethal
 
It is certainly possible to run business that targets niche markets and not have to charge an arm and a leg for your products/services.


Lethal
Same as Sony having Vegas. Im not sure when they bought that one but do they really need to own that app? Other companies such as Avid has been buying everyone left to right starting with Digidesign.
Apple has a wider stance in business and probably could kill off any pro type of product and it wouldnt even hurt them. Its just business.
 
Shame on you, Apple!

Hi, I am deeply sad over Apple´s move this time. I have been an Apple fan since 1985 but the last moves by Apple frighten me.

To discontinue FCP 7 without notice and not offering any suitable update which can ingest our files. This is ridiculous and certainly non pro.

Do you think all our video are short, fast done and never changed later on? You are wrong. To be able to open previous work in the future will become more and more important! You don't want to keep every version of all programs and install them to all new computers.

In fact, there should be a law telling developers to make new versions compatible so you could open old versions or at least have a migration path without needing any outdated program at all.

To leave us without any possibility to grow our business if we need one more edit station. Why? What if our equipment gets stolen? Shall we then need to rely on Ebay to continue our work?

Apple software has scared us before. You never know if Apple suddenly will drop a product line without prior notice. It has happened many times before. ClarisCad, ClarisResolve, HyperCard ... Even if they sell the software they may suddenly think they could earn more money by producing something else. Suddenly Xserve was thrown out the window without even thinking that behind each Xserve network were 300 Macs sold.

Better to buy software from a company which success is dependent of a limited number of programs. They will not so easily discontinue a product line if there is still a profit. They also need to stay at the front line to be able to sell their products.

Sorry Apple, I said no thank you to your Iphone and bought HTC instead due to your strict control over the applications and use.

If you fix FCP X quickly, then I can get confidence or if you take up FCP 7 and develop it to FCP 8 within a while.

You had it all (FCP7) and just needed to update it a bit (64-bits, blu-ray DVD ...) and everybody should have stayed happy. Now you are loosing professional Mac ambassadors.

This time you have made a great mistake, Apple! Shame on you!
 
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You had it all (FCP7) and just needed to update it a bit (64-bits, blu-ray DVD ...) and everybody should have stayed happy. Now you are loosing professional Mac ambassadors.

This time you have made a great mistake, Apple! Shame on you!
From most viable coders out there, they dont think it was possible to move FCS3 over to 64bit. Most dont agree with the way Apple dealt with it but they have expressed that it was easier to start from the beginning.
 
The companies don't have to make as much money as Apple they just have to make enough money to run a profitable business. I agree that economies of scale are a factor but many of the companies I l listed sell their products for a few grand or less. And Blackmagic recently purchased Resolve, the pinnacle of color grading to many, and started selling a software-only version for $999. They are even coming out w/a Resolve Lite this summer which will be free! Prior to that the entry price on Resolve (which was tied to hardware) was around $250,000.

It is certainly possible to run business that targets niche markets and not have to charge an arm and a leg for your products/services.


Lethal

Actually, I thought some of the companies you mentioned had integrated hardware/software, but looks like you can buy the software separately.

But to expand and grow larger, you have to look into different markets including the low end consumers. As I said before big companies and a smaller niche market won't be enough to sustain them. Small companies it probably won't be a problem.
 
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NO professional software is ready for professional use on day one. Anyone who thought that is either not a pro or maybe just incredibly inexperienced.

If "professional" software isn't ready for professional use, it's a fail. It was released too early.

I'm really happy that I can have Final Cut today so that I can start learning it. Once it gains more features in a few months I'll know what I'm doing and will be ready to go. The complainers will, I guess, just ignore Final Cut until then and THEN they'll start learning it.

Oh well, some of us will be six months ahead of you. Too bad for you.

FCP7 is a fighter jet, and FCPX is a VW beetle. You think a fighter pilot can't learn to drive a bug in a few seconds?
 
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FCPX is an orange

I feel that Avid, with their lowering price, and Premiere, with their additional features, were eating away at the FCP market share.

If you can't compete with the other oranges, you switch to apples. That way, you don't have to compete.

FCPX will have the prosumer market, and all the FCPX users can call themselves pros if they want because they're using "Pro" software, but we know better.

The prosumer market is larger, and Apple will laugh all the way to the bank.
 
Heh....

And not that long ago, I made the comment about some of these self-proclaimed "pro editors" being arrogant -- and was told I had "no idea what I was talking about". :)

FCP X, the software equivalent of a VW Beetle? Please ....


If "professional" software isn't ready for professional use, it's a fail. It was released too early.

FCP7 is a fighter jet, and FCPX is a VW beetle. You think a fighter pilot can't learn to drive a bug in a few seconds?
 
And not that long ago, I made the comment about some of these self-proclaimed "pro editors" being arrogant -- and was told I had "no idea what I was talking about". :)

FCP X, the software equivalent of a VW Beetle? Please ....

Not really like a Beatle. More like a Toyota with nice plushy seats. Unfortunately the seats can't be adjusted, the Navigator has only fixed routes pre-stored for you, and the accelerator feels sticky :)rolleyes:) so it is hard to make smooth speed transitions. Also decelerating from 100 miles to a standstill is a tad rough.

The reverse gear is *not yet* installed - but that will be fixed at the next 3000.000 miles overhaul inspection.

Some customers were experiencing difficulties in turning 90 degrees to the right but Toyota offered a solution on their websites and told them to turn 270 degrees to the left instead.
 
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