Electric Car Challenger LeEco Calls Apple Product Design 'Obsolete'

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Apr 25, 2016.

  1. MacRumors macrumors bot


    Apr 12, 2001

    The CEO of Chinese conglomerate LeEco has called Apple's product design "outdated" and "obsolete" in an international TV interview, following the company's unveiling of its first self-driving supercar in Beijing last week (via CNBC).

    Jia Yueting is both CEO and chairman of LeEco (formerly LeTV), often referred to as the "Netflix of China", but which has a product range that spans smartphones, TVs, mountain bikes, and now electric vehicles. The 43-year-old entrepreneur began his career as a tech support worker before building his own IT and mobile company, estimated to be worth around $4.8 billion. The Chinese media company is also a strategic partner with US-based electric vehicle company Faraday Future (FF).

    LeEco CEO Jia Yueting (Image: Imaginechina)

    The company's smart LeSEE supercar was unveiled with much fanfare at a Beijing event last week. The self-driving car has a steering wheel that folds away and screens that offer up in-car entertainment for passengers. LeEco aims to outdo Tesla's Model S with its supercar, and also aims to bring LeSEE owners into its ecosystem by supplying them with in-car movies, TV shows, and music.

    Jia spoke at a meeting of the China Entrepreneur Club, an exclusive summit of business leaders, where he explained why competition in the Chinese market from the likes of Apple did not worry him.

    "We think the difference between us and Apple is very large. Apple is a mobile phone company focused on hardware and software," Jia said. "LeShi [another name for LeEco] is focused on the internet first, and only then on software, and finally on hardware."

    The LeEco LeSEE concept electric sedan. (Image: LeEco)

    Interior of the LeEco LeSEE concept electric sedan. (Image: LeEco)

    Apple is expected to report a fall in smartphone sales when it announces second fiscal quarter (first calendar quarter) earnings tomorrow. During its Q4 results announcement in January, CEO Tim Cook noted "some signs of economic softness", but said Apple remained "very bullish on China" given the low penetration of high-speed mobile data usage and the growing middle class.

    Apple Car rumors have gained momentum since early last year, when The Wall Street Journal reported that Apple has hundreds of employees working to develop an electric vehicle under the codename "Project Titan." The bulk of research and development may be taking place in secretive buildings in Sunnyvale, California, where late night "motor noises" have been heard in recent months, while one report claimed that Apple may have a facility in Berlin, too.

    Article Link: Electric Car Challenger LeEco Calls Apple Product Design 'Obsolete'
  2. drumcat macrumors 6502a


    Feb 28, 2008
    Otautahi, Aotearoa
    Guy making an electric car says Apple shouldn't make a 4-inch phone. Clearly, Apple has no idea what it is doing because it's making over 90% of the industry's profits.

    This is just "look at me" rubbish.
  3. ButteryScrollin macrumors 6502a

    Jul 29, 2014
    "We believe the next generation of mobile internet will be more open, more ecosystem oriented instead of being a closed loop. Ironically, Apple's over-dominance, lack of internet-thinking and the closed off nature of its systems, all hindered innovation in the internet mobile industry."

    Yeah, ok dude.
  4. chrisbeach macrumors newbie


    Aug 11, 2011
    Blow-hard CEO with nothing but a concept car criticises design credentials of an unrelated but prominent company known for its excellent design.

    This isn't news, MacRumors - please don't give this guy the oxygen of publicity for his non-product.
  5. echelon5 macrumors member

    Mar 1, 2015
    "Apple is a mobile phone company"?
    You don't even have the vision to know how to tell what you want to tell.
  6. Serban Suspended

    Jan 8, 2013
    thats the problem when everybody no matter who he is entitled to an opinion
  7. brendu macrumors 68020

    Apr 23, 2009
    If Apple design was so outdated, why do so many companies continue to copy it year after year?
  8. BrodieApple macrumors 6502


    Aug 16, 2015
    Says the guy who only has a concept. Even I could do that. This guy has so success or experience yet.
  9. djcerla macrumors 68000


    Apr 23, 2015
  10. Crosscreek macrumors 68030


    Nov 19, 2013
    Apple doesn't innovate new things. They only reinvent. So they wait for others to take the chances so as not to be seen as a failure.
  11. BCWorld macrumors 6502


    Jun 6, 2011
    Atlanta GA
  12. sshambles macrumors 6502a


    Oct 19, 2005
    There's a minimal difference between the iPhone SE and the iPhone 6S (apart from design & screen size - obviously) as far as specifications. What's your point?

    This isn't news MacRumors. It's just another guy, slagging off Apple. I could hear my work colleagues do this - move on.
  13. TwoBytes macrumors 68030


    Jun 2, 2008
    so much hate being thrown at Apple. They didn't have anything in the smartphone market and they got slammed for 'who do they think they are, they know nothing'. then the iPhone came out.
    If anyone is to create some great tech in a new field, i'd place my bets on Apple being the company.
  14. ctdonath macrumors 65816


    Mar 11, 2009
    Not inspiring that an aspiring car maker considers hardware of least importance.
  15. Pbrutto macrumors 6502a


    Apr 21, 2015
    Eastern PA
    Rigggggghhhhhttt......this guy is from the country that closes down bookstores and music websites....perhaps this country is obsolete
  16. Pakaku macrumors 68020


    Aug 29, 2009
    One look at the camera hump and you get a pretty good impression this CEO might not be that crazy.
  17. Mike MA macrumors 68010

    Mike MA

    Sep 21, 2012
    Definetely. But tomorrow there will be some interesting calls ;)
  18. Lemon Mac macrumors member

    Jan 20, 2016
    Apple should be handed right over to state ownership asap.
    Someone is obviously a millenium behind, I just can’t make out who.
  19. cicalinarrot macrumors regular


    Apr 28, 2015
    Giugiaro and Pininfarina concept cars looked something like that ten years ago. But better.
  20. d5aqoëp macrumors 65816


    Feb 9, 2016
    If you read in between the lines, the guy is insecure when against Apple and is downright scared of Apple Car.
  21. d0minick macrumors 6502

    Mar 8, 2011
    unfortunately cant help but agree. Apples profits soar though, while the product suffers, due to a manufacturing genius in Cook.
  22. glisglis macrumors newbie

    May 26, 2014
    Mobile phones are so 5 years ago. Virtual Reality is the future, and Apple will completely miss it.
  23. JustaTecho macrumors newbie

    Sep 4, 2014
    lol - is this your opinion... Sorry couldn't help it...
  24. Serban Suspended

    Jan 8, 2013
    nice touch :)

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