Yes, Apple and most corporations choose to side with the side of the political spectrum that preaches tolerance the loudest, and it's based in leftist ideology.
But for good reasons as a society that tolerates violence and lets intolerance flourish will ultimately succumb to intolerance and persecution:
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How will a business see the biggest possible profits if all the people are fighting and persecuting each other and preaching intolerance? That would be nothing but chaos, suffering, and wars.
Businesses want diverse and tolerant societies, it's what's most profitable.
And a part of keeping societies peaceful is some level of censorship. Without it, all the small minds will eventually conspire and set fire to everything.
Long live censorship!