That's NOT even the BIG picture !
Under Cook, Apple has never acquired a company with a Founder OR CEO who has a track record of "innovation".
Why ?
Because Tim knows that person will replace him as CEO of Apple within ONE year !
Under Cook, Apple's success is primarily based-upon Financial Engineering, massive amounts of Debt for Stock Buybacks & Dividend Payouts.
But, Apple isn't the ONLY company doing so the past ten OR so years, there are many.
Regardless, I'm sure he knows precisely where he stands, he's a Bean Counter.
And, in a (private) Back Room Meeting, I'm 100% confident Cook would agree with everything I've stated here.