Elon Musk Wants Apple to Lower Fees for 'X' Creators

[xDKP]

And this is how Apple will justify removing X from the App Store and potentially use the KILL SWITCH to remotely remove the app from everyone’s device. Phil Schiller runs the App Store, his rules that there will be no special treatment whatsoever on subscription. (And he has huge beef with Elon, so this move will justify removing the app from the App Store)

Baffled by the forums here running with the torches on fire and rooting for the App Store dictatorship to be used in full force.

If you hate Musk or X: Fine. Just let other people go about do their thing if they don’t. He seems to be doing pretty fine so he can’t be hated by everyone. Screaming kill switch and banning of apps just because you don’t agree doesn’t seem very sensible.

 

[ErikGrim]

Twitter is an example of a brand that is s famous

I'm sorry, which brand is famous?

 

[t0rqx]

Lower the iPhone price in order to download the X app.

 

[laptech]

as the saying goes 'If you do not ask, you do not get'. I wonder how many people in here who are giving Musk grief have done exactly that in their lives, hypocrites right? yep.

People can ask for things but it does not mean they always get it but how do you know unless you ask and do so in the right way and manner. If Apple say no then so be it, at least Musk asked.

 

[Surf Monkey]

Wrong, it's not literally fallacy. You cannot say with 100% certainty of what MacRumors members would say in that event which makes this issue subjective and I personally believe it's true that members would say something to that effect.

Your analogy is a false analogy as one is proven and the other is not proven.

Argue all you want, but from my perspective there's no point in continuing. Have a good one.

Well, I’d expect that you’d take the time to have another look at the post I called a fallacy, because it absolutely is one. But whatever.

 

[Surf Monkey]

"How can they make money on a platform they no longer participate on"

Simple. You don't. If you don't participate, you don't make money. I really shouldn't have to spell this out. Have a good one.

You’ve completely missed my point.

 

[iZac]

It's negotiation, all he really wants is Uncle Tim to let him rename Twitter on iOS to X instead of Xitter

 

[Radin.Y]

I have a friend who works for a moderating vendor for Twitter. He says since Elon took over, everything has been turned upside down, rules suddenly change day to day, Elon make unreasonable demands and wants them done "yesterday," and work environment has turned very toxic. And the company just let go of 75% of their workforce because Elon wanted to save on moderation costs. it's going dooooown!

 

[Surf Monkey]

Over the time, companies have successfully built this mindset to almost everyone: free of charge = free of everything, when “free” account only mean the account registration and usage is free of charge (well, mostly anyway). Now they want to charge every user while maintaining what they have enjoyed to this day.

I don‘t know what to say. Maybe one day AI CEO can replace Elon Musk and that AI would run Twitter (not “X”) better than Elon Musk himself. By the way, why Google/Apple/Microsoft/Amazon not replacing their CEO with AI? Very interesting.

Which means one thing, him having billions of dollars want to freeload everything while leeching resources from everyone else. I am shocked he can still survive to this day. And I am damn sure SpaceX and Tesla will operate just fine without him anyway.

Yeah, “free account” directly translates to “you’re welcome to work for us for free making content we can monetize.” This has always been then base truth of social media. The members are the PRODUCT that sites sell to advertisers. The only solution is to stop giving them your free content. And it’s really simple to do.

 

[ApplesAreSweet&Sour]

If I understood the proposition well Musk will share with Apple 30% of the 10% cut Twitter will take when a creator makes over $100k in revenue. That's peanuts compared to the current model.

Musk is like a modern Robin Hood, taking money from the greedy king, Tim Cook of Apple Park, and using it to increase engagement on Twitter by leveraging Apple’s 90% pay cut as higher salaries for his employees (Twitter content creators).

Such a pure soul, that Musk. Can’t do nothing without feeding the poor and saving the World.

No interests or agenda of his own whatsoever.

/s

If this goes through it would give Twitter an unfair advantage over other social media platforms that rely on Apple’s in-app purchases as most content creators would abandon these in favor of Twitter where they get to keep 30% more of their earnings.

But Apple has made a lot of exceptions for Twitter in the past, probably for good reasons (money).

So who knows.

 

[Mike_Trivisonno]

Why does everyone hate Elon Musk so much now? The guy's done, and continues to do, amazing things.

 

[attila]

Space Karen is such spoilt brat.

 

[one more]

Same Elon Musk who would not integrate Apple’s CarPlay in Tesla just because? If Apple starts making brand-based exceptions, soon enough they will have a long line of others demanding the same special treatment, which will then get messy and confusing. The guy must be dreaming…

 

[attila]

Now Elon haters should say thank you for helping creators earn more money.

What kind of mental gymnastics are they going to pull now to justify their hate?

Do they hate on Apple for not allowing sideloading or hate the billionaire space man? Decisions decisions...🤣

This is a walk in the park. Mental gymnastics is needed to see Elon Musk's actions as sound.

 

[alchemistmuffin]

He seems to be doing pretty fine so he can’t be hated by everyone.

Then why is he losing subscribers?

More than half of Twitter Blue's earliest subscribers are no longer subscribed

The early birds cancel their subscriptions.

mashable.com

And why he admitted he’s losing more money because advertisers are doing less business? (Apple’s not advertising their hardware product more often on that website formerly known as Twitter, which they pay more compared to their Apple TV or service related product to advertise)

Elon Musk says Twitter’s ad revenue drops 50% and cash flow is negative | CNN Business

Elon Musk disclosed on Twitter Saturday that, due to a 50% drop in advertising revenue and a “heavy debt load,” the platform still has a negative cash flow.

amp.cnn.com

Screaming kill switch and banning of apps just because you don’t agree doesn’t seem very sensible.

Then why is Musk doing exactly that with advertisers, being a dicatator and join his force or be “killed” essentially? And also suing his criticism when he said “free speech?”

Brands that don’t buy enough Twitter ads will lose verification

Hard to not see this as a threat, right?

www.theverge.com

Elon Musk Hits Anti-Hate Nonprofit With Lawsuit Over X Losing Advertisers; “Trying To Hide …His Own Failures,” Says CCDH

The glaring X sign on top of the former Twitter HQ in San Francisco is gone for now, but Elon Musk is determined to light up an anti-hate group for allegedly cramping his revenue stream style. In a breach of contract and more lawsuit filed today in federal court, the billionaire’s X Corp. has...

www.yahoo.com

 

[one more]

Why does everyone hate Elon Musk so much now? The guy's done, and continues to do, amazing things.

I do not hate Elon Musk and give him credit for Tesla and StarLink, for example. However, in this particular case it does not make any sense for Apple, so it is just one of Musk’s wacky requests. He effectively ruined Twitter, literally putting a cross “X” on it, IMO, so no amount of Apple discounts could bring it to the previous state.

 

[xDKP]

Then why is he losing subscribers?

More than half of Twitter Blue's earliest subscribers are no longer subscribed

The early birds cancel their subscriptions.

mashable.com

And why he admitted he’s losing more money because advertisers are doing less business? (Apple’s not advertising their hardware product more often on that website formerly known as Twitter, which they pay more compared to their Apple TV or service related product to advertise)

Elon Musk says Twitter’s ad revenue drops 50% and cash flow is negative | CNN Business

Elon Musk disclosed on Twitter Saturday that, due to a 50% drop in advertising revenue and a “heavy debt load,” the platform still has a negative cash flow.

amp.cnn.com

Then why is Musk doing exactly that with advertisers, being a dicatator and join his force or be “killed” essentially? And also suing his criticism when he said “free speech?”

Brands that don’t buy enough Twitter ads will lose verification

Hard to not see this as a threat, right?

www.theverge.com

Elon Musk Hits Anti-Hate Nonprofit With Lawsuit Over X Losing Advertisers; “Trying To Hide …His Own Failures,” Says CCDH

The glaring X sign on top of the former Twitter HQ in San Francisco is gone for now, but Elon Musk is determined to light up an anti-hate group for allegedly cramping his revenue stream style. In a breach of contract and more lawsuit filed today in federal court, the billionaire’s X Corp. has...

www.yahoo.com

Wasn't saying Twitter did great (don't really know enough of the details and many of the medias you quote hate the man, so no sure they are completely unbiased). But refering to the richest man on the planet, it would be a lie not to say he's doing pretty great.

And to say someone losing their "Verification logo" is the same as Apple using a kill switch - really?

 

[sambwker]

I wonder what X is valued at now, since Elon bought it.

 

[bgillander]

I guess it is easy to ask another company not to charge, but seems a strange look to ask your biggest advertiser to not charge others when you charge them over a hundred million a year.

Apple spends over $100 million advertising on Twitter annually, report says, amid Elon Musk's growing criticism of the tech giant

Apple is one of Twitter's top advertisers, and spent $48 million on ads in the first quarter of this year.

www.businessinsider.com

I wonder if he offered to not charge them for their advertising.

 

[Doru Oprisan]

Pretty sure that instead of creating a platform for everything, he'll end up with an empty platform. Hopefully soon social platforms will be community owned and not depend on rich dudes and shareholder interests. It would be weird to go out for a dinner with friends and have conversation rules imposed by the restaurant owner, right? Social networks = people, there shouldn't be business interests and manipulation from outside.

 

[Solomani]

Twitter or "X" CEO Elon Musk today said that he plans to speak with Apple CEO Tim Cook about lower App Store fees for creators who earn money through subscriptions on the Twitter/X social network.

In a post on creator support, Musk said that he plans to ask Apple to collect 30 percent of the creator fee that Twitter keeps rather than 30 percent of the total fee that a creator on Twitter earns. That would potentially give Apple a much lower cut of the money that Twitter is paying out to creators.

Musk said that Twitter does not plan to collect any fees from creators who earn under $100,000. After the $100k mark, Twitter will collect 10 percent of a creator's earnings, though the first 12 months will be free for all creators. If Apple agreed, Apple would be entitled to 30 percent of the 10 percent cut that Twitter takes from creators earning more than $100k.

Apple collects in-app purchase fees from subscription purchases that are made through the Twitter app on iOS devices. Apple earns 30 percent for the first year of a subscription, and 15 percent for each subsequent year. Apple takes the same cut of all digital purchases on the App Store, and the Cupertino company is not known for making exceptions to its rules.

Musk's request would not work with the current in-app purchase setup as Apple is collecting its fee from each subscriber who pays a creator rather than from the creator directly.

Facebook has protested the fee that Apple collects from the Facebook subscription option for creators, but Apple has not changed its policies. Facebook instead encourages people to support creators by subscribing on the web rather than on a mobile device, which is a method that Musk could use to limit the fees that Apple takes.

Musk has in the past criticized Apple's App Store fees, calling the cut that Apple collects "definitely not ok" and likening it to a "30% tax on the internet."

Article Link: Elon Musk Wants Apple to Lower Fees for 'X' Creators

Apple should just say NO. X is a dead platform anyways. If X wants to secede from app store, that’s totally fine.

 

[GuruZac]

Takes a real tool to spend $44 billion to buy and ruin a social platform millions of people used everyday, then sue a NON-PROFIT for "scaring away advertisers" when they tell the truth about how you invited racists, bigots, and liars back on the platform.

Actually, most tools are helpful. This one is just a self-absorbed fascist-leaning twit.

There was no “invitation” for racists, bigots, and liars… You don’t like what certain people say, don’t follow them. And this incessant throwing around the word “fascist“ just shows people must not actually know what fascism looks like.

 

[Solomani]

Elon wants other companies (like Apple) to pay for his $44 billion disastrous Twitter mistake.

 

[Solomani]

Except Elon has absolutely no leverage. So it’s less a negotiation than it is Elon asking for a handout.

Elon and Kanye. They make huge mistakes that cost them a fortune…. Then they BEG for financial help. 😂

 

[vladi]

Faak Elon! Typical crisis profiteer. Before COVID lockdown he was worth 25b and by the time the lockdown was done he was worth 150b. He already used up his free get out of jail card when he was tampering Tesla stock by claiming it will go private. His fortune will be no different than Trumps or Vince McMahons down the road.