I really recommend you to read EU law.So they aren’t in the business of selling their IP. They sell devices and license the OS to the user o such device. The underlaying inventions are not at any point being sold just the device and an OS license. Neither are being given for free.
If they sold their IP would mean you would be the owner of the invention. In turn you would be able to produce and market their realization.
The intention isn’t ever relevant, if its not clearly stated in contract at the point of sale then that’s not what’s being offered.
Apple isn’t selling their IP, the customer is purchasing a unique copy of the IP that comes with the product they bought.
Just how when you purchase a physical DVD, a game or software etc. You have full legal right to do with as you please as long as you don’t sell copies of it. You can remove the DRM, modify it, hack it destroy it etc and the IP holder doesn’t have any legal recourse.
Most known as the exhaustion of rights that happens the moment it’s been sold.
The act of providing a perpetual license of anything is a transfer of ownership.
The price of the IP is completely irrelevant to the law in regards to understanding it as a transaction or not.I was just correcting your perception that their IP/Invention is anyway being given when you buy a macOS device.
For free or whatnot.
Neither the IP is being given or its realization is given to the market for free.
Under the EU's software copyright law (Software Directive 2009) the first sale in the EU of a copy of a computer program by the right-holder, exhausts the distribution right (provided by copyright) within the EU of that copy.
- Oracle argued there was no sale as its licensees did not own the copy on their servers but were merely licensed to use it.
- The CJEU said a sale was "an agreement by which a person, in return for payment, transfers to another person his rights of ownership in an item of tangible or intangible property belonging to him".

EU highest court says software licence terms can be ignored
In 2012 the European Union's highest court, The Court of Justice for the European Union (CJEU) in the case UsedSoft v Oracle made the following…
pean Union June 27 2013
In 2012 the European Union's highest court, The Court of Justice for the European Union (CJEU) in the case UsedSoft v Oracle made the following decisions:
- Oracle's software licence was a contract of sale
- the terms of the licence could be ignored
- the downloading of the software from Oracle's website by the licensee (now considered a purchaser) exhausted Oracle's right to control further distribution of the downloaded copy
- it was therefore not an infringement of Oracle's copyright in the software for the licensee to onsell his licence
- the trading of second hand licences and/or copies of the software was lawful.