The iOS developers and iOS customers have no alternatives within the iOS platform. That is why.
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EU Antitrust Chief Warns Apple About App Store Fees and Safety Warnings
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It does answer the question. Did the EU say 30% commissions were unfair? No. Did the EU say that certain price levels for apps were unfair? No.
did you ever or do you own a computer? You know those are open right?
Well, actually she says it here.
""There are things that we take a keen interest in, for instance, if the new Apple fee structure will de facto not make it in any way attractive to use the benefits of the DMA. That kind of thing is what we will be investigating," she told Reuters in an interview."
I never owned an Android smartphone (personally). And all the time I have to use one professionally makes me very happy about my choice. Before I bought the iPhone 6, which was my first, I had a Windows Phone. WP was a lot more open than iOS is, but not completely. It was a lot more closed off than Windows on PC. (strangely, the same thing with iOS and MacOS)
By the time Microsoft stopped making Windows Phone, I had a choice: go back to using a dumb phone (old Nokia) or buy into the Apple ecosystem or go Android. That was the first time I ever tried Android, and very quickly created my opinion about it (which holds to this day), I already owned an iPad and iPod Touch. So I bough the iPhone 6.
I'm sure you've held on to the first gen iPhone for many years
Its largely about the end user not being able to install whatever they want though rather than developers. The 15% cut is a fair one. Its not like Heinz don't pay Walmart a commission on stocking groceries. I'm not really that bothered by a lack of sideloading on iOS but having a company tell you what you can and cannot do with your property is not cool.
Enterprising developers managed to circumvent Nintendo's licencing and release games without their stamp of approval like UK dev powerhouse Codemasters. They also built the Game Genie cheat cart as well which Nintendo tried to ban.
The difference with consoles though is that whilst their respective digital portals have a monopoly on sales I as a consumer have the option of buying physical games from a variety of retailers. Its not like iOS takes carts!
The reason mobile phones should have a single app portal though is because phones contain a lot more personal data than a computer does and security is a lot more important.
Just have no App Store in the EU and tell their customers to signup a new Apple ID under a US account if they want an App Store. **** these people.
no one is giving you one because people prefer the single App Store experience and have no desire of spending money on what's it like to be on Android
source: see numbers on App Store revenue vs Play Store.
I own multiple. But I use my computers very differently from my phone. And that is exactly why I'm against this. I treat every computer as a potential spy. I lock all outgoing ports, I disable and tape over every camera and microphone, I run every app in a fully sandboxed environment, I have multiple antivirus, antimalware and antitracking installed. On multiple levels even.
I don't want to do this to my phone. Because that would render it useless.
I still use the apps I purchased for it that were never available on Android to begin with. Whilst nobody is holding a gun to my head I rely on a library of software I have spent 16 years building. I am, by my own volition locked in to iOS. We don't buy handsets as stand alone hardware but rather as empty shells for our operating system of choice. I've made my bed and now lie in it but I couldn't move to Android even if I wanted to.
There isn't a single alt store. There will be multiple alt stores and multiple web based stores. And the DMA doesn't set a security standard. So saying there is a risk is true. Why would the EU want to hide that truth from customers?
Probably they can do better than this.
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You mean like someone defending politicians which is really off.
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Gruber makes a pretty compelling argument that Apple has been told that the Core Technology Fee is allowable. Of course that doesn't mean the EU can't change their mind.
From the article:
Yet most devs seem to want status quo.
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Explain it to me then.
I'm pretty sure I understand how Apples lawyers are mangling it to justify the CTF. They are reading it to mean that "interoperability is required to have the same level of access as Apples own apps" and that that (same level of access) is provided "free of charge". Rather than "interoperability is free of charge" and "interoperability is required to have the same level of access as Apples own apps". It's smart, but it isn't what the law intends (spirit of the law), and they aren't even really complying with their own interpretation unless they themselves were paying the CTF for their own default apps, which isn't possible unless App Store sales in the EU were to be routed through an EU intermediary.
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Apple shouldn't be forced to allow App Store apps link out in my opinion, the only reason that's happening is because they didn't self-regulate by allowing free external app installation under their own terms, now they're under a microscope and are having rules dictated to them.
They f-ed around and are now finding out.
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The customers can decide. They simply download apps from the AppStore, exactly the same way they do now. This system has existed since the beginning on the Mac and nobody’s complaining…
No, about 25% of their revenue is from Europe, Middle East and Africa.
Yes, but a company like Apple, wouldn't say we can stay here because we're profitable elsewhere. Apple will look at the profitable of iPhone + services connected to iPhones.
One of the problem is that services revenue has a very high profit margin and with strong competition from Chinese brands in the EU on the hardware side, it could erode Apple's profit in the EU, long term.
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I just gave two examples, Epic/Set App, which means there are more than one alt store. It is not for Apple to worry about the security of the Apps on the alt store. The store owners will worry about them or face the consequences. There is nothing for DMA to hide. Under DMA, it is not Apple's job to worry about the app security in the alt stores.
What is the benefit of the DMA supposed to be beyond interoperability and the option to do an alt store or web store? It doesn't actually set standards for fees or commissions or prices. For example: if Apple undercut all other alt store or web store terms what would the EU do? Would that be considered anticompetitive too?
That part of the DMA deals with interoperability. Apple's core platform fee isn't paid to get access to hardware and software features directly.
Which is why it's not entirely clear if it's legal or not.
If the EU finds the fee illegal, I don't think it will be for breaking Article 6, point 7.
And both knew this before they developed or bought a phone. Seeing how this is how the iPhone has always been. Also Devs almost always make more money on iOS then Android even though iOS has less marketshare.
Apple isn't allowed to be concerned about their iPhone customers? That's bizarre.