"Man, our infrastructure can't handle unlimited customers using this much data at our current $4.2 billions in profit. But it can totally handle the exact same amount of data from usage-based customers at $5-6 billion in profits." Makes sense.
Well, no, that's not what they're saying, because obviously either too many unlimited users, or too many usage-based customers, would also result in slowdowns.
Remember, this only applies to users who are doing some heavy network usage at the moment things are congested. Web surfing, file downloading, etc are not really that intense.
Their most likely throttling scenario is like this: An unlimited user (or users) in NYC is/are viewing an HD video in realtime. Suddenly a subway arrives and multiple data users come upstairs, all checking their Facebook accounts.
If the video views and the new smaller network requests do not exceed a bandwidth quality threshold, no problem. But let's say it does.
Well, then it's time to share the bandwidth, because it's not fair for the newcomers to get little or no bandwidth at all. They deserve what they paid for, too.
So the realtime network optimization software is going to look where it can modify things so everyone gets a share for what they need. If the HD video user(s) have been doing this a lot, then their fair share is less than the other customers who also deserve some bandwidth... and who are paying as much or more for the data.
Coverage would be the main reason to stick with Verizon.
The main reasons people stuck with Verizon were always coverage and quality (as in almost zero dropped calls). Ironically, it was the separation of data and voice that made the latter so reliable, unlike with GSM networks doing voice + data over 3G.
Now let's think forward folks. What's coming up soon? Yep, Voice over LTE. That means they will definitely need network optimization that prioritizes voice over data.
It's all about providing the best experience for the most people. Bandwidth is limited. Real time choices have to be made.
Ahhh. That makes more sense. I personally believe that throttling should not be allowed. If they want to sell a service, they need to sell it. Don't have the infrastructure to support it? Spend some profits to build it, or stop offering it.
Again, unlimited = no data overage charges. It NEVER meant a certain speed.
I have an unlimited account, and I'm happy that Verizon grandfathered it for 3G and then even EXTENDED it to LTE without having to. I'm not going to look a gift horse in the mouth
