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This hurts; bad. With Premiere Pro seeming to be happily multi-core aware, having the current best offering by Apple on FCP unable to really utilize more than 2 cores on their 6, 8 and 12 core machines is just pathetic; absolutely pathetic.

And now pushing this back to sometime next year is really go to hurt sales as far as I can tell.... how many loyal FCP users would jump ship to Adobe on this one?

We just started purchasing site licenses for Masters Collection so Premiere is now available to anyone. People have started using it now and are raving about how fast it is. I for one am disappointed. It looks like Final Cut is all but dead.
 
I can't believe that some people believe this non-sense. Please before to come up with your usual Apple kills the mac or any other ******** argument, takes the time to consider what Hardmac is. Hardmac is run by a bunch of incredible amateurs that think of themselves important enough to believe that they can spread fud and say you shut up because you are calling them ass holes.

None of the supposed rumors backed by supposed sources originating from Hardmac has never turned to be true. Their last one was about the new Mac pros using USB 3 and Firewire 3200 which of course turned to be total ******** because based on non-sense. This new story is equally based on absurd arguments and informations that just do not make any sense. And you are stupid to take this seriously. What they say is just total fantasy, nothing is close in any imaginable manner to the truth.

And concerning the comparison with Premiere, sorry saying that Premier supprst multi-core is plain wrong, it just does not scale well with increasing cores like all Adobe products. Plus FinalCut pro use much more accelerated GPU rendering than Premier, supports more sophisticated formats for real time edition plus being well more professional in many regards. Premier has some unique features but it still falls shore compared to the power and versatility of FinalCut.
 
FinatCut is not dead at all, it is amazing that so much people suddenly come out after a completely baseless rumor is being spread out to say us that a product that they never used is dead.
 
I can't believe that some people believe this non-sense. Please before to come up with your usual Apple kills the mac or any other ******** argument, takes the time to consider what Hardmac is. Hardmac is run by a bunch of incredible amateurs that think of themselves important enough to believe that they can spread fud and say you shut up because you are calling them ass holes.

None of the supposed rumors backed by supposed sources originating from Hardmac has never turned to be true. Their last one was about the new Mac pros using USB 3 and Firewire 3200 which of course turned to be total ******** because based on non-sense. This new story is equally based on absurd arguments and informations that just do not make any sense. And you are stupid to take this seriously. What they say is just total fantasy, nothing is close in any imaginable manner to the truth.

And concerning the comparison with Premiere, sorry saying that Premier supprst multi-core is plain wrong, it just does not scale well with increasing cores like all Adobe products. Plus FinalCut pro use much more accelerated GPU rendering than Premier, supports more sophisticated formats for real time edition plus being well more professional in many regards. Premier has some unique features but it still falls shore compared to the power and versatility of FinalCut.
Now who's full of crap? Final Cut SUCKS with multithreading. Period. It's based on Quicktime 7, which doesn't use more than two cores. Compressor will use many cores, but Compressor is a laughable joke. Free x264/FFMPEG encoders do a better job with H.264. The latest versions of Premiere support CUDA, which puts them well above Apple in GPU acceleration. FCP still does have some advantages, but Adobe is utterly SLAUGHTERING Apple on pure performance, and on their own platform, no less. Get your facts straight.
 
Awesome

Well since it's official that the next release will be awesome, what is the problem?
 
Who did not see this coming? I think this is Apple telling us that they are bailing on Final Cut Studio. FCS is way overdue for an overhaul, and "reducing the scope of the project" isn't what pros want to hear. They spent too many years buying other software without taking the time to truly integrate it. This makes me think the FCS package is dead - too hard to keep up with all the elements bolted on to Final Cut. FCE will see the big overhaul, with a big nod to consumer editing needs.

Personally, if they dropped every other application and just delivered a solid, bug-free Final Cut with a great color-correcting module (integrating Color), I would still buy it. Don't need Motion, don't need Soundtrack, don't need Blu-ray authoring. The alternatives on the market for those apps are great. With so many professional formats going around, what I need is an editor that handles every single format and frame rate with ease, and then masters to multiple formats with ease. So far that's been Final Cut and AJA's Kona cards for us.

I'm curious if this will go the way of Shake, with Apple reducing the price to make everyone happy, getting a last batch of sales, then killing it. I would hope they would sell it to some developers that actually care.
 
Multiple Cores? Few Need It.

While multiple core support is cool, Final Cut runs perfectly fine as is---even on a 13-inch Macbook Pro notebook, 2.4 GHz. Video is more about vision than the processor speed of the hardware. This does not hurt badly. That is amateur talk. Chill and concentrate on your creative skills. Besides, this rumor is probably another case of bearing false witness against your neighbor. Nice.
 
Jobs pretty much said the age of computers is over. Not surprised.

I think you misunderstood / mis-quoting him.

The age of the computer is definitely not over!

People are not going to do meduim / heavy video editing on tablets any time soon - at least , not in the next 5 years. Video editing software will be around on PCs for quite some time to come. Apple may think there's not a need for FCP ( assuming this rumour is correct - which I doubt it is ) but thats good for Adobe et al. Video editing takes a lot of resources in terms of storage, tablets at present or very near future do not have the capacity.
 
I can't believe that some people believe this non-sense. Please before to come up with your usual Apple kills the mac or any other ******** argument, takes the time to consider what Hardmac is.
I imagine Hardmac probably gets lots of things wrong, I imagine some of this report is wrong, but they must have got wind of something. MacRumors editorial policy is fairly responsible as well, completely baseless stories tend not to make it to the front page.

None of the supposed rumors backed by supposed sources originating from Hardmac has never turned to be true. Their last one was about the new Mac pros using USB 3 and Firewire 3200 which of course turned to be total ******** because based on non-sense.
I would say those are perfectly reasonable ports to consider. We know Firewire 3200 is in the pipeline and USB 3 is fast gaining adoption outside the Mac world. Now I don't know who their sources were (or if they had any), but just because they didn't arrive doesn't necessarily mean that Hardmac were making the story up.

We know Apple has plenty of features/products in the labs which never make it to market for one reason or another. This has been going on for years.

Oh - and if you are so sure this report is nonsense I imagine you'll be able to tell us all when the next versions of Final Cut Studio and Mac OS X are arriving?

When was that? 1976?
I think it is easy to pin. It happened when Steve got on stage and said Apple Computer Inc. is now Apple Inc.
 
Count me out. Multicore-aware or not, I'm not going to take the time to learn a different NLE. I'm comfortable with my workflow in FCP.

How long does it take to learn how to move clips around in another program?

That said, it is a true atrocity that generation after generation of Mac Pro have been introduced yet, their full potential (inside of FCS) can't be reached because of software limitations. How can one justify dropping thousands of dollars on a turnkey Mac Pro when the software can't take full advantage of the hardware's power? It's like owning a Ferrari and being limited to 40MPH top speed.

Yup. I've been attacked for saying the same thing on these boards, so watch out!


While multiple core support is cool, Final Cut runs perfectly fine as is---even on a 13-inch Macbook Pro notebook, 2.4 GHz.

Of course it works. It just works slower.
Video is more about vision than the processor speed of the hardware. This does not hurt badly. That is amateur talk.
Thinking that a 13 Macbook is going to cut it for heavy FCP work is amateur talk. Professionals have these things called "deadlines" where faster computing helps.

Chill and concentrate on your creative skills.

Speed helps creativity.
 
Video is more about vision than the processor speed of the hardware. This does not hurt badly. That is amateur talk. Chill and concentrate on your creative skills.
It's hard to stay creative when you're twiddling your thumbs, waiting for your latest cut to render.

And the last I checked, video files aren't getting any smaller. FCP needs an update to stay competitive. I cut my teeth on FCP but integration with After Effects and Adobe's new playback engine/64-bit support is making Premiere a serious option for new projects.
 
Time to put my learning cap on...

Regardless of the truthiness of the article, what it really does is identify an underlying fear that people like me and other agencies have - that long term we're betting on the wrong horse. Personally, aside from the 'share' feature in FCS3 and the multi format sequences (which don't work that well in certain projects, fyi) I don't know what they added over FCS2.

I've had Premiere for years with CS4 and CS5, but never used it. It may be that Premiere is the new Final Cut. I just don't know if I can handle 6 months of bugs before Adobe puts a crap patch out. I still encounter stupid issues that have plaugued me for years with After Effects - I'm not particularly intersted in going through that with my NLE. Final Cut, old and rickety as it is, can still cut together a spot pretty fast. That time adjustment tool someone mentioned earlier though...that's the kind of thing that makes you learn a whole program.

I guess I'll learn Premiere as a backup, 'just in case'. Heck, that's the same spirit that got me into Final Cut from Avid. Pretty disappointing that apple made this awesome 64bit sandbox, but none of their toys can play in it.
 
Not surprised AT ALL. People were whining about Adobe not having their apps 64 bit but Apple STILL hasn't got there with the FC apps.

Soundtrack Pro is shamefully buggy with only a .0.1 release, lots of acknowledged issues but no fix.

Logic does a terrible job of using cores, it's limited to eight cores total. The only machines that use all the cores are the quad machines (xeon or i7) while the 8 cores released 18 months ago STILL aren't supported. Now it's worse with the new 6 core machines performing WORSE than a quad at a lower clock speed unless you disable two of the cores.

And hell, look at quicktime itself, to do anything other than just play a movie back you have to run the older 7.x version.

Apple's "pro" apps have been a complete circus lately, they need to keep the manpower available to keep them competitive or just sell them off and stick to phones and other consumer doodads.

Seriously, isn't the company doing better than just about any tech company right now? With unemployment so crazy high, shouldn't there be plenty of great programmers out there either looking for work or eager to jump ship to a company like Apple?
 
It's laughable that they push all the superior performance of the overpriced Mac Pro when their 'Pro Apps' aren't even optimised for the hardware. Lame.
 
How can one justify dropping thousands of dollars on a turnkey Mac Pro when the software can't take full advantage of the hardware's power? It's like owning a Ferrari and being limited to 40MPH top speed.

That's what I ask my friend that owns a Ferrari, spends a couple thousand a year on maintenance and spends about 90% of his road time stuck in rush hour traffic.
 
When was that? 1976?
Yep! Someone write a book and call it "When Mac was Cool". Now its all about the toys.
Don't get me wrong, I love em and use em but as the years go by, its getting further away from what I remember was cool about Apple :(
 
Jump ship if you need to

I'm calling BS on this one. If any of this turns out to be true, it's by pure coincidence alone. But this comment (in the HardMac article) about the Shake team vs. the Motion team sends a red flag straight up the mast for me. Shake's been officially dead for well over a year now. So what's the Shake team have to do with anything modern?

Too: who cares?! If FCP works for you, use it. If it doesn't—jump ship! See ya later. But whining about it is just exhausting. Switching ships is inexpensive nowadays: we're not talking about $75,000 to get up-and-running. NLE software is dirt cheap, in my book. Hell, the hardware is too. (A badass broadcast monitor is under $3K now, not $50,000.) Anyway, one or two gigs should pay for it all. Unless, of course, you're one of these "geniuses" who is charging $15/hour for your work. Good luck with that....

Does anyone here think it would actually cost you a prohibitive amount of time to get up to speed on another NLE. I haven't used Premiere. But I bet I could pull off a job with it with 48 hours of prep. If you're worth your salt, you could too. I mean, do you really need a trillion keyboard shortcuts to make an insert edit?

Either way, no NLE makes decisions for you. And that's what editing is: decision-making. Ah, you want to be able to edit that sweet RED 4K footage but FCP can't handle it? Sorry. But even if it did, how would you monitor it? Cutting has always required a big infrastructure. The NLE is only one piece of the puzzle. It it (FCP) works for you, as that piece—great! If not, get something that does.
 
I think you misunderstood / mis-quoting him.

The age of the computer is definitely not over!

People are not going to do meduim / heavy video editing on tablets any time soon - at least , not in the next 5 years. Video editing software will be around on PCs for quite some time to come. Apple may think there's not a need for FCP ( assuming this rumour is correct - which I doubt it is ) but thats good for Adobe et al. Video editing takes a lot of resources in terms of storage, tablets at present or very near future do not have the capacity.

Well, not really mis-quoting. He said computers would be like trucks, and some people would need them, but that consumption devices (e.g iPad) would take over. FCP is obviously not the priority. Not that I think they'll can it, but I'm not surprised that it's sitting on the backburner.
 
Yep! Someone write a book and call it "When Mac was Cool". Now its all about the toys.
Don't get me wrong, I love em and use em but as the years go by, its getting further away from what I remember was cool about Apple :(

Thats my whole problem with Apple. They are drifting more towards what makes them boatloads of money instead of what had made them who they are. Apple computers are Apple.
 
What this means:

(1) Still a 32-bit Carbon app, no multithreading/multicore

(2) Same interface

(3) New Features: direct playback to to iOS devices via Airplay, plus Final Cut for iPad. Just a scaled up iMovie with 24 fps support.

That is all.

Seriously though, this is very disappointing news. It just shows how distracted Apple is. Final Cut needs a major interface overhaul. It also needs to be 64-Bit, and support all the Multi-core/multi-threaded options of Grand Central, plus Open-CL.

This is very upsetting.
 
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