There was a day when they'd follow up each product announcement with "Available Today", and that was exciting, for sure. But I suspect that the logistics have changed. Technology is more advanced. Manufacturing and distribution is much more complicated given the complexity and sheer quantity needed. Remember that they are launching new and more "points of sale" every day around the world... and each location increases demand. It's an ever-growing problem, so the sacrifice is immediate availability, I believe.
Yes, it's a good point, and I totally accept that. But my thinking is that given what you say is true, I think they would do better to announce them later, i.e. to plan the dates of their launch events so that they can go back to saying "Available Today", which is far better in so many ways. I was really quite keen to buy their Ear Pods as an impulse purchase when I saw them announced. Now, I have become so bored of waiting, and the will they / won't they stories that I reckon the wires are not so bad after all, and the initial urge has passed.
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