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First iPhone 16 Pro Unboxing Video Shared Online

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The first iPhone 16 Pro unboxing video has been shared on Weibo (via Majin Bu), revealing Apple's new packaging design for its latest flagship smartphone.

iphone-16-pro-unboxing.jpg

With Apple keen to promote its environmental sustainability credentials, there hasn't been much to the unboxing experience with recent iPhone models, and that looks to be the case even more so this year. Assuming the packaging isn't region specific, Apple appears to have done away with the little booklet containing SIM card and other basic instructions.

Also, like the iPad Pro and iPad Air models that were unveiled earlier this year, there are no Apple stickers included in the box. All you get is the iPhone 16 and a braided USB-C cable. It's not too surprising – Apple previously announced that it aimed to achieve plastic-free packaging by 2025.

iPhone 16 Pro models have several new features, including larger 6.3-inch and 6.9-inch displays with thinner bezels, longer battery life, a new Camera Control button for quick access to camera functions, a 48-megapixel Ultra Wide camera, a faster A18 Pro chip, Wi-Fi 7 support, faster 5G, faster charging, and more.


Pre-orders for iPhone 16 models began at the end of last week, and shipping estimates for the iPhone 16 Pro and Pro Max on Apple's online store in the U.S. have since slipped into October for many configurations. Many of the lower-end iPhone 16 and iPhone 16 Plus models are delayed from between 7 days and 2-3 weeks after launch-day delivery on Friday, September 20.

Article Link: First iPhone 16 Pro Unboxing Video Shared Online
 
Article Link
https://www.macrumors.com/2024/09/17/first-iphone-16-pro-unboxing-video-shared-online/
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Reactions: Michaelgtrusa
It's getting a bit austere these days. You're buying a luxury priced product, it should feel like it. Not, like the priority is "how cheap environmentally friendly can we make this". Mostly you want it to arrive in good condition with these thinner boxes (but I'm sure they have good engineers for that).
 
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soundweave said:
It's getting a bit austere these days. You're buying a luxury priced product, it should feel like it. Not, like the priority is "how cheap environmentally friendly can we make this". Mostly you want it to arrive in good condition with these thinner boxes (but I'm sure they have good engineers for that).
Click to expand...

When I buy an iPhone, I'm buying an iPhone, not the box. It gets removed and then I never look at the box again.

As long at it protects it between the factory and you, who cares?
 
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To be honest it feels sad. Back in the days unboxing was a part of the whole experience: you got charger, cable and headphones. And now basically all you get is a phone. High time to sell them without boxes at all, wrapped in some paper. After all, it is not a coffee company, they should rethink their packaging strategy. And even coffee companies think how to box their stuff better so that consumer will definitely grab their brand over another
 
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