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I never understood why anybody thought this was going to be called the Ultra when something like Fold made much more sense in terms of what the product would be, where it sits in the lineup and just how Apple name products. Duo is much more of a traditional Apple name for it, I like it.

Apple Pencil support is a big feature, will be interesting to see how that works with the internal screen in terms of marking it?
 
Copying Microsoft with the Duo branding i see and the passport form factor and the pen support. /s
1788940180721.png
 
Imagine being 5 years late to the party and asking $2000-$3000 for a phone worse than the one that doesn’t fold and costs half as much 😂. This risks being another Apple Vision Pro.
 
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Imagine being 5 years late to the party and asking $2000-$3000 for a phone worse than the one that doesn’t fold and costs half as much 😂. This risks being another Apple Vision Pro.
Already saying that it's should be under $2k atleast base model starting at $1799 256/12gb or 16gb if they Apple wants $2k should be 512/16gb as base model
 
What’s the use case for this? I haven’t seen one person discuss this. Given how iOS is as locked down as it is even on iPad pros, what’s the point for all the screen real estate?
 
I just don’t get the use case, bigger screen to do what? I’ve never been an iPad person, iPhone + MacBook and if I’m travelling I can do all the things I need on a standard iphone

I wonder what neee they’d create that makes people buy fold

Flip phone, I would have bought in a heartbeat
 
I just don’t get the use case, bigger screen to do what? I’ve never been an iPad person, iPhone + MacBook and if I’m travelling I can do all the things I need on a standard iphone

I wonder what neee they’d create that makes people buy fold

Flip phone, I would have bought in a heartbeat
This. I find iOS so restrictive that I can’t argue the need for an iPad Pro which simply feels like a larger iPhone. The software doesn’t feel like it matches the level of hardware in the thing. Find a way to actually port OS X to the device and then an Apple Pencil makes sense.
 
And yet I don't see the point of flip phones: a less durable screen in a form factor that has a smaller footprint but is thick because it's folded in half. What's the point?
 
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I just don’t get the use case, bigger screen to do what? I’ve never been an iPad person, iPhone + MacBook and if I’m travelling I can do all the things I need on a standard iphone

I wonder what neee they’d create that makes people buy fold

Flip phone, I would have bought in a heartbeat

Apple sold 60 million iPads in 2025.

If you don't get it, then it's not for you. Plenty of people in line for an iPhone Duo.
 
Another overpriced solution in search of a problem? The answer is NO - I will gladly keep my Air for at least five more years.
 
I don’t think it will be called the iPhone Duo. For a company like Apple, especially with the rumored launch approaching, you’d expect them to secure domain names related to the product name well in advance. However, if you visit iphoneduo.com, it currently redirects to an adult website. That makes “iPhone Duo” seem like an unlikely name.
Two things:

1. Most normies don’t type in web addresses anymore. It’s all search and AI. Web addresses don’t matter as much these days.

2. Apple could have purchased the domain pending transfer on 9/9 through one of their dozens of randomly named holding companies, have it all setup and ready to go, and made the owner sign an NDA after they paid them off with $100K or something.
 


Following some recent speculation that Apple could release its foldable phone under the "iPhone Duo" name, it appears that will indeed be the case, according to Bloomberg's Mark Gurman.

iPhone-Ultra-Fold-Feature.jpg

For months now, the foldable iPhone has generally been referred to as the "iPhone Ultra," even internally, but Apple is apparently going in a different direction for the official name, emphasizing the dual-screen nature of the device.

Gurman says the iPhone Duo will start at $2,000 for 256 GB of storage and max out at around $3,000. Rumors had suggested the phone would likely start at above $2,000, perhaps as high as $2,500, so a $2,000 entry-level price could help bolster customer demand.As for availability, the device will reportedly come in white and dark blue and "go on sale as early as October." Rumors have long suggested the foldable iPhone could launch later than the iPhone 18 Pro and Pro Max due to production difficulties, although Gurman previously stressed that the gap in launch timing would be minimal.

Other iPhone Duo details in Gurman's report include the use of a new A20 Pro chip, Apple's C2 modem, dual 48-megapixel rear cameras, a 12-megapixel front camera, a magnetic hinge system and "support for the Apple Pencil stylus." Gurman said last week that Apple had tested a smaller version of the Apple Pencil for use with the foldable iPhone, but said that a launch was unlikely.

Today's last-minute report includes a few other details on the iPhone 18 Pro and Pro Max, as well as Apple Watch Series 12 and Ultra 4 models and AirPods 5 models. While most of the details on those products had previously been rumored, Gurman notably says that the iPhone 18 Pro and Pro Max will see $100 price increases compared to their current equivalents, a smaller increase than some had feared.

Apple's "Surprise and Shine" event kicks off at 10:00 a.m. Pacific Time tomorrow, and we'll have full coverage throughout our MacRumors channels.

Article Link: Foldable iPhone Duo Will Start at $2,000, Won't Launch Until at Least October
Called it..
 

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