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Free iPod Touch with Mac Purchase for College Students?
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Great deal:
$200 off a MBP + Free iPod Touch + free printer ($100 credit for a $99.95 printer) + a ton of AirMiles reward miles from Amex + even more AirMiles by buying on airmilesshops.ca
Holy Crap! I can't wait till next week!
You get AirMiles Credit for using amex ?~ hmm i guess ill get a bunch of airmiles tooo
New iPod nanos?
Though no news appears under the iPod Nano area in the Buyer's Guide, the iPod nano's do appear to be due for an update. Does anyone have any news on this?
Though no news appears under the iPod Nano area in the Buyer's Guide, the iPod nano's do appear to be due for an update. Does anyone have any news on this?
thank god. I just sent back my custom built mac pro. Suprisingly they gave me no problems returning it... They paid to ship it back too. This completely contradicts what people usually say here when talking about returns. I think I lucked out.
I'm thinking they'll be updated in the week following the end of the promotion. Getting rid of current stock of iPods before they launch their new ones in September...?
That happened with me when I did rebate for tmobile, I submit the info online, but they still want you to send the UPC coding by mail. Hopefully this is different.
Just saw a commercial on TV saying Mac is #1 on college campuses or something. Then PC was like hey you're supposed to be cheering for me, and the cheerleaders start cheering "PC is #2!"
I do think that is an interesting argument. I however think it has more to do with the fact that students are much more likely to be looking for a new computer/laptop. I'd also venture to say that students as a group tend to be more price sensitive/have a higher price elasticity (see, them fancy college classes pay off
) than some other groups, due to the fact that many are on a restricted income and have restricted time to work. And yes there are always exceptions to any argument, and we're making broad generalizations. But if there is a large demographic of people that are actively looking to buy new computers, and those people are also sensitive to price, wouldn't it make sense to offer discounts and/or incentives to get them interested in your products? So I wouldn't say Apple is doing it out of the goodness of their hearts. Sure it helps students, but they are still making money and generating new business.
This goes down a different road, but something that should also be considered. I picked up a PowerBook G4 when I was entering into my freshman year of college, with an educational discount. I've since converted 4 people to buy MacBooks or iMacs. I got into Macs thanks to a $300 discount on my laptop, and now Apple has 4 new customers that are likely to continue buying their products in the future. And I'll be buying a new iMac with my edu discount next week. A discount on what should certainly be viewed as an overpriced computer at the time (the G4's were expensive for what they were hardware wise), got Apple 5 repeat customers in return.
Granted that there have been rumors of redesigned MacBooks for some time. But is there any precedent that Apple has this promo in order to clear out inventory? They've had this "back to school" promo at least since five years ago when I took advantage of it as an undergrad.
I think you are over thinking this one. Students most likely get educational discounts because it is assumed they are on a tighter budget because of having to take out loans for tuition and/or not being able to work much, if at all, during the school year, and companies want to encourage (or be seen doing so) the pursuit of higher education. Also, It is probably seen somewhat as a "sacrifice" to be rewarded.
As far as not offering the discount on iPhones, it makes much more sense to me to only allow the rebate to apply to the iPod touch models. They know that many people who end up with an iPod touch will eventually end up getting an iPhone at some point. This will occur because they will not only be impressed with the device, but they will also become accustomed to the interface. Not to mention that after the launch of the App store, I'm sure many also will become dependent on unique 3rd party software that gets developed for iPhone OS.
So, in other words, Apple will be spending roughly $125 (or whatever the component/production cost of the 8GB iPod touch is) per Mac sale. However, giving away iPod touches:
* Increases sales of high-margin Mac computers by luring potential switchers over, and also pushing existing Mac owners "over the edge" toward upgrading.
* As a direct consequence of the increased Mac sales, it increases sales of Apple sold software applications, OS upgrades, and Hardware accessories.
* Increases sales of 3rd party software from the iTunes App store
* Increases sales of Apple sold iPod accessories
* Creates many potential iPhone customers by introducing them to the Mobile OSX interface and software platform
In other words, I think this is an excellent promotion that should easily result in a net profit increase over the long term taking into account all these "side-effects" of the promotion.
