re: national anthem by lamp
i would certainly remember it if the lamp sang the anthem
i am sure it would be talked about for the longest time after the commercial aired
but would it be worth apple's money and add enough new users to justify the cost of the airtime?
why not put the money to better advertising use and put the ad somewhere else besides the superbowl? for instance, i like the pullout ad in time concerning the imac
you can also get a lot of exposure if you dropped leaflets of imac ads into the poorest populations of the poorest nations of the third world and have millions of people see it but would that make a big difference?
i don't argue with your great idea for an ad, it certainly is more entertaining and inventive than the 1984 ad, but i think you are targeting the wrong audience
i think apple came up with a great product when they released the cube but there was not a "big enough" audience to justify its existence (the ibook and imac have been more successsful)
i have seen many people on this forum since mid-2000 suggest different marketing and advertising ideas for apple, but i really like the lamp idea and i think it would be the best apple commercial ever made, but the audience would be all wrong, that's all
my suggestion, imho, is to air a great apple commercial with a more broad audience like survivor's last episode which would more likely have both sexes watching and more people overall
ideas are important but so are demographics
in 1996, apple had 6 billion in liquid assets and they almost went out of business...today apple has 4 billion and their stock is down
if apple had ten times that in the bank, i would say go ahead and run the lamp ad for apple during the superbowl and see what happens but that is clearly not the case
the main thing we all want is for apple to increase their market share and continue to survive in this competitive high tech business of which we are both in (as network techies)
i would certainly remember it if the lamp sang the anthem
i am sure it would be talked about for the longest time after the commercial aired
but would it be worth apple's money and add enough new users to justify the cost of the airtime?
why not put the money to better advertising use and put the ad somewhere else besides the superbowl? for instance, i like the pullout ad in time concerning the imac
you can also get a lot of exposure if you dropped leaflets of imac ads into the poorest populations of the poorest nations of the third world and have millions of people see it but would that make a big difference?
i don't argue with your great idea for an ad, it certainly is more entertaining and inventive than the 1984 ad, but i think you are targeting the wrong audience
i think apple came up with a great product when they released the cube but there was not a "big enough" audience to justify its existence (the ibook and imac have been more successsful)
i have seen many people on this forum since mid-2000 suggest different marketing and advertising ideas for apple, but i really like the lamp idea and i think it would be the best apple commercial ever made, but the audience would be all wrong, that's all
my suggestion, imho, is to air a great apple commercial with a more broad audience like survivor's last episode which would more likely have both sexes watching and more people overall
ideas are important but so are demographics
in 1996, apple had 6 billion in liquid assets and they almost went out of business...today apple has 4 billion and their stock is down
if apple had ten times that in the bank, i would say go ahead and run the lamp ad for apple during the superbowl and see what happens but that is clearly not the case
the main thing we all want is for apple to increase their market share and continue to survive in this competitive high tech business of which we are both in (as network techies)