Is that why as noted above people download the chrome browser or Firefox. Or specifically how many iOS users keep their default. But I’ll give credit where credit is due you came up with some generalized studies ranging from 2 to 13 years old that specifically may not be applicable to iOS. Of course in 13 years it’s possible things have changed dramatically. In other words, going from the general to the specific is extremely important here. And not to poke holes, one blog cites prior research, another analyzes Microsoft word. And additionally there are hundreds of defaults I wouldn’t expect any reasonable user, even power user, to know them all. But I sure as shooting know which search engine I want to use. And expect people know which ones they want anyway. Even if iPhone users dont change the default, as my wife didnt , but she managed to download the google app and download chrome. And imo people will do that.Do a search for "users don't change default settings" (or similar) and the dominant view is that most users don’t change default settings. I am not aware of any surveys or reports that show the opposite but would love to read them if they exist.
A few examples discussing user habits regarding default settings:
https://medium.com/choice-hacking/h...ansform-your-customer-experience-869cdb140d78
https://archive.uie.com/brainsparks/2011/09/14/do-users-change-their-settings/
https://www.cnet.com/tech/tech-industry/default-settings-for-privacy-we-need-to-talk/
https://www.theguardian.com/technology/2013/dec/01/default-settings-change-phones-computers
No apple isn’t endorsing. They are accepting a highest bidders fee.Apple's actions are similar to (although getting paid significant to do so) someone, a company, a newspaper, etc. endorsing a candidate. Obviously, individual can vote for a different candidate just as someone can change the default but by setting Google as the default Apple is endorsing. validating, justifying, etc. use of Google search to its users.
Of course this goes round and round with some claiming Apple is hypocritical to others claiming the internet doesn’t change with this fee.The same would be true with they made DDG the default. In that case, however, it would at least be more in-line with Apple’s claimed privacy beliefs. Of course, they money wouldn't be there which is why Apple has chosen not to do so.
Sure and Bing, for example COULD gain assuming iOS users aren’t dumb as doorknobs and know how to enter another search engine.If Apple selected a different search engine as default, Google would lose traffic from Safari users.
We are all speculating here because there are no hard and fast facts. Only hard and fast opinions.I clearly used the words POSSIBLE and ALLEGED.
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