Google Preparing 'Android TV' Set-Top Box with Native Apps, Simple Interface, Voice Search

Discussion in ' News Discussion' started by MacRumors, Apr 5, 2014.

  1. MacRumors macrumors bot


    Apr 12, 2001

    Google is gearing up to release a new Android TV set-top media box that utilizes a simple card interface with native apps and games, voice search, and a proactive recommendation system, according to new documents obtained by The Verge.

    The documents note that while Android powers the box's experience, the interface offers a series of "cards" representing different channel options, including movies, shows, apps, and games. Users will be able to scroll through the interface with a four-way directional pad that contains Enter, Home, and Back buttons, with the set-top box reportedly featuring optional game controllers.

    Moreover, Android TV is said to contain support for voice input, notifications, and search, with the set-top box also being able to recommend content based on a user's interests and resume content viewed elsewhere the moment Android TV is turned on. Google is reportedly asking select developers to create games and apps for its new set-top box with optimized interfaces for the TV, as apps for Vevo, Netflix, Hulu, Pandora are expected to ship with the device. The company will also work in its own apps including Play Movies, YouTube, and Hangouts.

    Google is also expected to keep its popular Chromecast HDMI streaming accessory with the release of Google TV, with The Verge noting that developers will be required to build two different interfaces for the two different devices.

    It is not known specifically when the device will launch, but it is clear that Google's Android TV will enter a growing market of set-top boxes -- just this past week, Amazon launched its own Fire TV media streaming box with voice search, game support, and more, to compete with other devices like the Apple TV and Roku.

    The move comes as Apple is said to be preparing a new version of the Apple TV that will include game support and might possibly integrate with Comcast's network to enable a streaming TV service for users. Apple is expected to unveil its new Apple TV sometime in the near future, with some rumors suggesting a launch as early as April.

    Article Link: Google Preparing 'Android TV' Set-Top Box with Native Apps, Simple Interface, Voice Search
  2. rekhyt macrumors 65816

    Jun 20, 2008
    Part of the old MR guard.
    Pretty boring. Second image looks like Xbox One's interface?
  3. thekeyring macrumors 68040

    Jan 5, 2012
  4. JayCee842 macrumors 6502a


    Jan 21, 2013
    GoogleRumors. :rolleyes:

    This is why I love competition.
  5. roland.g macrumors 603


    Apr 11, 2005
    Google and Simple Interface don't go in the same sentence together.
  6. GeekLawyer macrumors 68020


    Jun 2, 2007
    The post is coming from inside the house!
    Magical, you say? Where have we heard that before?
  7. Yvan256 macrumors 603


    Jul 5, 2004
    I'm not quite sure, but I think I felt a great disturbance in the Reality Distortion Field.
  8. AustinIllini macrumors demi-goddess


    Oct 20, 2011
    Austin, TX
    Meanwhile, Apple's 5 inch iPhone will be "revolutionary"
  9. BornAgainMac macrumors 603


    Feb 4, 2004
    Florida Resident
    At first glance, it looked like Google is copying Microsoft Windows 8.
  10. QCassidy352 macrumors G4


    Mar 20, 2003
    Bay Area
    how many of these do we need that do essentially the same thing? Is the market for them really that profitable that every tech company out there sees the value in competing in this space?
  11. Z400Racer37 macrumors 6502a

    Feb 7, 2011
    It's like, make a box that can play all my console games, and come out with a good version of youtube so I can get rid of all these consoles and disks, and stop having to youtube "how to do ________ on youtube." and fix my multimedia life already... What the hell is taking so long really? nobody cares about cable partnerships, the stuff on tv sucks anyways just release an update thats meaningful for once please. It's about time to stop selling the same stuff over and over. /rant
  12. JayCee842 macrumors 6502a


    Jan 21, 2013
    Let's wait and see what they actually release before coming to ridiculous conclusions and bashing on them.
  13. My Name is URL Suspended

    Nov 18, 2013
    I don't care what it looks like. The key thing as always with these tv devices is content. It needs more if it's gonna take on the TV.
  14. afsnyder macrumors 65816

    Jan 7, 2014
  15. APlotdevice, Apr 5, 2014
    Last edited: Apr 5, 2014

    APlotdevice macrumors 68040


    Sep 3, 2011
    I'm confused: Is this an evolution of the existing Google TV platform, or have they given up on that?
  16. afsnyder macrumors 65816

    Jan 7, 2014
    No.. it won't. I almost guarantee the screen size won't steal the show.
  17. Rogifan macrumors Core


    Nov 14, 2011
    Tech companies don't know what to do, aren't sure what the "next big thing" is going to be so they're all copying each other on what they think it could be.

    I hope whatever Apple is working on has a differentiator on the content side and it's not just the current ATV with a redesign and AppStore. Yes the latter is needed but I'd like to be wowed, not 'Apple's catching up with what everyone else is doing'.
  18. MacSlut macrumors 6502

    Aug 12, 2002
    I mistook this for old news about Amazon

    This is a mistake for Google. They should instead be supporting Amazon. Instead, they're fragmenting the Android based marketplace and pissing off their partners. Further, it doesn't sound like their device will be any better or have any real product differentiation from the Fire TV, unless they artificially create such differentiation by withholding services on Amazon's device.
  19. Rogifan macrumors Core


    Nov 14, 2011
    You forgot the /s tag.
  20. Steviejobz macrumors 68000

    Jun 19, 2010
  21. Cyborg21 macrumors 6502


    Sep 2, 2013
    1) Heyy, Macrumors! It is MACrumors, it's kind of sad to see Google products, companies bought by Apple in front page while Apple Rumors are at secondary blogs.
    2) Google is now Neo Samsung, I mean they are not just copying Apple they copy Microsoft too. Android Wear is just what iWatch rumors says, Android TV is a copy of both Xbox One UI and Apple TV UI, Chrome OS is copy of both Windows 7, Windows 8 and OS X.
    3) People still use Google products after those privacy problems?
  22. Delorean2006 macrumors 6502a

    Feb 4, 2012
    i was just about to say the same exact thing...
  23. skellener macrumors 68000


    Jun 23, 2003
    So. Cal.
    I don't care for any of the UI's. Not AppleTV, XBOX Live, Roku, GooglePlay or Amazon. They are all really crummy.

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