Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
I know. It's pretty laughable if you think about it. I notice Google announces a lot of stuff without actually bringing something real to the market that people can actually buy. Sounds like just a bunch of Google PR fluff so they can make headlines in blogs to me. And it seems like a lot of people are starting to recognize it for what it is and point it out.

Isn't Google actually selling its Google glass for one day only? None the less they are selling its thing and let people participate their project.
 
Unlike Apple Google's investing heavily in frontier research, which by nature leads to many projects without commercially viable results. Apple on the other hand is not doing frontier research at all, just some applied research and much engineering. Everything they do must be commercially exploitable. So there's no real inventions coming from Apple, just good engineering and some innovations.

Another difference is that Apple is very secretive about what they are working on, so there is no way to actually know what kind of research they do.
 
Typical MacRumors headline. Not really Apple technology other than Apple bought the business. It's like saying my car isn't a BMW but rather a OldSchoolMacGuy because I bought it.
So what. Is it not Apple owned? Therefore it's Apple's tech. Don't see what's so misleading/hyperbolic.
 
Or, instead of looking at it with some sort of conspiracy thoery or malice, maybe Google does it because they are techno junkies and love trying out new thoeries and ideas, even if they dont necessarily have a viable monetary reward for such and are attempting to try new technologies for advancement sake and not pure profit (since they make profit elsewhere).

The thought of Google acting magnanimously for the betterment of mankind is laughable. What's their motto? 'Don't be evil'? One thing is for certain, their sense of irony is laudable. No, they DON'T get their profit elsewhere. It's by developing these technologies as platforms that they can continue to distribute their ads, enhance their data collection methods and expand their intellectual property portfolio. I have no idea what Apple's agenda is beyond profit, but let's at least call a spade a spade.
 
Last edited:
The thought of Google acting magnanimously for the betterment of mankind is laughable. What's their motto? 'Don't be evil'? One thing is for certain, their sense of irony is laudable. No, they DON'T get their profit elsewhere. It's by developing these technologies as platforms that they can continue to distribute their ads, enhance their data collection methods and expand their intellectual property portfolio. I have no idea what Apple's agenda is beyond profit, but let's at least call a spade a spade.

Please elaborate how Google make money from me? I use an LG G2 handset running Android Kitkat.
 
Project Tango is essentially a mapping tool, capturing the world around each user to provide directions, dimensions, and environmental maps. Google also has plans to use the technology to create immersive augmented reality games and apps that merge the digital world with the real world.

According to iFixit, Project Tango works very similarly to the original Microsoft Kinect, which also used technology developed by PrimeSense. Tango displays a bright grid of dots that are captured by IR sensors to build a depth map.

This reminds me of a book I just finished reading called Daemon by Daniel Suarez. Pretty good read, but the basis is a Daemon takes control of the Internet through various means but it creates virtual reality layer over the existing world and 'agents' interact with it using different sensors including glasses, belts, and clothing.
 
So what. Is it not Apple owned? Therefore it's Apple's tech. Don't see what's so misleading/hyperbolic.

The thread title is a bit misleading because Google started on the project before Apple bought the chip company, and the title makes it sound like they used something that Apple developed.

For that matter, it's also a bit misleading to call it a Google project, since it was done by the Advanced Technology and Projects (ATAP) group at Motorola, the DARPA inspired research section which Google bought and kept even after selling everything else Motorola related.

(ATAP is also the group doing the Ara Project and the Moto 360. Now there's a place I'd love to work!)
 
I know. It's pretty laughable if you think about it. I notice Google announces a lot of stuff without actually bringing something real to the market that people can actually buy. Sounds like just a bunch of Google PR fluff so they can make headlines in blogs to me. And it seems like a lot of people are starting to recognize it for what it is and point it out.

Agree to a point. But on the flip side - Google experiments and works hard at innovating in various technology spaces. They are pretty ambitious. Not everything can or will succeed - but I am, for one, excited and happy that companies LIKE Google exist. Apple is a very different company. Honed and focused on specific technology. I wouldn't expect Apple to get into something like Google Fiber, driverless cars, Project Ara, etc. That's not really in their DNA. And that's OK too.

But every time someone "laughs" at a company that is trying (even if they fail) to extend the reaches of technology I find them sad, not the company. Innovation doesn't come from playing it safe.
 
The thought of Google acting magnanimously for the betterment of mankind is laughable. What's their motto? 'Don't be evil'? One thing is for certain, their sense of irony is laudable. No, they DON'T get their profit elsewhere. It's by developing these technologies as platforms that they can continue to distribute their ads, enhance their data collection methods and expand their intellectual property portfolio. I have no idea what Apple's agenda is beyond profit, but let's at least call a spade a spade.

you, like many others didnt bother to read my next response before responding, so I will say it one more time.

I do not think that Google does it for "the betterment of mankind". They're primarily focused on profit.

They on the other hand have a different profit gathering direction. Where Apple only releases hardware profit with intention to make their profit from their hardware, they will not tend to participate in "frontier research".

Google on the other hand, does not make their profit (might make some, just not a lot) from their hardware. Their hardware is a means to an end for them. They're primary profit gathering is from services and data analytics. Cheap devices in more peoples hands means more data for them to mine and then to target advertisement more accurately. This is googles bread and butter.

Google is more willing to participate in that frontier research, and accept more risk of failed hardware products. It's not because they think humanity will be better off. But, The more types of devices, the more types of data they can gather. That is why they often release things in half finished early stages. They want beta testers in the wild to see just how they can monetize on the service aspects revolving around that hardware.

The way google makes money off you, running android, is that data from your services gets collected. everytime you use certain services, data is collected. Google claims most of it is anonymously collected. That data is then seriously mined and analysed in order to gain valuable market research into yours (and millions of others) behaviours in certain fields. That data is then used by google to sell ad space. Google then makes the majority of their profit off the companies willing to pay Google for these targetted ads. Keep in mind, google does not claim to keep any personal information from you. They just want the "details". they dont actually sell your information to people either. What they do is sell aggregrate data and targetted adspace, and google then serves you the ads based on the data it has.

does this clarify?
 
I also wanted to add - that I've seen many here criticize Google Glass. However, I've now read several articles which indicate how useful and, indeed, revolutionary it is within certain verticals such as medicine, etc. So while Glass might never (or not for a long time) be a consumer product, it most certainly is stretching the bounds of possible for business.
 
I also wanted to add - that I've seen many here criticize Google Glass. However, I've now read several articles which indicate how useful and, indeed, revolutionary it is within certain verticals such as medicine, etc. So while Glass might never (or not for a long time) be a consumer product, it most certainly is stretching the bounds of possible for business.

I love that google tries these things. Or any other company who is constantly trying new ideas.

Yeah, they may fail, or fail to at least gain popular consumer adoption, but unless we test, try and even have failures, we can't have success.

google might be trying to invent stuff for profit motivational sake just like Apple. But who knows what they stumble on that might completely revolutionize some other aspect of our lives.

The example of Glass in medicine is a prime one. Google probably didn't even foresee that. They probably thought this would be an consumer device and thats it. So, it might fail the consumer space, but what if it completely changes medicine giving people greater chances of living through surgeries because Doctors use it for something nobody thought it could have been used for...

this is why frontier research is so damn exciting. Yes, there are a lot of failures. But good comes from Failure. every failure is a learning experience in which to do better next time. It's the very nature of science.

As Einstein said - "Failure is success in progress"
or Churchill - "Success is not final, failure is not fatal; it is courage to continue that counts"
 
Or, instead of looking at it with some sort of conspiracy thoery or malice, maybe Google does it because they are techno junkies and love trying out new thoeries and ideas, even if they dont necessarily have a viable monetary reward for such and are attempting to try new technologies for advancement sake and not pure profit (since they make profit elsewhere).

Where, Apple runs their tech advancement as a pure profit house. only things that are profitable are developed, and technologies that might actually make life better can be often ignored and forgotten by them since it's not profitable enough for their time and effort.

but no. Of course for you it's easier to believe Google is just a failure of a company and only does it for PR.

BTW, while google has had it's share of projects that go nowhere... Apple has their share of failures in the past as well...

Lord, "pure profit", really? You don't know what you're talking about. This is the type of comment that shows no understanding of history. Apple has don't plenty of things not for profit. Hello, the company was tanking because they were spread too thin. Also look at products like the Apple Newton. Apple was always for innovation and taking risks way before Google was even on the scene. Comments like that just make me laugh because they are so misguided.
 
I love that google tries these things. Or any other company who is constantly trying new ideas.

Yeah, they may fail, or fail to at least gain popular consumer adoption, but unless we test, try and even have failures, we can't have success.

google might be trying to invent stuff for profit motivational sake just like Apple. But who knows what they stumble on that might completely revolutionize some other aspect of our lives.

The example of Glass in medicine is a prime one. Google probably didn't even foresee that. They probably thought this would be an consumer device and thats it. So, it might fail the consumer space, but what if it completely changes medicine giving people greater chances of living through surgeries because Doctors use it for something nobody thought it could have been used for...

this is why frontier research is so damn exciting. Yes, there are a lot of failures. But good comes from Failure. every failure is a learning experience in which to do better next time. It's the very nature of science.

As Einstein said - "Failure is success in progress"
or Churchill - "Success is not final, failure is not fatal; it is courage to continue that counts"

Indeed. Further - it seems as though "mockery" comes from the fact that Google publicizes what they are doing - even if it's in a beta stage. But what other way can they get people excited about something or inspire how these new technologies might work outside of the uses they might be intended for.

I see no harm in it. I also don't see them promoting their new research/products/etc as a "me first" or to lay claim - but rather to excite people as to what can be possible. I am not saying that's the only reason they are promoting themselves. Clearly they want to be considered thought leaders in the industry. But what company doesn't?
 
Google is not just about ads.

Google is very engineer centric. They do things sometimes just because it advances the tech.

Look at driverless cars. It'll be twenty years before it's estimated that the cost will go down enough that normal people could afford one. (I'd love one for my 90 year old mother right now!) But someone has to start the ball rolling, collect data, and get laws changed.

Google's X team even tried to design a space elevator, but the tech to build the cable needed isn't quite here yet. So that project has been put on hold, but not closed completely. It could start up again when the time is ripe.

These are cool things that can't be used for decades. So what? It's nice to know about them, and inspire the public and future inventors.

Keeping secrets is for situations where the element of surprise is important to get a lead in marketing.
 
Lord, "pure profit", really? You don't know what you're talking about. This is the type of comment that shows no understanding of history. Apple has don't plenty of things not for profit. Hello, the company was tanking because they were spread too thin. Also look at products like the Apple Newton. Apple was always for innovation and taking risks way before Google was even on the scene. Comments like that just make me laugh because they are so misguided.

What doesn't Apple do for profit?
 
Well taking a look at your financials I see why you can't buy a BMW. Yes I have one along with a couple others. Would it have been better if I would have said Acura? You still would have been butt hurt.

You know, every chav can buy BMW, it's not a big deal... you really think you're some kind of better person, because you have one (or other cars)? How stupid can someone be....
 
You know, every chav can buy BMW, it's not a big deal... you really think you're some kind of better person, because you have one (or other cars)? How stupid can someone be....

OYWN4Eu.jpg
 
On one hand it's fun to read about what Google is doing, especially since they clearly have no fear and just do it. On the other hand it's very discouraging to witness Apples silenced method. As such one wonders if behind closed doors Apple engineers are just sleeping.

Then there's Tim Cook and his penchant for repeating his mantra... "we have big things coming." If not for the cult like following built by Steve Jobs, I doubt the cash cow would still be delivering.

Executive churn and rather dull refreshes are all that's coming out of Apple these days. My how times have changed.
 
On one hand it's fun to read about what Google is doing, especially since they clearly have no fear and just do it. On the other hand it's very discouraging to witness Apples silenced method. As such one wonders if behind closed doors Apple engineers are just sleeping.

The fact that they acquired PrimeSense last year is a strong indication that they are working on the same thing.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.