Gurman: No New Mac Studio and Mac Pro Until Mid-2025

Humm...he said this a few times. "If" he is wrong, then he loses massive credibility. There would be no reason to make these statements "unless" there is some truth in this (or someone at Apple is feeding him wrong rumors to kill rumor mill).

Apple of course "could" throw a curve ball, but why not release a m3 MacStudio in June and then the M4 next year?

We will just have to see what happens at WWDC24...
 
The general consensus is new M4 generational standalone Macs at WWDC. Something big is coming from Apple in the context of macOS/iPad OS so I doubt they can do that without shiny.
 
I would like to have self-upgradable Macs when you could change the chip yourself.
Not anywhere soon though.
So I could just upgrade my M1 Max myself next time. 64GB RAM is enough too.
Apple don’t need to make more money - come on Apple 😉
 
gtmead09 said:
Gurman, just keeping throwing out things till they stick. Then when wrong, oh plans must have changed. Worse then a weather man…..
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That's why it's called "rumors", not facts.
He provides additional information that often is true, but sometimes of course it's not. Companies internally also change decisions. I don't understand why people are mad at him, you're not paying for that information.
 
Corefile said:
The general consensus is new M4 generational standalone Macs at WWDC. Something big is coming from Apple in the context of macOS/iPad OS so I doubt they can do that without shiny.
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They may announce just Mac Mini, so just one new chip at a time.
WWDC - M4 Pro
Late 2024 - M4 Max
Early/Middle 2025 - M4 Ultra
 
Waiting that long for an M4 ultra would be playing the same game played so far: that is, saving "the most powerful M-series" chip until just before M5 hits... or perhaps with M5 if that far out. Ultra only gets to be king of the Silicon (power) mountain for a relatively short time until M-next MAX is available with comparable specs. Thus, this rumor makes little sense to me.

Thinking with Apple's "maximize profit above all else" lens, my guess would be the M3 connector was dropped because the next Ultra will be its own chip. I suspect interconnect never worked as good as Apple hoped and did not have potential to ever deliver something close to 2X MAX numbers because it was- in effect- some kind of functional bottleneck that would never be overcome.

I will additionally guess that there's little chance "our most powerful Macs" will get to remain 2 generations of M behind and potentially 3 generations behind if this prediction is true... as that would have Apple still offering M2 versions of these vs. new (or heavily rumored impending new) M5 Macs hitting.

Instead, I would guess that Apple will FLIP the historical order and roll out M4 Ultra soon (even ahead of MAX)- possibly at WWDC or perhaps some unexpected summer event... with a broader goal of flipping the overall schedule from what it has been... to STARTING with Ultra, then PRO/MAX and then base. Why?
  1. Most importantly, apparently Ultra Macs are the most profitable Macs per unit sold. Apple loves "most profitable." 💰💰💰
  2. As is, the window for those who crave "most powerful" Mac is short, because next M MAX is impending. But flip it and Studio & Pro would be "most powerful" Mac for the duration of the M generation.
  3. Those who burn with compulsion to have "most powerful" and "latest & greatest" would then have to face paying way up for M-Ultra Macs vs. satisfying half of that compulsion by choosing M+MAX soon after the relaase of Ultra. Conceptually, that should drive additional sales of Ultra-based Macs and thus see #1. 💰💰💰
While we believe we see patterns in what has only been a couple of generations of M-series chips so far, Apple has altered the apparent release pattern more than once already. There's nothing stopping them from flipping the order entirely if they want to do so. If M-Base is least profitable and M-Ultra is most profitable, it should not be hard to imagine Apple Inc wanting to flip the order in spite of how it has gone so far.

With this pure speculation in mind: M4-Base then M4-Ultra and later M4-PRO/MAX this year... and then M5-Ultra, M5 PRO/MAX and then M5-Base next? Those waiting to buy cheapest Macs would be facing high rumors of NEXT gen M incoming... and thus get pulled towards paying up for something more than base since waiting for it would basically have the same issue as Ultra dragging in last and then having the next gen release and particularly next-gen MAX available only a few months later. For the entire buying period of a generation, Ultra Macs would be viewed as "most powerful" AND "latest & greatest" instead of only few a couple of months.

My wild guess: M4 Ultra soon, possibly ahead of PRO/MAX. And if so, Ultra then being FIRST out in M5 in 2025.
 
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I don't see this. Releasing the iPad M4 means no sales/sales hit of Macs until M4 versions come out.

Is anyone going to make a M4 Mac purchase now the M4 is out.

Also the release of M4 and 13" OLED screens I suspect people will also expect this as a display options on the MacBook Air 13" at least.

I know Apple did release M4 on iPad due to production capacity of the M4 however I would not buy a Mac now without an M4 chip in it...
 
loby said:
Humm...he said this a few times. "If" he is wrong, then he loses massive credibility. There would be no reason to make these statements "unless" there is some truth in this (or someone at Apple is feeding him wrong rumors to kill rumor mill).

Apple of course "could" throw a curve ball, but why not release a m3 MacStudio in June and then the M4 next year?

We will just have to see what happens at WWDC24...
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He may lose credibility among a group of folks, but his followers, (which is far more important to him than credibility) won’t be affected by much, though. Once you have that many people following you, all he has to do is keep churning them for engagement. No matter if he has information OR if he’s making it up, just having sites like this and other signal boost whatever he writes is the goal.

So, if he’s wrong, it won’t matter, he’ll just continue to do the same thing he does with each newsletter, drive eyeballs to his site. At least until he retires (and maybe even after that). :)
 
HobeSoundDarryl said:
Most importantly, apparently Ultra Macs are the most profitable Macs per unit sold.
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Yeah, but when Pro Macs are selling in the half-million or less of all Macs per year, the M2 ones are STILL the most profitable Macs per unit and they don’t even have to change anything. And, in the big picture, it’s more like half a single money bag. Most profitable per unit, yes, but not all that many units ;)
 
Elusi said:
Curious to hear how CAD/3D professionals who prefer (or used to prefer) Mac think about this. Does it matter that the RT-accelerated desktop Macs are getting this kind of huge release delay from the laptops?
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I'm one. Been waiting for ray tracing and was very excited when they announced that. Was hoping we'd see an M3 Studio this year, who knows.

I will say that it would be a little astonishing that –in addition to the M3 MBP– an M4 iPad Pro and MacBook Air now offer ray tracing and Dynamic Caching but we'll have to wait another year for desktop support.

I'll wait, but itchy.
 
Deadlake said:
Is anyone going to make a M4 Mac purchase now the M4 is out.
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Yeah, most folks aren’t on forums anxiously trying to determine when to buy a Mac. Just go to an Apple Store on any day since the M4 iPads have been released and you’ll likely see a Mac go out the door within an hour. As has been said, every Apple Silicon Mac sold today (even used M1’s) are more performance that most folks will ever need. A 10% performance increase when they haven’t been using 100% of what they have doesn’t make a difference to your average person buying a Mac.
 
MacRumors said:


Apple will not refresh the Mac Studio and Mac Pro with next-generation high-end chips until the middle of 2025, according to Bloomberg's Mark Gurman.

Mac-Studio-Desk.jpg

In the latest edition of his "Power On" newsletter, Gurman said that Apple's current schedule does not include the launch of new Mac Studio and Mac Pro models until the middle of next year. Apple last updated the Mac Studio and Mac Pro with M2-series chips at WWDC in 2023, meaning that they could go around 24 months without an update, even though the iPad Pro now contains the M4 chip.

All other Macs with the exception of the MacBook Air should be available with M4-series chips by the end of 2024, but Gurman does not anticipate any new models being unveiled at WWDC in June, making 2022 and 2023 exceptions for recent mid-year Mac releases.

Article Link: Gurman: No New Mac Studio and Mac Pro Until Mid-2025
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OUCH! So here's the fun path for many creators: 2013 mac pro doesn't get updated till the 2019. Anyone who did pro video added even more expensive GPU cards, but soon after you buy they announce leaving the processor you just finally got while the OS optimization will cater more and more to Apple silicon. People jonesin for a Mac Studio M3 or M4 need to buy an M2 now, or wait another YEAR. Nice. Not one of my higher-end used creator friends goes along with "a pro needs whatever they have to pay now and price lingterm doesn't matter." It always matters. Not buying an M2 Studio uh uh.
 
Elusi said:
Curious to hear how CAD/3D professionals who prefer (or used to prefer) Mac think about this. Does it matter that the RT-accelerated desktop Macs are getting this kind of huge release delay from the laptops?
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I love my M! Studio and was hoping to upgrade this year. It didn't matter if it was M3 or M4. Not only is it the best computer I have ever owned, it was cheaper than an equally specced MacBook Pro.
 
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