My wife's phone order was a PITA. I got mine in, 256 Silver X for Nov 3 delivery using iUp. I did not get the phone correctly at launch, because Apple had major issues contacting my service provider's (AT&T) servers to verify my details. So I got the reservation splash screen. I got the email a couple hours later and was able to check out and got a November 3 date.
My wife's phone order kept failing when trying to authenticate her details via AT&T. It kept timing out. Finally I got to filling in the personal info for the Citizen's One loan, and then I got some error about how there was a problem processing the application, but not to place a new order. Wait for an email it said. So I did.
That email came about 8 AM eastern and said the application failed. But I wasn't sure because the email came from Apple and I was expecting the email to come from Citizen's one. Anyway, long story short, her original window was going to be November 10th-17th. But it turned out I had to place a new order for her. So I did.
The new ship date was Dec 11-18. But a couple hours after I placed a new order, Apple emailed me to apologize for the application trouble, asked me if I placed a new order and if so to provide the order number. They said if I didn't place a new order, to do so.
The next day, the Dec 11-18 ship by date became Nov 17-24 DELIVERY estimated date.
So while I can say with 100% certainty that I can understand not believing people, I know for a fact that my wife's phone moved up quite a few weeks, due to Apple and ATT server issues. Apple made it as right as they could. And I am grateful.