Errr...XBL Marketplace?
I wonder what MS will do now. Will they go ahead with HD-DVD or will they join the dark side.
Apple announcing that they will support bluray will be the final nail in the coffin for HD-DVD=(
M$ will do what they can do best. Just don't care and use their monopoly. And Apple will be perfectly late (once again!), to use their chance.
Possible scenarios:
1) During the CES keynote, Bill Gates will open up the XBL Marketplace to the whole world. First sightings in the US and Europe were made, now we only need studio support.
2) XBL Marketplace will also be opened to Windows MCE & Vista above Home professional. You can load the movies on your PC's harddrive and stream them to whatever supported set-top-box (XBox 360 included). Once bought, digital content remains yours, but uses strong DRM!
3) M$ will start offering software on HD-DVDs -> thus you need to buy that drive.
These are just a few things, that come to my mind. I personally couldn't care less. Though I am the typical physical media person for audio, I could care less about physical media for movie content.
Audio and movie are two different scenarios. The perfect picture and sound quality is still available in cinema. You also want to see a movie once, maybe twice. There are only few movies, that you may want to see more than 5 times. But there are hundreds of songs, you listen to more often.
So my personal choice would be: Go back to the movies and enjoy the movie in perfect picture and sound quality on the big silver screen (though digital projection has caused this experience to be more pixelated in the last years *grmpf*).
For casual movie watching, I'm still perfectly happy with DVD. And if the need for HD content arises, I flick on my XBox and pull it down from XBL marketplace. So congrats Blu-Ray, for winning a battle nobody cares about in 2 years. IPTV is growing, and, well...
...if I could just get my wife to sign this bloody VDSL + IPTV contract!
