You do realize that most of the people in the US have to pay tax too? In the US the phone costs more than $799.
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Here's the New iPhone Lineup: iPhone 14 and iPhone 14 Pro, iPhone 13 and 13 Mini, iPhone 12 and iPhone SE
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Me too - I will site out this round of iPhones too and get a new one as soon USB-C got included.
I know, I never said you don’t, but you seem to have a common misconception that you should only look at prices without tax? Probably as you are used to them being advertised without sales tax I guess, in Europe it’s common for prices to be advertised with tax so it’s never taken off, nor is it cheaper across states it’s the same across a country in its different regions.
"Common misconception". You are completely missing the point, it's honestly embarrassing.
You _should_ look at prices before tax to get an accurate comparison of what _Apple_ charges in different countries.
It's out of the manufacturers control that different governments then add different taxes on top.
You can't blame Apple for the fact that your government forces you to pay for education and healthcare via taxes.
A fair comparison with VAT included would be something like this:
iPhone in the US: $999 + health insurance (optional), education (optional) and Apple care (optional).
vs.
iPhone in Europe: $1499 with health insurance, a masters degree and a minimum 3y warranty included.
I don't like paying taxes either but you can't blame Apple for them.
Normal 14 is still 60Hz screen? For 1000 euros? Riiiiiight.
This is mainly down to the value of the pound, it's at its lowest point against the dollar in decades!
Not entirely, their is some price gouging, but Apple will lose sales now regardless. Although they won’t inform anyone as they don’t tell anyone their sales numbers anymore. Its also interesting how Microsoft is swallowing any inflation increases at present as no price rises from them, but Apple is not.
You appear to be trolling now with your comment, with insults creeping in. I suggest you move along from this discussion.
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The increased prices in Europe are absolutely ridiculous. Maybe it will sell well in the US, but this year it’s easy to predict very low sales in Europe.
I see more and more offers for splitting the cost over 36 months these days.
You get an iPhone 14 Pro Max for about €60/month.
About the same €60/month as a Xs Max a few years ago when 24 months was the norm.
Or the same €60/month as back in the day with the 5s when 12 months was the norm.
And sadly its that €60/month number that most buyers focus on.
So brace yourself for the €60*60m iPhone 17 Pro Max.. 😅
I'm not talking about the gas you call petrol, I'm talking as gas as in... actual gas, that thing people use to warm their houses in the coming winter.
Those rich people you talk about would have bought an iPhone anyway. They will just get richer and still buy that iPhone. But, at least in Europe, there is a very large group of middleclass people who would normally buy an iPhone and won't now because suddenly they are obligated to spend an "iPhone" each month to keep them warm in the winter.
And I don't think that small extra group of people who are suddenly getting rich because they are profiting from the extreme gas prices in Europe will make up for large European group that always used to be able to buy an iPhone and now aren't anymore. I doubt if much of the astronomical profits big gas companies are generating now will flow to people who couldn't buy an iPhone before and now suddenly can.
Apple didn't rise prices for phones in the US. They did rise prices with 10 to 20% on phones in Europe and I'm not talking about taxes here. You say inflation? Yes. That's true. But at least where I live the inflation is about the same as in the US, where the prices stayed exactly the same. Strangely enough only the phoneprices went up for Apple, also the old ones. The 13 is now more expansive in the Apple Store as it was before the launch of 14.
So whatever logical reason they have, it only has to do with phones.
Maybe it's a test, or a first step, to see if they call pull this off on their other products as well.
As a last thing, a feeling that lives with many people in Europe right now is that this crisis is due to a war the US is trying to fight with Russia over Europe's back and the normal European household is paying the price for an American agenda.
I don't have an opinion about this I'd like to share, I'm just saying that it's really an issue for Europeans if they then see an extremely rich American company trying to squeeze the last drop of juice out of a lemon that's already squeezed.
But like I said, let's see how this works out for Apple and how far they can push this, they are a commercial company and they have all the rights to do what they are doing.
I am an Apple user for over 25 years now. Macs since the G3, iPhones since the 3G, Watches, AppleTV's, the whole thing. And for the first time, I have the feeling that it's enough. A very long list of services announced more then 5 years ago are still not available here, and now I have to pay even more to get less.
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