The massive massive difference is that your Apple sports watch was identical features and functionality wise to that ridiculous gold version. We are not talking about a premium iPhone from premium materials vs the same phone in aluminium. We are talking a good cutting edge phone vs a 3 year old rehashed design that is being beaten in most departments by much cheaper android phones. The 7s will be horrendously overpriced for what it is.
Again, that is total crap. Apple make money hand over fist. Their R&D etc costs don't put even a dent in their profits. That's ignoring the fact that for the last 3 years they have basically sold everyone the previous years iPhone with a few upgrades for the same price. New form factor? No. New screen? No. Literally the only things they could be credited with innovating on are the processors and camera and the camera is no better than the competition if it is as good at all.
It's interesting to see that "upgrade" is mostly tied to the design/form factor when AMD and Intel would probably kill for Apple's year over year CPU and GPU improvements within very low power envelopes.
Mind, in terms of aesthetics, my favorites are actually 4/4S and 5 Black/Slate.
That said, what we have right now is a very mature smartphone market. There's really no
need to upgrade from SE/6S/6S Plus or newer unless your device has issues (mechanical, battery, etc). Getting a brand new, high end smartphone is pretty much just
want and if that's how people want to spend their money, well, it's their money, not mine. It's really not my place to police other people's spending habits.
For all those shouting Apple sheep and consumerism, do you have hobbies and habits? Travel, dinners out, going to the movies, expensive wine, cars, golf, clothing, shoes, bags, books, etc? Maybe going out and spending $10+ for lunch daily? Paying a premium for organic? Maybe a cable TV subscription? If it's yes to any of the above, then glass houses.