Someone in another thread posited that they'll announce they're “upgrading” the vision pro to the M3. That seems like a good theory to me. Although it's going to be so supply constrained that they'd probably sell just as many of them with the M2 compared to the M3 anyway. If the M3 brings some big efficiency gains then it'd be a shame if they didn't upgrade it though, seeing how power-hungry that device is.
This has been added now, for anyone else who wanted it 🎉
www.macrumors.com
Pretty low, I'd say. They wouldn't have much substantially different to show than in June. And watching a "demo" of it in 2D is also not that interesting IMO.
You arguably need more powerful Macs to develop/emulate Vision Pro software on. If the M3 was released on the Vision Pro first while its apps have to be developed on M2 Macs, that probably wouldn’t be convenient, or the apps developed that way wouldn’t take full advantage of the M3.
I’ve had similar thoughts. If they surprise announced an upgrade to higher-end hardware before it even comes out, it looks good for Apple and can help ensure it doesn’t flop. Note I don’t mean flop in terms of total sales, but mind share of the product category that’s unproven to begin with. Seems very un-Apple like though (or at least, the Apple of the past 10 years).
I hope they at least give us some update on Vision Pro development. It will be interesting how they market the product in order to capture mind share, as you say. The Vision Pro is so expensive, I think Apple would have a hard time marketing it as a consumer product without turning a lot of customers off. They will need to build a Vision Air that is as close to $1000 as possible if you ask me.
