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HTC Calls Out Apple and Samsung in New Rap Video 'Hold the Crown'

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Apr 12, 2001
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HTC last week published a video to its YouTube channel, HTCAmerica, which satirizes HTC's biggest competitors - namely Apple and Samsung - with a song sung by rapper Greg Carr, known as "Doc G."

The video, fully titled "Doc G's HTC Anthem "Hold the Crown" w/ David Bruce," centers around the rapper interacting with various people dressed up as smartphones from the various companies. Carr, known mainly for his time in the group P.M. Dawn, is joined for a majority of the video by HTC's own David Bruce.

The song's lyrics (via Engadget) include jokes about everything from Apple's inferior performance and sound ("Your chip is slower, But you'll never touch our BoomSound") to Samsung's "overrated" Galaxy ("More than a few clowns stole what we originated, We own the universe, your Galaxy is overrated"). It also includes general riffs on HTC's most popular features like Extreme Power Saving Mode and references to HTC CEO Peter Chou.

The company also released an interview on the same YouTube channel in which Bruce questions Carr about various topics ranging from his time with HTC products to his thoughts on the competition. During it, the rapper states he's been "a huge HTC supporter for years," and believes HTC has "the best phones created."

Article Link: HTC Calls Out Apple and Samsung in New Rap Video 'Hold the Crown'
 
Article Link
https://www.macrumors.com/2015/02/03/htc-rap-hold-the-crown/
seriously... so it's come to this? HTC should just hang out with Blackberry in the corner.
 
Good Lord. Someone needs to get fired.

Also, isn't it a little ironic that HTC's phones run Android, itself a copy of iOS? ;)
 
It's risky insulting Apple, their brand image is so strong.

Google's "Android: Be Together, Not the Same" ads are only a slight dig, and Microsoft's Cortana ads are brilliant. But Samsung's ads insulting Apple and it's users make me glad the company is slowly losing money quarter over quarter.

I thought HTC would be better than this.
 
joshuaclinton said:
"it took you copycats six times to get it right"....implying that they love the iPhone 6?
Click to expand...

They are referencing the 4.5 inch screen. (which I still think is too big for a phone.) Can we just all please go back to the iphone 3.5 inch display?
 
Well, it looks like they've got the ghetto ass homie market segment thoroughly addressed... #####
 
Thats actually pathetic. More like a high school production than anything else. Oh yeah...hey HTC, you didn't talk about your crappy camera. Whats up with that?
 
thekeyring said:
It's risky insulting Apple, their brand image is so strong.

Google's "Android: Be Together, Not the Same" ads are only a slight dig, and Microsoft's Cortana ads are brilliant. But Samsung's ads insulting Apple and it's users make me glad the company is slowly losing money quarter over quarter.

I thought HTC would be better than this.
Click to expand...

The problem with Samsung is not their hardware. I have a galaxy S4 and I think it's amazing! It's the altered software that is the "arrow to the knee" if you get my drift. Pure android would be amazing, but Samsung has to alter and bloat it up with junk and at the end of the day, the user suffers. Rooting can fix this issue, but the point is, is that users shouldn't have to.
 
it's stupid funny....

ppl still dont get it....HTC might be the best device but iPhone is still the best phone.
 
LOL, that's kind of funny, though they didn't intend it to be. HTC started making money when they carved out a niche for them, and stopped trying to go toe to toe with Samsung and Apple. They'll start losing out again if they want to compete on that level again.
 
Derekuda said:
The problem with Samsung is not their hardware. I have a galaxy S4 and I think it's amazing! It's the altered software that is the "arrow to the knee" if you get my drift. Pure android would be amazing, but Samsung has to alter and bloat it up with junk and at the end of the day, the user suffers. Rooting can fix this issue, but the point is, is that users shouldn't have to.
Click to expand...

Yeah, TouchWiz has it's problems, but the phones I think aren't bad. Just their campaign is garbage.

Honestly, if Samsung hadn't run their ad campaign then my reaction to Apple overtaking them last quarter would be "Wow, Apple are doing well they've overtaken Samsung".

Since Samsung decided to deliberately go after Apple and it's users, I can't help but thinking "Ha. Good on Apple."
 
HTC are dying too. They have nothing new since M7 design. Look like they are in design crisis...they're not better than Samsung in term of profit. When the Nexus 6 and GS6 come out, HTC One will be DOA.
 
Look at another desperate copycat company which has sagging sales and was sued by Apple & had to setttle out of court so they can have access to some of Apple's patents. No shame. And that ad is pathetically corny.

Oh wait, HTC who?

----------

Hurrah The Copycat
 
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