HTC Calls Out Apple and Samsung in New Rap Video 'Hold the Crown'

Discussion in 'iOS Blog Discussion' started by MacRumors, Feb 3, 2015.

  1. MacRumors macrumors bot

    MacRumors

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    HTC last week published a video to its YouTube channel, HTCAmerica, which satirizes HTC's biggest competitors - namely Apple and Samsung - with a song sung by rapper Greg Carr, known as "Doc G."

    The video, fully titled "Doc G's HTC Anthem "Hold the Crown" w/ David Bruce," centers around the rapper interacting with various people dressed up as smartphones from the various companies. Carr, known mainly for his time in the group P.M. Dawn, is joined for a majority of the video by HTC's own David Bruce.

    The song's lyrics (via Engadget) include jokes about everything from Apple's inferior performance and sound ("Your chip is slower, But you'll never touch our BoomSound") to Samsung's "overrated" Galaxy ("More than a few clowns stole what we originated, We own the universe, your Galaxy is overrated"). It also includes general riffs on HTC's most popular features like Extreme Power Saving Mode and references to HTC CEO Peter Chou.

    The company also released an interview on the same YouTube channel in which Bruce questions Carr about various topics ranging from his time with HTC products to his thoughts on the competition. During it, the rapper states he's been "a huge HTC supporter for years," and believes HTC has "the best phones created."

    Article Link: HTC Calls Out Apple and Samsung in New Rap Video 'Hold the Crown'
     
  2. DevinRajaram macrumors newbie

    DevinRajaram

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  3. acctman macrumors 65816

    acctman

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    #3
    seriously... so it's come to this? HTC should just hang out with Blackberry in the corner.
     
  4. xeni macrumors newbie

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    #5
    Good Lord. Someone needs to get fired.

    Also, isn't it a little ironic that HTC's phones run Android, itself a copy of iOS? ;)
     
  5. Amazing Iceman macrumors 68040

    Amazing Iceman

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    #6
    Let them dream their dream. They will be sad after they wake up.
     
  6. Iconoclysm macrumors 68020

    Iconoclysm

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    #7
    HTC is really claiming they had an aluminum body phone before Apple...
     
  7. joshuaclinton macrumors member

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    #8
    "it took you copycats six times to get it right"....implying that they love the iPhone 6?
     
  8. thekeyring macrumors 68040

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    #9
    It's risky insulting Apple, their brand image is so strong.

    Google's "Android: Be Together, Not the Same" ads are only a slight dig, and Microsoft's Cortana ads are brilliant. But Samsung's ads insulting Apple and it's users make me glad the company is slowly losing money quarter over quarter.

    I thought HTC would be better than this.
     
  9. Derekuda macrumors 6502

    Derekuda

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    #10
    They are referencing the 4.5 inch screen. (which I still think is too big for a phone.) Can we just all please go back to the iphone 3.5 inch display?
     
  10. thekeyring macrumors 68040

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    #11
    Doesn't HTC know that the iPhone 6 is the 8th generation iPhone?
     
  11. Omegatron, Feb 3, 2015
    Last edited: Feb 3, 2015

    Omegatron macrumors newbie

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  12. Z400Racer37 macrumors 6502a

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    #13
    Well, it looks like they've got the ghetto ass homie market segment thoroughly addressed... #####
     
  13. thegrants82 macrumors 65816

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    #14
    Thats actually pathetic. More like a high school production than anything else. Oh yeah...hey HTC, you didn't talk about your crappy camera. Whats up with that?
     
  14. Derekuda macrumors 6502

    Derekuda

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    #15
    The problem with Samsung is not their hardware. I have a galaxy S4 and I think it's amazing! It's the altered software that is the "arrow to the knee" if you get my drift. Pure android would be amazing, but Samsung has to alter and bloat it up with junk and at the end of the day, the user suffers. Rooting can fix this issue, but the point is, is that users shouldn't have to.
     
  15. epoints macrumors newbie

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    #16
    it's stupid funny....

    ppl still dont get it....HTC might be the best device but iPhone is still the best phone.
     
  16. Magnum Assassin macrumors newbie

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    #17
    "Your chip is slower" ?
    Do they know anything about processor benchmarks?!
     
  17. maflynn Moderator

    maflynn

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    #18
    LOL, that's kind of funny, though they didn't intend it to be. HTC started making money when they carved out a niche for them, and stopped trying to go toe to toe with Samsung and Apple. They'll start losing out again if they want to compete on that level again.
     
  18. JaySoul macrumors 68030

    JaySoul

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    #19
    Hang on...

    Hold The Crown = HTC

    Wow. Just wow.
     
  19. thekeyring macrumors 68040

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    #20
    Yeah, TouchWiz has it's problems, but the phones I think aren't bad. Just their campaign is garbage.

    Honestly, if Samsung hadn't run their ad campaign then my reaction to Apple overtaking them last quarter would be "Wow, Apple are doing well they've overtaken Samsung".

    Since Samsung decided to deliberately go after Apple and it's users, I can't help but thinking "Ha. Good on Apple."
     
  20. mrgraff macrumors 6502a

    mrgraff

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    #21
    "Y'all can't be serious, man"

    Summed up in the very first line.
     
  21. CasinoOwl macrumors member

    CasinoOwl

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    #22
    I like the HTC phones, but this was just awful.
     
  22. fallenjt macrumors 6502a

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    #23
    HTC are dying too. They have nothing new since M7 design. Look like they are in design crisis...they're not better than Samsung in term of profit. When the Nexus 6 and GS6 come out, HTC One will be DOA.
     
  23. cleirac macrumors 6502

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    May 7, 2014
    #24
    Look at another desperate copycat company which has sagging sales and was sued by Apple & had to setttle out of court so they can have access to some of Apple's patents. No shame. And that ad is pathetically corny.

    Oh wait, HTC who?

    ----------

    Hurrah The Copycat
     
  24. jm001 macrumors 6502a

    jm001

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    #25
    Wait is this for real? I mean is this a real commercial?
     

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