HTC’s response is what I call “damage control” because it doesn’t make sense. Show the components of a 4-year old iPhone? And I want to see them ‘elegantly’ cram components in their new phone! They messed up!
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HTC Shares Teaser for New Phone That Inexplicably Features iPhone 6 Parts [Updated]
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I loved my HTC 10. It provided the best pure phone experience with incredible call clarity. But I remember looking at the teardown videos and laughing in disbelief. What a hot mess it was on the inside, they wasted so much internal space. It appeared to have been designed by drunken lemurs. They also neglected to put an oleophobic coating on the camera lens. What a pain that oversight was to deal with on a regular basis.
I was fond of it though. It was the first and only Android I made my main phone and put aside an iPhone for entirely for a few months.
Yes. Those scores are for novices, not professionals. I can fix an iPhone 8 screen or battery in 20 minutes
They already did. The M8 did worse in bend tests than the iPhone 6. But that didn’t make headlines ‘cause, well, it’s not Apple bashing.
https://www.theverge.com/2014/9/26/...-finds-iphone-5-holds-up-better-than-6-6-plus
Very few of people today don't realize HTC has been making smartphones for almost 20yrs ... ALL of which are smartphones.
They're innovators or at least for a very long time where, challenged only really by Nokia's innovation for design (external).
HTC began life as an EOM for providers: Vodafone, T-Mobile UK/Germany, Orange (UK, etc) and soon enough even AT&T. They made the famous Motorola designed MPx200 and limited production build MPx100 2-way clamshell or what USA citizens called "flip" phone prior to the Motorola RAZR heydays. They truly where KINGS when Microsoft PocketPC and Windows Smartphone Editions came along.
IN fact ... HTC was the FIRST to use Windows7 and a Smartphone OS as a DUAL boot option on a device: something even today as a full production has YET to even be done. HTC Shift I believe that product was called. it was a BEAST and expensive $1200US back in 2002-2004 I think.
HTC also designed and shipped the first multi-layer motherboard in a smartphone - exclusive to a product for verizon not too long ago in a product meant to compete with iPhone 5 at the time running android OS. sales where good then.
HTC really is the model that Xiaomi, OnePlus, Huwaei etc all originally followed yet quickly expended vs waiting 10yrs like HTC did to sell their own branded phones.
which makes it very sad HTC fell apart the last few years. I still think that multi-die multi-stacked motherboard will show up in other smartphones soon enough to maximize battery capacity.
Exactly my thinking. Good marketing! It’s not stupid if it works.
Yep... such a blunder... huge mistake to get that much free advertising from just placing a picture on their website.
I can only imagine thousands of other companies wishing they had thought of generating that much free publicity by putting a picture on their website and doing practically nothing else.
I can only imagine thousands of other companies wishing they had thought of generating that much free publicity by putting a picture on their website and doing practically nothing else.
Not really, its a teaser isn’t it? Apple do the exact same thing when they release those teasers on the invites every year. Everyone on here goes wild trying to guess what it means, and on the day it becomes clear. No one really gets those Apple ones, it’s all conjecture until the presentation.
Perhaps, the marketing guys at HTC know exactly what they are doing and it too will become clear on the day. Either way, we’re all talking about it because of one photo. Pretty clever if you ask me!
I feel like it is entirely accidental that this blunder (and retroactive bs explanation) may generate increased sales (which we do not know at this point).
Well it’s either very clever or a lucky accident as it’s got people talking about it. Be interesting to see if it translates into additional sales for them and I have to say I’m curious what’s going to be so much better about their phone to justify the “inelegant” critisism.
Well people talk to people. For example, when somebody finds out that those morons used iPhone 6 parts for teasing an upcoming 2018 phone, she or he tells it to macrumors and then many people find out.
It is not only embarrassing when somebody finds out but the same when somebody gets knowledge of it.
Btw I’d probably never seen this extremely embarrassing teaser from this irrelevant HTC brand until I read the headline and the article.
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You’re really unable to get the point, aren’t you?
Those idiots messed up their teaser by showing other brands mainboard design.
Could be that you missed the point, ya know. Especially with the close relationship that Google and HTC have. The picture inexplicitly says that someone took the time to hide the logos/text on the components, like the battery for instance. This kind of marketing works, as someone like yourself is commenting, with no intention to buy it I'm sure.
You seem to believe that people in higher positions are wise and even if they are, why would they recognize these as parts of an iPhone?
HTC got people on an Apple centered website to pay attention to a teaser on *Macrumors*
In addition we are all commenting on it including you - which means we are engaged with said teaser.
Meaning what exactly? Just because we talk about something on a particular platform doesn't mean that it will help the thing that we talk about.
HTC is not going to get any business from Macrumors because of this teaser. Trust me.
Except I bet it’s safe to say the majority of people here are not going to buy it!
LOOK!!! We got a good deal on advertising snow tires too people that live in Ethiopia.
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The surprising, what seem to be, Apple defence comments in reply to (and within) the article were unjustified given that there was no official comment at the time, and now they just look stupid since the messaging behind the image has been explained. The only criticism that could be made is that they mostly used iPhone 6 parts for messaging that was meant to be about all phone manufacturers.