Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
aegisdesign said:
But they aren't. They outsell Ford and Vauxhall (owned by GM) in the UK and are often cheaper and have less features than the equivalents from other manufacturers. Same in Germany. Common as muck. It's all marketing bollocks and idiots believing some 1.8l rep-mobile is the 'Ultimate Driving Machine'.

If you want a good car you buy an Audi anyway.
I never said BMW was the best, but when comparing anything to Ford or GM, I'd rather drive a toothpick.
 
iQuit said:
I could see an aluminum black PowerBook with the Intel logo engraved, kind of like how the apple logo is engraved on an iPod. Tha's just my opinion though.
Exactly my point in an earlier post (61). My opinion is that if any Intel logo has to be on it, make it look cool or laser engrave it.

On a different point, I like BMWs.
 
If all the other current Apple hardware doesn't bother advertising what's in it ANYWHERE on it aside from the name of the piece of hardware itself, why should they change that just because it's a custom with other companies that use that CPU chip?

ATI and nVidia also have similar forms of advertising that Intel does, along with a slew of other companies out there - none of which Apple has used although they have used the hardware before.

I think it would be nothing short of appalling, even if it was as insignificant as a dot on the label in the battery bay. It's dumb, pointless, and doesn't really make a difference for Apple.

Many of you stipulate that Apple's marketshare is essential to them, truth be told as long as they can maintain a good presence on the marketplace they're fine, no need to do something extravagant as they're still making.. freaking loads of money, whether or not they sell iPods.

Others have noted that the people who made the decision simply did it because they wanted a better alternative than IBM/Motorola and Intel seemed to pull the right strings, which is most likely true. Do I think Apple would have wanted it this way? Probably not. Would you want to invest millions into a new form of tech only to dump it about 10 years later for what had already been on the market for years? I doubt it.

But in the end it seems to be a more beneficial decision, or at least we can only hope it is. Many of these things though, (price, stickers on machine, advertising, etc) are things that Apple would have to change to do anything. If Apple continues making their computers the way they do, their prices wouldn't change much even if they used Celerons and Intel Integrated Graphics.

I guess I'm just repeating my old lines as usual, don't speculate more than you would if it was totally new PPC machines coming out, and don't be disappointed if the machines aren't more like regular PCs because they have Intel processors.

I really, really think people here put extremely excessive amounts of emphasis on the fact that the new machines will have Intel processors. So much so it's becoming a bit... well.. sick? For what it's worth, these are still Apple Macs.

I don't see Apple calling their current Macs "MotoMacs" or "IBMacs" or any of that, lol.

Does your PowerBook say "HELLOMOTO!" when you turn it on, or your G5 iMac/PowerMac make an IBM ZEEEET when you turn it on? Doubt it. If it did, then I wouldn't be surprised if Apple used the Intel Inside stickers on their macs ;)

They don't.
 
I think that the bigger news is that Intel is changing their logo and their slogan that they've had since 1991. Is this because of Apple?
 
macEfan said:
yeah, I am glad its gona be gone! It looked so horrible on brand new computers :) But then again, why would I care? I use a mac :cool:
soon you may be having to say I use a PPC Mac. Wow. *brain awakens*
 
I wonder if Apple will have their own brand for Intel's chips, like they did with IBM's. IBM's processors are called PowerPCs, but Apple created their own brands for the same chips — G3, G4, G5. Apple is one of the few companies out there that can create recognizable brands that easily.

I figure there's a good possibility that Apple will have their own branding for Intel chips too. Maybe they'll be G6s. Or maybe a hybrid brand, like "iBook Core Duo". Or something totally new.
 
My WAG is that its prob going to be engraved like the iPod logo on the bottom. There will be in store branding where all the little descriptions of the device with the prices will have the Pentium logo on it and there will be logos in some unobtrusive way on the box itself. Apple is master of the design. I'm 100% sure whatever they decide to go with will blend in with the device enough to make it virtually inevitable to the end user yet will appease Intel enough to get the discounts.
 
Abstract said:
Actually, I don't believe I'll see an Intel logo on a Mac product OR a box.

And since Apple will only be using Intel x86 chips, and not AMD, I don't think it's even necessary to put Intel stickers on Intel Mac laptops.

Just wanted to say, thats brilliant. I wouldn't have thought of that fact... and now I can sleep soundly tonight. :cool:
 
If my next powerbook or G5 comes with some lame intel sticker...or ANY sticker for that matter I'd be quite pissed.
 
well, it doesn't have to be a sticker rite, like how the ibook rite now has "G4" after it on the lid, it could have some sort of Intel name after or something...
 
Yah know the more likely scenario is that the laptop will be Centrino branded not Core Duo branded. There is a high probability that Apple will use Intel CPU/CHIPSET/WIFI/NIC in their next laptop making it a Centrino system.
 

Attachments

  • newintellogos.jpg
    newintellogos.jpg
    20.3 KB · Views: 698
xPismo said:
Just wanted to say, thats brilliant. I wouldn't have thought of that fact... and now I can sleep soundly tonight. :cool:


Dell is all Intel and they use the stickers. Its not about showing what's inside its about product placement.
 
CaptainHaddock said:
I wonder if Apple will have their own brand for Intel's chips, like they did with IBM's. IBM's processors are called PowerPCs, but Apple created their own brands for the same chips — G3, G4, G5. Apple is one of the few companies out there that can create recognizable brands that easily.

I figure there's a good possibility that Apple will have their own branding for Intel chips too. Maybe they'll be G6s. Or maybe a hybrid brand, like "iBook Core Duo". Or something totally new.
I really doubt it will be the G6 - it just wouldn't make sense anymore. But I have no doubt that apple might give these Intel processors different names. They'll figure out something to make it simpler. They always do. :)
 
Dell with Apple Inside

I wonder if Dell would ever put a sticker on their computers saying "Apple Quality Inside" - just joking but I do believe some people would see it as an incentive to buy it
 
I don't want to see an Intel sticker on MY computer when I get it, I didn't buy a mac in the first place to have an intel sticker, I don't want to see apple go the way of every other PC maker and put an Intel sticker on their machines, they didn't put an IBM or Motorola sticker on the towers/laptops so why should intel get special treatment for it? but i seriously don't think that Apple would do that, it's funny that a year ago nearly everyone I knew with a Mac would never in a million years want to see an Intel sticker on their beautiful PowerMac or iBook, but now they do... what a world we live in

Steve has us hypnotized!!! :eek:
 
JoeG wrote:

Many of you stipulate that Apple's marketshare is essential to them, truth be told as long as they can maintain a good presence on the marketplace they're fine, no need to do something extravagant as they're still making.. freaking loads of money, whether or not they sell iPods.

Exactly. The iPod uses other companies technology, but you dont see their sticker on the iPod. (cant remember where apple sourced the tech for the wheel)...anyway, its not about market share, its about market perception. If you get that right the market share will take care of itself (as long as the product holds up as well), thus the seeming illogic of the necessity of stickers...or labelling of any kind.

Yes guys, any other snobs out there? I formally bring to you the club of apple snobs called FAART (Friends Against Adhesive Razzamatazz Technologies).

Join me.:D
 
Leap Ahead.

The usual suspects are now reporting that the big Intel tag line for 2006 will be "Leap Ahead". Yuck. via Reuters, intel are confirming :p

Oh boy.
 

Attachments

  • leapahead.jpg
    leapahead.jpg
    14.5 KB · Views: 163
aegisdesign said:
I presume he's only talking about the US market and completely forgetting the fact that BMW, Mercedes and Porsche have much larger markets outside of the US on which their fortunes are tied. Apple doesn't have that so the analogy is a false one.

I have never looked at BMW, but if you look at a US webpage for Mercedes, you can get a very wrong impression. Mercedes US only sells the more expensive half of the models that they sell in Europe. For example, E Class two liter turbo diesel engine gets you 45 miles per gallon easily, and at top speed you can exceed the motorway speed limit in Britain by 45 mph, so that is fast enough. The cheapest E Class model sold in the US has a 2.8 liter engine, twice the horsepower, wastes petrol like mad, and it doesn't actually get you anywhere any faster.
 
Diesels are known for the tons of torque they can put out though, and in the US they're rare because many places have laws that make them hard to get or impossible (in CA it's damn near so) because of the stupid emissions standards (go figure)...

That outta the way, the reason Apple named the iBook G4 the "iBook G4" is because the iBook G3 was called the "iBook" and they wanted a way to differentiate between the two products.

The PowerBook branding has been around forever, as has the PowerMac branding, so they've always had the G3/G4/G5 "tails" because again, it's a way to differentiate between older product lines.

The iMac, of course, follows the iBook's style -- the G3 iMac was called the 'iMac'. Let's not forget Apple also held part of the "Apple IBM Motorola" Alliance that created/shared the PowerPC (Power Performance Computing, not Power Personal Computing) *DONK* tech, so the G3/G4/G5 stuff was "theirs" to use anyway. :)

I'm just as interested as everyone else in what Apple will use to differentiate the new machines, something in me says that it won't be anything you guys are expecting though. It really could be anything, and it's ... kinda funny to speculate since there's a 99% chance we're wrong.

Will it say "iMacIntel"? No that'd be like Ford advertising the Mondeo as a MondeoMazda2.0T because it had a Mazda engine in it. :eek: :D

BTW, if I'm not mistaken centrino chipsets include the video chip. You're not going to see a Mac with chipset-carried video anytime soon (no matter how good it gets, the ideal "dedicated" chipset is going to be much better).

Ya know, it wouldn't be a bad bet to bet this one:

Mac Mini still gets called the Mac Mini
iMac G5 gets called the iMac again
iBook G4 gets called the iBook again.

It's rare I've ever seen an iMac G5 owner refer to their iMac as anything but an 'iMac' -- not "my iMac G5 is totally sweet" hehe.

In that case, you'd see the fact it had a certain kind of processor once you got to the product page, or the store's product page. Even then, my bets are you'd see something like this:

1.6GHz Pentium M
512MB DDR333 SDRAM
ATI Radeon 9600
64MB DDR video memory
80GB Ultra ATA hard drive
Combo drive (DVD/CD-RW)
DVI or VGA video output
Optional AirPort Extreme and Bluetooth
Built-in 56k Internal Modem


Blah blah blah.
 
...mistaken...

JoeG4 said:
BTW, if I'm not mistaken centrino chipsets include the video chip. You're not going to see a Mac with chipset-carried video anytime soon (no matter how good it gets, the ideal "dedicated" chipset is going to be much better).

From: http://www.intel.com/products/centrino/index.htm

Intel Centrino Mobile technology includes the following components:
  • Intel® Pentium® M processor
  • Mobile Intel® 915 Express chipset family or Intel® 855 chipset family
  • Intel® PRO/Wireless Network Connection Family

My Centrino-branded Dell Latitude has a Mobile Intel® 915PM Express Chipset w/ ATI MOBILITYTM RADEON® X300 with 64MB DDR video memory. Why don't you specify PCI Express graphics for your new MacIntel?

I can't wait to hear the wailing when Apple introduces something with a Celeron M and Mobile Intel® 915GM Express Chipset w/ Intel® Graphics Media Accelerator 900 (up to 128MB shared).

It won't matter that it's faster, lighter, cheaper and longer battery life than any PPC notebook that Apple ever made - it has the dreaded "Celeron" and GMA !!

The GMA900 is a great graphics solution for 95% of the market, few people actually need or want better 3D performance than this chip is capable of.
 
BMW is a very nice luxury car.

EricNau said:
BMW is a very nice luxury car. Many people consider them very nice, good cars, especially in Germany.

B M W
"big" "money" "wasted"



:cool:
 
PowerPC Badge

Admittedly this was back in the pre-second-coming-of-Steve days and in the interim between the 68xxx to PowerPC transition and the rebranding of PowerPCs as G3, G4, G5. But all PowerPC Macs in the mid 90's DID have a non-removable (fairly tacky StarTrekky looking) PowerPC badge on the front to distinguish them from the 68xxx machines. So it's not as if it never has or never could happen...a quick Google image search confirmed my memory of this...here's a few...

Performa 6360
6360_2.jpg


Power Mac 7500
mac76132001.GIF


PowerBook 5300 (see it at the top in this blurry pic?)
PowerBook_5300.jpg


It's not that offensive, is it? If nicely engraved and unobtrusive an Intel logo wouldn't be the end of the world. But I would expect it on the back of the towers and bottom of the laptops, since the current designs have been so minimalist. The front of the G5 doesn't even have an Apple on it, so I doubt they'd prominently feature an Intel logo.
 
blybug said:
Admittedly this was back in the pre-second-coming-of-Steve days and in the interim between the 68xxx to PowerPC transition and the rebranding of PowerPCs as G3, G4, G5. But all PowerPC Macs in the mid 90's DID have a non-removable (fairly tacky StarTrekky looking) PowerPC badge on the front to distinguish them from the 68xxx machines. So it's not as if it never has or never could happen...a quick Google image search confirmed my memory of this...here's a few...

Performa 6360
6360_2.jpg


Power Mac 7500
mac76132001.GIF


PowerBook 5300 (see it at the top in this blurry pic?)
PowerBook_5300.jpg


It's not that offensive, is it? If nicely engraved and unobtrusive an Intel logo wouldn't be the end of the world. But I would expect it on the back of the towers and bottom of the laptops, since the current designs have been so minimalist. The front of the G5 doesn't even have an Apple on it, so I doubt they'd prominently feature an Intel logo.


The side of a G5 Tower has a huge apple on it :)


As far as the new Intel "motto" I can see next December 10,000,000 leopards leaping.
 
bigandy said:
what annoyed me most about the intel inside campaign was how childish the logo looked...
i mean, thank god this pile of pish has at least been booted out the window.
click to see the horror
Right. If I remember correctly, most of the mac desktops with a PowerPC processor and a beige case had the logotype of "PowerPC" in small light grey letters somewhere on the front. Perhaps we'll see the same thing with the 'intel' letters. It seems much sleeker, precise, and professional now, since they've done away with the Comic Sans. I think the lower half, the part denoting the processor, would likely be skipped. Apple's never been that precise with case badging, unless you count the naming of early powermacs (6100/66, 7500/100).

-p
 
peteMG said:
If I remember correctly, most of the mac desktops with a PowerPC processor and a beige case had the logotype of "PowerPC" in small light grey letters somewhere on the front.

"If I remember correctly"? Um, did you even see the previous 2 posts? No need to "remember" anything and restate the obvious when those posts show things as clear as day. :p ;) :cool:
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.