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Well I wish Apple all the best of luck with the new MacBook 16, good luck getting you hands on one due to the chip and logistics problems going on. Reminds me of some 20 year ago when Apple was taking a year to deliver a Mac powerbook top of the line computer. I will continue to use my MacBook Pro 16 i9 for many years.

By locking down everything with no upgrades, you are pretty much on the path of Apple dictating when you will need to up date you computer just like the iPhone.

Will Apple do well with the New MacBook Pro 16? Yes they will but the long term value is now gone, And resale will go into the waste bin. When I can build a state of the art desktop computer for under $3000 that will last me for over 7 years with Windows 11 and have a $650 Chromebook for portable use. I am no longer seeing a great value in Mac Hardware sales.

I will most likely still buy a low end used Mac mini down the road just so I can use Mac OS for my personal business but everything else I once did on the Mac is moving on to other system platforms.
You do realize that Apple design their own processors for the iPhone, iPad and Watch,which all sell in extremely greater volumes than the MacBook Pro, correct?
Other than maybe the first couple weeks, it’s not gonna be that hard to get your hand on a new MacBook Pro.
As for Apple forcing you to upgrade, this would only be true if they weren’t supporting their computers literally longer than they ever have, which they have been.
Buy a Mac today, and you’ll most likely be getting at least seven years worth of updates and hardware support, not to mention two years of additional software support afterwards.
There are still people using 2010-2014 MacBooks and everything still works just fine, even if they haven’t touched the internals
 
Here is a question ,... I am a Pro Foundry user and their software is not compatible with Silicon (yet) ...Rumors suggest that new line up of Mac Pro would also feature Ice Lake Xeon's...
Is this a way for Intel to say that they are still here? .. anyone has any thoughts as to how/if Apple can continue with intel esp after their announced 2y transition?.. AMD has a 64 core processor ( v expensive ) but seems possible to see 32core and higher across the board v soon?.

 
Intel is still upset that SJ would not put the "Intel Inside" sticker on the palm rest.


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People don’t choose Mac or PC based on the CPU.

This is the biggest one, really.

Intel is a B-to-B business, really, and acting like a consumer business is just freaking weird.

It would be like a potato supplier running ads because McDonald’s switched their fries to someone else’s potatoes. Like, that’s between you and them, leave me out of it.
 
It's funny to see Intel going after Apple so hard considering how low the percentage of Mac users is.

Sure, but till a year ago Macs were the same HW (often crippled by thermals) at a higher price.

With the M1s you are getting more bang for your bucks (if you stay in the same device category) and IF Apple brings out something that is more than 2xM1 at 2xM1-wattage+2xM1-price Intel (and AMD) will loose marketshare to quite an extent (and the whole Win11 thing surely does not help).


If it is just more of the same at a higher price Intel will have 1 more year to close that gap.
 
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For Intel, maybe (maybe not..)
But there is AMD.
Unfortunately for many of us (maybe a minority now) realy on some Windows software which do not run on MacOS and will never be ported there.
Unfortunately, because some of them are crap code from the 80s, which would take advantage of such port

Parallels Desktop is quite good - on x86 Macs Windows apps run pretty much at native speed. you could give that a try. I've been using it to run TurboTax Business - which, shame on Intuit, after so many years, still doesn't run on macOS - for the past 10 years (well, initially I used a much slower, but free, VM app called VirtualBox from Oracle).

The point: nowadays, having to run old Windows software isn't really a good excuse to stay on Wintel.
 
Apple is less than 10% of the PC market. If Intel is going this hard at a minority share, Apple must really be on to something and Intel is worried.

Or they are just hatching their bets. Not that I do see the campaign as very helpful, but the reasoning behind it is clear as Intel needs to react now and not when (if) Apple reaches 25% marketshare.
Cos at that time lots of SW will be ported over (both games and productivity) as it just to much easy money to be left on the table for most developers.
 
Apple started their 2016 MacBook Pro designing effort back in 2014. At that time Intel promised Apple would get cooler running chips for that series and moving forward based on the 10 um process they had in the lab. It took them over six years to get to a point they needed to be at back in 2016!

Given Intels failure Apple put in the effort to move to their own chips. How is it Apple is offering a more powerful chip that runs cooler than Intel today, and they still have room to grow!

Intel lost the window and Apples business. Sorry Intel only now are you getting better designs out the door and they are still not running cool enough. AMD is still ahead in the high end CPU designs.
 
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