Didn't work for Microsoft, is not gonna work for Apple. Too many young people eyes design it, too many old people with a lack of imagination okay it. What Apple should be doing, what everyone should be doing, and they will do it maybe, hopefully, the next time around, is make an interface that is usability genius. Easy to see, easy to use. Insanely great clarity should be the goal, especially on a small screen with an aging population, with constant changes, with constant use, with such importance. Looking nice is looking smart. Clarity might not win design awards, but at the end of the day, Apple, clarity and contrast and usabilty is gorgeous.